385 episodes
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing Sean Callanan aka @seancallanan
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- Business
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4.9 • 102 Ratings
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Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
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Big game technology demands in college sports - Davis Payne, University of Oklahoma
Long-time sports technology executive David Payne chats about his role at Oklahoma University and how technology supports students, coaches and fans across multiple sports. Show notes - https://sportsgeekhq.com/podcast/david-payne-university-of-oklahoma/
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Developing connections with new fans – Nilay Shah, New York Giants
Nilay Shah, SVP of Marketing and Brand Strategy at New York Giants discussing developing content to attract new fans, why fans love retro uniforms and how sponsorship has evolved.
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Building a new team in a new motorsport - Mark Preston - DS TECHEETAH
Sean Callanan chats with DS TECHEETAH CEO Mark Preston about his career in motorsport that has seen him work in F1 and now running his own Formula E team. Learn how Formula E started and how the sport is growing in reach while promoting sustainability to new fans. Show notes - https://sportsgeekhq.com/podcast/mark-preston-ds-techeetah/
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Building Titans, success on the Gold Coast - Steve Mitchell - Gold Coast Titans
Sean Callanan chats with Gold Coast Titans' CEO Steve Mitchell about his career and how the Titans are building for success through deep engagement with the Gold Coast community defying the notion that professional teams can't succeed on the Gold Coast.
Show Notes - : https://sportsgeekhq.com/podcast/steve-mitchell-gold-coast-titans/ -
Sports Geek Amplify Replay - Zoomph
Zoomph is a platform for Social Audience Intelligence and Sponsorship Measurement and Evaluation. Whether it’s new, active, or past, Zoomph will help you understand your audience. Big or small, it’s important to know your brand’s target market.
In this episode, Sean and Amir geek out about digital and social media and how sports can build digital revenue via digital.
Learn more - https://sportsgeekamplify.com/zoomph/ -
Sports Geek Amplify - UbiPark
UbiPark’s zero contact parking solution allows motorists to enter, exit and pay for parking without ever opening the window and reaching out of the car. It’s seamless, safe & hygienic. Save time, save money and be on your way faster and hassle-free.
In the episode, Mosstyn shares how UbiPark's API can allow sports apps to direct fans to a car park to improve the fan experience and build a new revenue stream for sports.
Learn more - https://sportsgeekamplify.com/ubipark/
Customer Reviews
Brilliant podcast and career support
I love listening to the honest and insightful conversations Sean has with his guests on the SportsGeek podcast. Sean was also kind enough to speak to me about the different opportunities that exist within sports administration and how to approach pursuing these roles. I really appreciate the time Sean gave me and I look forward to tuning in on many more SportsGeek episodes. I highly recommend this podcast.
Engaging m, down to earth guest
Sean attracts great guests. They are always on point and quick to provide practical advice. If you are into sports tech, this one is a must.
Great podcast
It is great to hear a different perspective on the sporting industry.