300 episodes

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing Sean Callanan aka @seancallanan

    • Marketing
    • 4.9, 97 Ratings

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

    Mike Downey on how AI can enhance fan experience in the NBA

    Mike Downey on how AI can enhance fan experience in the NBA

    Sean Callanan chats with Microsoft's Mike Downey about the growing relationship between technology & sport and how AI will transform the way fans interact with the NBA.  More - https://sportsgeekhq.com/podcast/mike-downey-microsoft-nba/

    • 42 min
    Kim Skildum-Reid on sponsorship in a pandemic

    Kim Skildum-Reid on sponsorship in a pandemic

    Sean Callanan chats with Power Sponsorship's Kim Skildum-Reid about sponsorship and how it has changed so much over her career and what changes are expected post COVID.  Show notes -  https://sportsgeekhq.com/podcast/kim-skildum-reid/ 

    • 56 min
    Jennie Wyllie setting a path for Netball to grow in New Zealand

    Jennie Wyllie setting a path for Netball to grow in New Zealand

    On this CEO Series podcast Sean Callanan chats with Netball NZ CEO Jennie Wyllie about her path to a sports CEO and how Netball NZ connects participation with elite for a whole of game strategy. Jennie discusses strategic steps Netball NZ has taken to secure it's future in an uncertain world.  For more - https://sportsgeekhq.com/podcast/jennie-wyllie-netball-new-zealand

    • 40 min
    Q&A: Empty Stadiums, Digital skills & Collectibles

    Q&A: Empty Stadiums, Digital skills & Collectibles

    In this episode of Sports Geek Q&A Sean Callanan answers questions on how to cope with empty stadiums, what digital skills you need to break into sports business & what sports collectibles Sean cherishes the most.  Full Transcription - https://sportsgeekhq.com/podcast/qa-stadiums-digital-skills-collectibles

    • 10 min
    Jessica Ivers on balancing digital demands of sports and fans

    Jessica Ivers on balancing digital demands of sports and fans

    On this podcast Sean Callanan chats with digital producer Jessica Ivers about her career in digital across rugby league and tennis. We discuss how digital content and output has changed and how it will be different post-COVID (PC) world.  More available at https://sportsgeekhq.com/jessica-ivers-on-balancing-digital-demands-of-sports-and-fans

    • 1 hr 9 min
    Chris Anstey - Cutting in on The Last Dance

    Chris Anstey - Cutting in on The Last Dance

    On this podcast Sean Callanan chats with Aussie basketballer Chris Anstey about his basketball career, lessons learned from NBA greats Steve Nash & Dirk Nowitzki and making a cameo in the Bulls Last Dance season. Show notes and links - https://sportsgeekhq.com/podcast/chris-anstey-the-last-dance/

    • 47 min

Customer Reviews

4.9 out of 5
97 Ratings

97 Ratings

Scott Dinsdale ,

Engaging m, down to earth guest

Sean attracts great guests. They are always on point and quick to provide practical advice. If you are into sports tech, this one is a must.

Dean_1_23 ,

Great podcast

It is great to hear a different perspective on the sporting industry.

MacStewie1986 ,

Really good

I was looking for a podcast that combined sports and marking with it having an Aussie flavour but still looks at the global stage. This podcast delivers.

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