28 episodes
The 7% Club Jenny Stilwell
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- Business
The 7% Club podcast is for business founders, CEOs and leaders of companies on the path from 7 to 8 figures. It is also for those aspiring to make the shift from 6 to 7 figures, providing helpful insights about business growth and strategy, and how to upscale in a manageable and profitable way.
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Episode 28: Do you have a Capability Gap in your business?
In this episode, Jenny discusses the importance of addressing the 'capability gap' in small businesses. This gap refers to the difference in experience and capability between the owner and their team, which can hinder growth. Stilwell explores the fears and challenges owners face when considering hiring more experienced staff. She emphasizes the need to take a leap of faith by employing the right people, mapping core processes, and identifying tasks that require experienced personnel. This ap...
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Episode 27: Healthy Profits: How 2 Doctors Built a Successful Online Company with Dr Lucy Burns
In this episode, Jenny Stilwell interviews Dr. Lucy Burns, co-founder of Real Life Medicine, discussing the journey to sustainable health and weight loss through a real food lifestyle. Dr. Lucy shares her personal story of overcoming obesity, fatty liver, and prediabetes by adopting a real food approach. Together with Dr. Mary Barson, they offer holistic health and weight programs online, helping women reclaim their health with practical strategies.They explore the evolution of their business...
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Episode 26: Driving success in small business strategy with Tom Ricca-McCarthy
In this episode, Jenny Stilwell sits down with Tom Ricca-McCarthy, CEO and founder of GetLucidity, to discuss effective strategy execution. Tom shares insights from his tech background and explains how his passion for strategy led him to create GetLucidity. They explore the importance of continuous strategic planning and companies' common challenges in this process. Tom stresses the need for simplicity in strategy development, advocating for clear communication and proactive team engagement. ...
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Episode 25: Talking to Robine Stephenson about Practical ways to use AI to get ahead
In this episode, Jenny Stilwell interviews Robine Stephenson, a seasoned expert in digital transformation and technology, with over 20 years of experience. Stephenson shares insights into practical ways toleverage AI effectively, drawing from her background in strategic service design and her involvement in setting up Geelong's first regional AI hub. The conversation dives into the significance of understanding belief systems and mindsets during organizational changes, particularly in the con...
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Episode 24: Become Your Own PR Machine with Trevor Young
In this episode, Jenny Stilwell interviews Trevor Young, a seasoned PR and communication strategist, offering valuable insights into business growth and marketing strategies. Trevor shares his journey and emphasizes strategic planning and experimentation in business. He discusses the evolving landscape of PR, stressing the importance of deepening connections with stakeholders beyond media relations. Trevor outlines the components of effective PR, including owned, earned, social, and paid medi...
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Episode 23: Talking to Allan Dib about The 1-Page Marketing Plan
In this episode, Jenny Stilwell interviews Alan Dib, the founder of Lean Marketing and author of the 1-Page Marketing Plan. Alan shares insights from his journey, transitioning from an IT geek to a successful entrepreneur focused on empowering others in marketing. They also dive into the core principles of strategic marketing outlined in Alan's globally successful book. He emphasizes the importance of targeting the right market, delivering a superior customer experience, and building a lean m...