369 episodes

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

The Google Ads Podcast Solutions 8

    • Business

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

    How To Check The Google Ads Dashboard For Campaign Performance

    How To Check The Google Ads Dashboard For Campaign Performance

    Daniella Fisher, one of our awesome Client Managers, shares insights on monitoring Google Ads performance without using any third-party attribution tools.
    Daniella shares what she regularly checks on the Google Ads dashboard to ensure smooth account operation- key performance indicators (KPIs) aligned with client goals and preferences, past data, budget, etc. Learn more about it here.
    Related videos:
    📧 Mastering Email Responses: Pro Tips for Dealing with Upset Clients:   
     • 📧 Mastering Email Responses: Pro Tips...  
    🔍 PPC Talks: What to Check Before Onboarding a Client:   
     • 🔍 PPC Talks: What to Check Before Onb...  
    🤝 What We've Learned About Effective Client Management:   
     • 🤝 What We've Learned About Effective ...  
    🚀 Client Management Tips From The Pros: What To Do When Clients Go Rogue:   
     • 🚀 Client Management Tips From The Pro...  
    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

    This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: a...

    • 7 min
    eCommerce Tips for Email Marketing

    eCommerce Tips for Email Marketing

    Discover budget-friendly email marketing strategies from Andrew Benteau, a skilled Client Manager with valuable experience from his own publishing business.
    Andrew shares the email marketing apps he recommends, the power of email sequencing, offers, and storytelling to reach your audience, and more. Listen to this episode now.
    Black Panel Press: https://www.blackpanelpress.com/
    Related video:
    💰 eCommerce Tips to Boost Product Sales:   
     • 💰 eCommerce Tips to Boost Product Sales  


    0:00 eCommerce Tips for Email Marketing
    3:32 Email marketing campaign example
    7:14 Storytelling and engaging content in emails
    11:34 Offer reminder automations


    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

    This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/

    💰 Have an ad budget that's...

    • 11 min
    Google Ads Optimization Tricks: How to Consolidate ALL Your Shopping Ads Data

    Google Ads Optimization Tricks: How to Consolidate ALL Your Shopping Ads Data

    Learn how to gather and organize data from all your shopping ads for easy campaign optimization.
    Regina Bellows, executive director of our sister agency StarterPPC, emphasizes the importance of knowing how your budget is spread across different ad campaigns. She also demonstrates how you can get this data in a Google Sheet form for better insights, helping you evaluate and improve the performance of your ad account. Listen to this episode now.

    Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!
    Visit www.starterppc.com for more information.


    This video is from StarterPPC’s YouTube channel, check it out if you want to maximize ad spend & achieve better results with a smaller budget:   
     / @starterppc  


    Related videos on the StarterPPC YouTube channel:
    Unlocking Success: The Essentials of Competitive Analysis:   
     • Unlocking Success: The Essentials of ...  
    93% More Direct Traffic And 30% Higher Site Conversion Rates After Launching Google Ads!   
     • 93% More Direct Traffic And 30% Highe...  
    13% Profit Increase In The Off-Season! How We Achieved This With Google Ads For Small Businesses:   
     • 13% Profit Increase In The Off-Season...  
    Google Ads Strategy To Achieve 31% ROAS Increase In 2.5 Months:   
     • Google Ads Strategy To Achieve 31% RO...  
    Simple Strategy That Increased Google Ads Conversion Rate By 135% Despite A Limited Budget:   
     • Simple Strategy That Increased Google...  



    0:00 Google Ads Optimization Tricks: How to Consolidate ALL Your Shopping Ads Data
    3:47 Need help scaling Google Ads with a limited budget? Let StarterPPC help you!
    5:11 Downloading the file


    Need help with Google Ads? Get your FREE action plan here: a...

    • 7 min
    Increasing Google Ads Conversion Rate by 135% Despite a Limited Budget

    Increasing Google Ads Conversion Rate by 135% Despite a Limited Budget

    OVEN Google Ads strategies every single day. Subscribe here:   
     / @solutionseight  
    --------------------------------------------------
    👉 Want to become a Google Ads expert?
    We’ve demystified how Google works, and laid out everything you need to know in Google Ads–from scratch!
    Learn how to build, launch and manage high-performing Google Ads campaigns in this Google Ads Course: http://sol8.com/paid-traffic-mastery
    --------------------------------------------------
    Solutions 8 is a global authority in the Google Ads space and one of the world's leading PPC agencies.
    Our YouTube channel is dedicated to sharing our most effective marketing strategies to help you achieve your business goals.
    --------------------------------------------------
    👉 WOULD LIKE TO SCALE AND GROW YOUR BUSINESS WITH PPC?
    Sign up for a FREE Action Plan today: https://bit.ly/sol8-home
    Connect with Kasim here: https://smartlink.metricool.com/publi...

    ⬇️️ You can find us here ⬇️️:
    Website: https://sol8.com/
    Twitter:  
     / solutions_8  
    Instagram: a...

    • 8 min
    Google Ads Success Strategy: From $30K/Month to Six Figures With Performance Max

    Google Ads Success Strategy: From $30K/Month to Six Figures With Performance Max

    In this episode, Senior Client Manager Mel is joined by Onkar from our Strategy team where they review what led to the success of their dropshipping client who went from barely making $30K a month to now consistently making six figures.
    Related videos:
    👣 Scaling Performance Max Campaigns With John’s Stair-Step Method - Live Q&A:   
     • 👣 Scaling Performance Max Campaigns W...  
    🔥 Google Ads Strategy: Hypersegmentation of Standard Shopping Campaigns:   
     • 🔥 Google Ads Strategy: Hypersegmentat...  
    💰 Achieving 31% Google Ads Return On Ad Spend (ROAS) Increase In 2.5 Months:   
     • 💰 Achieving 31% Google Ads Return On ...  

    0:00 Google Ads Success Strategy: From $30k/Month to Six Figures
    4:48 Trying different strategies
    11:44 Hypersegmentation
    16:31 Check shopify product data
    20:10 Social media, creatives, and other strategies
    25:16 Conclusion
    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
     • The Ultimate Guide to Google Ads for ...  

    🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
    on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

    This ULTIMATE GUIDE gives you EVERYTHING you need to

    • 22 min
    The Basics of Competitive Analysis

    The Basics of Competitive Analysis

    Explore the basics of competitive analysis in this easy guide. Learn from Regina Bellows, Executive Director of StarterPPC, on how to understand and succeed in a competitive environment. Watch this video now.
    Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost!
    Visit www.starterppc.com for more information.


    This video is from StarterPPC’s YouTube channel, check it out if you want to maximize ad spend & achieve better results with a smaller budget:   
     / @starterppc  


    Related videos on the StarterPPC YouTube channel:
    The ROAS Shrink Is REAL:   
     • The ROAS Shrink Is REAL  
    13% Profit Increase In The Off-Season! How We Achieved This With Google Ads For Small Businesses:   
     • 13% Profit Increase In The Off-Season...  
    Effective Conversion Goal Settings: Make The Algorithm Work For You:   
     • Effective Conversion Goal Settings: M...  



    0:00 The Basics of Competitive Analysis
    4:20 Analyzing your competitor’s product images
    6:45 Exploring the Google Ads Transparency Center for competitive analysis
    8:05 Need help scaling Google Ads with a limited budget? Let StarterPPC help you!
    11:53 Importance of assessing and adjusting headlines in ads
    16:59 Keyword research


    Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/

    💣 The Ultimate Guide to Google Ads for 2023:   
    a href="https://www.youtube.com/playlist?list=PLpSgV5gCkUvh-nIFZ_pmjofS0jjNNQhhX" rel="noopener noreferrer"...

    • 14 min

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