77 episodes
The Remarkable Project Jay Tinkler
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- Business
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5.0 • 12 Ratings
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The Remarkable Project helps business owners, optimisers and curious marketers to push past the "same-same" world of marketing into a world of unexpected customer experiences, word-of-mouth and a more compounded approach to marketing. Each episode weaves the path that experts including scientists, entrepreneurs, creatives, innovators and more, have used to build businesses that people feel compelled to talk about. Come and join the journey if you have been asking:- How to improve word of mouth for a small business- How do I improve my customer experiences?- What tools should I use for building a community?- How do I write a marketing plan around word of mouth?- How do I change my sales to have greater impact?- How do I measure Word of Mouth in my business?
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076: Using Technology to Revolutionise Automotive Marketing with Faruk Heplevent
In this episode of The Remarkable Project Jay speaks with Faruk Heplevent, a celebrated creative force in the automotive marketing industry, about why cutting-edge technology can allow even industries steeped in tradition to be revolutionised, how creative minds adapt and thrive in an ever-evolving landscape, and the importance of focusing on one's strengths even when diversification comes calling.Faruk Heplevent is a formidable force in the automotive marketing industry, and one who has been...
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075: Improving Your Impact, Confidence and Authority with Cat Matson
In this episode of The Remarkable Project Jay speaks with force-of-nature facilitator, speaker and CEO of Impactful Presenters, Cat Matson, about why effective communication is rarely about the perfect words, how meeting an audience where they’re at can unlock untapped potential in conversations, and the importance of authentically personalised storytelling in building trust.Cat Matson is the CEO and lead facilitator of Impactful Presenters, a business which empowers founders, owners and comm...
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074: How to Make Smarter Decisions in a Noisy World with Nuala Walsh
In this episode of The Remarkable Project Jay speaks with behavioural scientist, CEO, author and speaker Nuala Walsh, about why ego often hijacks decision-making, how to harness “decision friction”, and the key ways organisations can encourage and nurture customer loyalty.Nuala is an independent non-executive director, behavioural scientist, visiting fellow at the London School of Economics and author of Tune In: How to Make Smarter Decisions In a Noisy World.Recognised among the 100 Most Inf...
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072: The Journey from Workplace to "Workplayce" with Kristi Herold
In this episode of The Remarkable Project Jay speaks with author, speaker and founder Kristi Herold, who as CEO of JAM champions the culture and connections which can be built through play, about why welcoming a playful culture can be so powerful for adults as well as children, how meaningful guarantees can help build trust and team happiness drives great customer service, and ways to systemise the benefits of letting your guard down around colleagues and connections.Kristi Herold helps peopl...
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071: Putting the Brain Back into Branding with Matt Johnson
In this episode of The Remarkable Project Jay speaks with Marketing Author and Cognitive Psychologist, Matt Johnson, about why the nuance of cultural codes is so relevant to how smaller brands grow, how alignment around core purpose helps unlock value for all stakeholders, and when to lead versus when to listen.Matt Johnson, PhD is a speaker, writer, and researcher, specialising in the application of psychology and neuroscience to branding and marketing.Following his PhD in Cognitive Psycholo...
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070: Improving Customer Satisfaction through Strategic Human Connection with John Sills
In this episode of The Remarkable Project Jay speaks with Author and Customer Experience Expert, John Sills about how overall customer satisfaction has improved even though the functional experience hasn’t, what it looks like to build a culture that truly build a that satisfaction and how to get super clear on what really matters to your customers through acknowledging that your organisation is a small part of their overall life. John Sills is Managing Partner at the customer-led growth ...
Customer Reviews
Remarkable business insights
Jay is the consummate business expert, genuine and warm. A rarity in this space. If you are looking to make your business stand out by capitalising on your unique story or strength, you are in the right place.
Thought provoking and inspiring for business owners
Such an interesting collection of guests: both industry experts, and business owners who are out there making ‘remarkable’ experiences for their customers.
For anyone in business considering how to take their own business to the next level—beyond just great customer service—Jay’s podcast will give you inspiration to develop your own ideas around customer experience and customer transformation.
A Must-Listen For Savvy Marketeers
Jay’s take on how experience and community are crucial to building brands and businesses is at once thought provokingly nuanced and practically common sense. I love how these conversations throw up multiple moments that make you go “yeah, OF COURSE that’s the right to look at it” - it’s fresh, considered perspective at play. Look forward to seeing who he talks to next. Highly recommended.