What's Next in Digital Performance Marketing with Gai Le Roy, IAB Australia Flex Your Hustle

Want to know what's next in digital media, affiliate marketing and performance marketing? Well this is the episode for you. In the season finale of Flex Your Hustle, Michelle Lomas speaks to Gai Le Roy, CEO of IAB Australia. The IAB is is the peak trade association for online advertising in Australia. In their own words, their role is “to support sustainable and diverse investment in digital advertising across all platforms in Australia” The are just the right kind of parent the digital advertising industry needs, and a large part of why that is, is Gai Le Roy. With a background in high-level research and management, Gai has a wealth of experience and knowledge, and we couldn’t have asked for a stronger guest to finish the season with! To find out more about the IAB, please visit them here: https://iabaustralia.com.au You can also listen to the IAB’s own podcast here: https://iabaustralia.com.au/iab-australia-podcast

Flex Your Hustle is proudly brought to you by Commission Factory.  If you’re tired of paying for clicks and impressions, Commission Factory is a pay-on-performance marketing platform where you pay only when tangible sales are generated, not just eyes on the page. Reach out to find out more. 

Flex Your Hustle is proudly produced by the team at Ampel. Ampel is an audio content agency specialising in podcast, radio, and audio content creation. For more information, head to www.ampel.com.au or reach out to us at hearhere@ampel.com.au 

Hosted: Michelle Lomas.Executive Producer: Josh Butt Head of Strategy & Development: Michelle LomasDevelopment Producer: Brittany Frappell,Audio Editor: Justin MCarthur.Director of Audio Production: Stuart Buckland.
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