101 episodes

Josef Fallesen, CEO & Founder of Vaam, meets top B2B SaaS CEOs weekly to get valuable insights regarding how you scale a B2B SaaS company.
Hosted on Acast. See acast.com/privacy for more information.

B2B SaaS CEOs Josef Fallesen

    • Business

Josef Fallesen, CEO & Founder of Vaam, meets top B2B SaaS CEOs weekly to get valuable insights regarding how you scale a B2B SaaS company.
Hosted on Acast. See acast.com/privacy for more information.

    101. How you sell through events - Mats Nyberg (Trippus)

    101. How you sell through events - Mats Nyberg (Trippus)

    How you use events to increase your sales.
    Listen to Mats Nyberg - CEO at Trippus - in B2B SaaS CEOs!
    We discussed using Event-led as main GTM strategy, small exclusive events vs. big conferences, how you maximize your value from events, and much more.
    -
    Timeline in the episode:
    2:10 - Who is Mats Nyberg?
    4:00 - Trippus' elevator pitch.
    6:30 - Five quick ones.
    11:15 - Event-led as GTM.
    14:00 - Trippus' customer journey and AHA.
    21:10 - External question from Malin Björnell at Ulla-Bella: "Let's pretend you're leading a startup that has a couple of customers, but not hundreds yet. What are the 3 - 5 most important things you would focus on connected to Go-to-Market?"
    25:00 - Trippus best lead-generator.
    30:50 - The best way to do outreach to Mats.
    32:30 - Closing questions
    -
    Do you want to book more meetings and increase your sales?
    Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.
    Try Vaam for free on vaam.io.
    Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/
    Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io
    Follow Vaam on Youtube: https://www.youtube.com/@vaam.io
    -
    Mats' company Trippus helps you get all the tools for creating successful events - from invitations to reports and everything inbetween.
    Read more about Trippus on: https://www.trippus.com/
    Follow Mats Nyberg on LinkedIn: https://www.linkedin.com/in/mats-nyberg-b345814/
    -
    The music:
    Learning - Averro, AROM, Tore P
    https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

    Hosted on Acast. See acast.com/privacy for more information.

    • 35 min
    100. Focus on brand, influencers and partners - Alina Vandenberghe (Chili Piper)

    100. Focus on brand, influencers and partners - Alina Vandenberghe (Chili Piper)

    Episode nr 100! And in this episode Alina Vandenberghe - Co-CEO & Co-founder at Chili Piper - join B2B SaaS CEOs.
    We talked about US vs Europe, her journey with Chili Piper, their best lead-generator the last 6 months, what she would tell her younger self, and much more.
    -
    Timeline in the episode:
    2:10 - Who is Alina Vandenberghe?
    4:10 - Chili Piper's elevator pitch.
    5:30 - Five quick ones.
    10:00 - Why she and her co-founder/husband started Chili Piper.
    13:40 - GTM strategy: Brand, influencers and partners.
    23:20 - Chili Piper's customer's AHA-moment.
    25:10 - The best way to do outreach to Alina.
    27:25 - External question from Mikael Arndt at Closers Only:"I would love to hear your three to five best practices for making your salespeople better than the average market. What does the team do on a daily basis to win the battle of having the very best sales reps?"
    31:30 - Closing questions.
    -
    Do you want to book more meetings and increase your sales?
    Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.
    Try Vaam for free on vaam.io.
    Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/
    Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io
    Follow Vaam on Youtube: https://www.youtube.com/@vaam.io
    -
    Alina's company Chili Piper helps you qualify, route, and schedule leads from anywhere — be it your webform, cold calls, campaigns, G2 page, and more. This leads to more meetings booked and more pipeline created.
    Read more about Chili Piper on: https://www.chilipiper.com/
    Follow Alina Vandenberghe on LinkedIn: https://www.linkedin.com/in/alinav/
    -
    The music:
    Learning - Averro, AROM, Tore P
    https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

    Hosted on Acast. See acast.com/privacy for more information.

    • 35 min
    99. How to create human success - Rasmus Holst (Zensai)

    99. How to create human success - Rasmus Holst (Zensai)

    How you create human success within your company.
    Rasmus Holst - CEO at Zensai - in B2B SaaS CEOs.
    We talked about the biggest difference between the Bay Area and the Nordics, key things to have for a good human success foundation, common mistakes leaders do re. human success, and much more.
    -
    Timeline in the episode:
    1:45 - Who is Rasmus Holst?
    4:10 - Zensai's elevator pitch.
    8:15 - Five quick ones.
    15:05 - The biggest difference between the Bay Area and the Nordics.
    19:20 - Why he joined Zensai.
    21:45 - Key things to have for a good human success foundation.
    29:00 - Common mistakes leaders do re. human success.
    32:00 - Their best lead-generator the last 6 months.
    33:30 - The best way to do outreach to Rasmus.
    35:00 - External question from Emanuel Åkesson at HookThem:"What is your best advice for expanding your service from a Scandinavian country into another country?"
    36:15 - Closing questions
    -
    Do you want to book more meetings and increase your sales?
    Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.
    Try Vaam for free on vaam.io.
    Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/
    Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io
    Follow Vaam on Youtube: https://www.youtube.com/@vaam.io
    -
    Rasmus' company Zensai has built a human success platform that support people in progressing along their success journey. From learning to engagement and performance. On their time and their terms.
    Read more about Zensai on: https://zensai.com/
    Follow Rasmus Holst on LinkedIn: https://www.linkedin.com/in/rasmusholst/
    -
    The music:
    Learning - Averro, AROM, Tore P
    https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

    Hosted on Acast. See acast.com/privacy for more information.

    • 42 min
    98. How to work with Account Based Marketing - Markus Ståhlberg (N.Rich)

    98. How to work with Account Based Marketing - Markus Ståhlberg (N.Rich)

    What you should do to successfully start working with ABM (Account Based Marketing).
    Markus Ståhlberg - CEO & Co-founder at N.Rich - in B2B SaaS CEOs.
    We talked about common mistakes companies do re. ABM, the importance of a well-defined ICP, how your competitors "failed customers" can be your best prospects, and much more.
    -
    Timeline in the episode:
    1:45 - Who is Markus Ståhlberg?
    2:40 - N.Rich's elevator pitch.
    3:50 - Five quick ones.
    7:30 - Why he started N.Rich.
    9:40 - External question from Peter Robson Bohm at IDkollen: "In order to benefit enough from ABM, what is your take on our ARPA, length of sales cycle and number of stakeholders per account?"
    12:00 - Common mistakes companies do re. account based marketing.
    22:20 - Three important things connected to a strong Go-to-Market strategy.
    25:30 - N.Rich's customer's AHA-moment?
    30:00 - Their best lead-generator the last 6 months.
    31:50 - The best way to do outreach to Markus.
    33:30 - Closing questions
    -
    Do you want to book more meetings and increase your sales?
    Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.
    Try Vaam for free on vaam.io.
    Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/
    Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io
    Follow Vaam on Youtube: https://www.youtube.com/@vaam.io
    -
    Markus' company N.Rich helps you start and scale your account-based motion easily without compromising on data quality and global reach.
    Read more about N.Rich on: https://n.rich/
    Follow Markus Ståhlberg on LinkedIn: https://www.linkedin.com/in/mstahlberg/
    -
    The music:
    Learning - Averro, AROM, Tore P
    https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

    Hosted on Acast. See acast.com/privacy for more information.

    • 36 min
    97. How you get going with video - Viktor Underwood (Quickchannel)

    97. How you get going with video - Viktor Underwood (Quickchannel)

    How you get going with video for your team.
    Listen to Viktor Underwood - CEO at Quickchannel - in B2B SaaS CEOs!
    We discussed why you must start using video, big mistakes teams make when start using video, choosing your strategy depending on the size of deals you have, outbound as their best lead-generator, and much more.
    -
    Timeline in the episode:
    2:00 - Who is Viktor Underwood?
    2:40 - Quickchannel's elevator pitch.
    3:30 - Five quick ones.
    8:20 - Why he joined Quickchannel
    10:30 - Why should a company use video?
    12:30 - Powerful metrics connected to using video.
    15:20 - External question from Frida Olofsson at Flourish: "What's your best tip for getting over the threshold of starting to use video content in our marketing?"
    18:25 - Big mistakes teams make when start using video.
    23:45 - Top 3 things re. building a strong Go-to-Market strategy
    26:30 - The best lead generator for Quickchannel the last six months.
    28:00 - The best way to do outreach to Viktor.
    29:40 - His favorite book: Good to Great by Jim Collins.
    30:20 - His favourite life motto.
    31:15 - The top things he would tell his younger self.
    -
    Do you want to book more meetings and increase your sales?
    Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.
    Try Vaam for free on vaam.io.
    Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/
    Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io
    Follow Vaam on Youtube: https://www.youtube.com/@vaam.io
    -
    Viktor's company Quickchannel helps professionals working with video. A platform that's simple to use, swift, secure and fully compliant.
    Read more about Quickchannel on: https://quickchannel.com/
    Follow Viktor Underwood on LinkedIn: https://www.linkedin.com/in/viktorhedstrom/
    -
    The music:
    Learning - Averro, AROM, Tore P
    https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

    Hosted on Acast. See acast.com/privacy for more information.

    • 32 min
    96. Taking inspo as a leader from Formula 1 - Alexander Westlund (Lynes)

    96. Taking inspo as a leader from Formula 1 - Alexander Westlund (Lynes)

    How you can learn about team management and high performance perspective from Formula 1.
    Listen to Alexander Westlund - CEO & Co-founder of Lynes - in B2B SaaS CEOs!
    We discussed taking inspo as a leader from Formula 1, the core of their success with sales outbound, outreach done in the best way, time management hacks, and much more.
    -
    Timeline:
    1:50 - Who is Alexander Westlund?
    6:15 - Lynes' elevator pitch.
    11:00 - How Lynes was started.
    15:50 - External question from Josef's co-founder Hampus Persson at Vaam:"What's the main thing or channel that generated the best leads for you during the last 6 months?"
    18:00 - Sales outbound - the things that has been their core for success.
    20:50 - The best way to do outreach to Alexander.
    23:50 - A topic of Alexanders' choice: Formula 1
    32:20 - His best time management hacks.
    36:00 - His favorite book: High output management by Andrew Grove.
    37:00 - The top things he would tell his younger self.
    -
    Do you want to book more meetings and increase your sales?
    Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.
    Try Vaam for free on vaam.io.
    Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/
    Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io
    Follow Vaam on Youtube: https://www.youtube.com/@vaam.io
    -
    Alexanders' company Lynes helps you unleash peak productivity with calls, messages, data, meetings and integrations that elevates your business.
    Read more about Lynes on: https://lynes.io/en/
    Follow Alexander Westlund on LinkedIn: https://www.linkedin.com/in/alexander-westlund/
    -
    The music:
    Learning - Averro, AROM, Tore P
    https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444

    Hosted on Acast. See acast.com/privacy for more information.

    • 39 min

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