14 episódios
AAF District 4Cast AAF District 4
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- Negócios
The American Advertising Federation is the nation's oldest trade organization. We are in District 4 which includes the state of Florida and the Caribbean. This podcast will spotlight advertising in the District, share District news, and interview the up and coming talent who keep us young and fresh.
www.aafdistrict4.org
https://www.facebook.com/4aafpage
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Episode 114 - an insightful discussion with Diversity of Thought
After brief update from current Governor Stephanie Herndon, Jon Ruhff sits down with David Jones and Felix Pulido from Diversity of Thought. They discuss all things from volunteering at AAF, what the term 'elevate humanity through business' actually means, and how AI will affect you at work or your business.
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Episode 113 - Super, ahem, BIG GAME Commercials Reviewed, Scrutinized and Drooled Over
Who spent unwisely? Who killed it with humor? Too many celebs or did they get it juuuuust right? Find out as Jon Ruhff, Jacob Edenfield and Yeosh Bendayan lend their thoughts on the 2023 Super Bowl commercials.
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Episode 112 - 2023 Advertising predictions!
On this edition of the AAF District4Cast, Jacob goes back to the crystal ball to see what's in store for advertising and marketing in 2023. Also, we hold him accountable for what he foresaw in 2022. Did social media roles go in-house? Did escapist marketing take off? Also, for 2023, some say trapper keepers will be on the horizon....
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The Inside Scoop on Auto Nation's Drive Pink Campaign
Join AAF D4's program co-chair Francita Williams as she interviews Brian Anderson VP Creative Director for Zimmerman Advertising. He offers a unique insight into how Auto Nation went from America's #1 auto retailer to a company built to drive out cancer
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Why is filming in Florida beneficial? Who actually benefits from it?
Once again from the 2022 Summer conference in Gainesville, Jon Ruhff sits down with Film Florida Executive Director John Lux to discuss the state of filming in Florida as well as:
What is Film Florida and why is it important?Why was Caddyshack filmed in Florida?How did Dolphin Tale save the Clearwater Aquarium?What did Bloodline do to the Florida Keys? -
How to make consumers change their behavior! Sara Isaac from Marketing for Change shares her insight.
Sara Isaac, Director of Strategy and Planning sits down with Jon Ruhff at the 2022 AAF D4 Summer Conference in Gainesville Fl to discuss:
What is behavior change marketing?Is more choice actually better?Why did Nike's sustainable shoe fail when it was supposedly what people wanted?