Jeffrey Shaw teaches me how selling eggs explains positioning..‪.‬ Dave Wakeman's The Business of Fun Podcast

Jeffrey Shaw, author of The Self-Employed Life, teaches me some great lessons about positioning, strategy, marketing, branding, and sales. 
Listen and find out how selling eggs explains all of this. 
I'm hosting a FREE strategy webinar on 31 January 2024 at 11 AM Eastern called 'Beyond Boom and Bust'.
Join the 'Talking Tickets' Slack Channel. 
Send me your questions about driving attendance in 2024. I'm going to use a few in an upcoming episode of 'The Business of Fun'. We want to get you into the podcast a lot more this year. 
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