Leading Learning Podcast Tagoras - Jeff Cobb and Celisa Steele

Effective marketing is integral to a learning business’s success. But doing marketing well requires care and thought.
In this episode, number 408, Leading Learning Podcast co-host Celisa Steele talks with Michelle Brien, vice president of marketing at Matchbox, who approaches her work with care and thought and authenticity.
Celisa and Michelle talk about how Michelle defines marketing, the central role value plays in marketing, the rise of digital and content marketing, the potential for generative AI in marketing, and the fundamental importance of understanding your audience.
Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode408.

The third sector of education can be difficult for learners to navigate, and pathways can help learners. Having guides along the pathways can help even more.
In this episode of the Leading Learning Podcast, number 407, co-hosts Jeff Cobb and Celisa Steele draw on a recent guided trekking experience to offer six takeaways about the value of guides that learning businesses might apply as they work to better serve their learners.
Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode407.

In the Tagoras Learning Business Maturity Model, strategy is one of the five fundamental domains learning businesses need to work on and in to mature and be successful.
To help with your essential strategy work, in this episode of the Leading Learning Podcast, number 406, co-hosts Jeff Cobb and Celisa Steele talk about “Part Two: How to Realize Nondisruptive Creation” of Beyond Disruption: Innovate and Achieve Growth Without Displacing Industries, Companies, or Jobs by W. Chan Kim and Renée Mauborgne.
Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode406.

We often hear learning businesses say they want to better engage their learners. But what is engagement, and how does it work?
In this episode, Leading Learning Podcast co-host Jeff Cobb digs into those questions with Clark Quinn, executive director of Quinnovation and author of Make It Meaningful: Taking Learning Design from Instructional to Transformational.
Jeff and Clark talk about engagement and motivation; learners’ cognitive, affective, and conative involvement; and how the cognitive aspect gets more than its fair share of emphasis. They also talk about the role of emotion in learning, about practice and feedback, and about how the ability to make better decisions is ultimately the desired outcome of most learning experiences.
Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode405.

Strategy is one of the five fundamental domains in the Learning Business Maturity Model. And most learning business leaders know that strategy is important. But truly understanding strategy and formulating intelligent strategy? That’s trickier.
To help with that understanding and formulation, in this episode of the Leading Learning Podcast, number 404, co-hosts Jeff Cobb and Celisa Steele offer an audio book report on Beyond Disruption: Innovate and Achieve Growth Without Displacing Industries, Companies, or Jobs by W. Chan Kim and Renée Mauborgne of blue ocean fame.
Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode404.

You can think of this episode of the Leading Learning Podcast as an origin story. Co-hosts Jeff Cobb and Celisa Steele talk about the relationship between Leading Learning and Tagoras, about what Tagoras is and does, and about the start of Leading Learning. Along the way they touch on the kinds of things that learning businesses need to be able to do, whether through the skills and knowledge of their internal team or by looking for outside support.
Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode403.