24 min
Stuart Kronauge - The Art and Science of Marketing Total Refresh
-
- Negócios
Stuart Kronauge leads the Sparkling Business Unit and Strategic Marketing for Coca-Cola North America. That means she is responsible for the big brands that have bubbles in them – think Coca-Cola, Sprite and Fanta – as well as marketing for all our beverage brands – with and without bubbles. Stuart’s team is focused on growing some of our most historic beverage categories and valuable marketing assets. An artist by training, Stuart seamlessly combines creative bravery and relentless preparation to craft meaningful conversations with our consumers through advertising. Together, we will learn about marketing some of the world’s most beloved brands and how she balances a demanding job with her deep commitment to family.
Stuart Kronauge leads the Sparkling Business Unit and Strategic Marketing for Coca-Cola North America. That means she is responsible for the big brands that have bubbles in them – think Coca-Cola, Sprite and Fanta – as well as marketing for all our beverage brands – with and without bubbles. Stuart’s team is focused on growing some of our most historic beverage categories and valuable marketing assets. An artist by training, Stuart seamlessly combines creative bravery and relentless preparation to craft meaningful conversations with our consumers through advertising. Together, we will learn about marketing some of the world’s most beloved brands and how she balances a demanding job with her deep commitment to family.
24 min