The Sales Podcast Wes Schaeffer

https://www.theswarm.com/podcasts/wes
Market like you mean it.
Now go sell something.
 
Name your price for the Make Every Sale Program here: https://saleswhisperer.gumroad.com/l/OiXZk
 
SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
TikTok -- https://www.tiktok.com/@thesaleswhisperer
Instagram -- http://instagram.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Facebook -- https://www.facebook.com/wes.sandiegocrm
Facebook Page -- https://www.facebook.com/thesaleswhisperer
Vimeo -- https://vimeo.com/thesaleswhisperer
Podcast -- https://feeds.libsyn.com/44487/rss
YouTube — https://www.youtube.com/@TheSalesWhispererWes
Sales Book -- https://www.thesaleswhisperer.com/c/way-book
 
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CopyByWes.com
https://CRMQuiz.com
https://TheBestSalesSecrets.com
https://MakeEverySale.com
https://www.TheSalesWhisperer.com/
https://www.thesaleswhisperer.com/c/ipa

https://blog.thesaleswhisperer.com/p/its-your-fault
 
00:00 The Challenge of Sales and Marketing Alignment
03:13 The Role of Location in Alignment Efforts
26:56 The Impact of Brand Advertising and Lead Generation
31:27 Challenges of Modern Prospecting Methods
36:03 Sales and Marketing Alignment in the Digital Landscape
The conversation revolves around the challenges of achieving sales and marketing alignment to drive B2B growth, as discussed by Kelly Hopping and John Eitel of Demandbase. 
They explore the importance of collaboration, shared metrics, and leadership in fostering alignment. The use of AI in marketing and sales strategies is also highlighted, along with the impact of remote work on alignment and communication. The conversation delves into the practical aspects of account-based marketing and the role of technology in targeting the right audience. The conversation covers topics related to advertising, lead generation, personalized outreach, and the changing landscape of sales and marketing. 
It delves into the impact of brand advertising, the effectiveness of targeted ads, the importance of personalized outreach, and the challenges of modern prospecting methods. The conversation also explores the evolution of sales and marketing alignment, the role of account-based marketing, and the need for human connection in a digital world.
Takeaways
Success in entrepreneurship requires discipline, perseverance, and the ability to learn from failures.
Pivoting and adapting to market needs is crucial for the growth and success of a business.
Transparency and open communication are essential in building trust with customers and employees.
Imposter syndrome is common among entrepreneurs, but pushing through the hard days is what separates successful entrepreneurs from others. Focus on small, incremental steps to build a business from scratch
Provide just enough help to overcome obstacles
Be willing to do the boring tasks that are necessary for success
Hire a virtual assistant to free up time for strategic work
Outsource tasks to maximize efficiency
Enjoy the journey and celebrate milestones along the way
 
Market like you mean it.
Now go sell something.
 
SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
TikTok -- https://www.tiktok.com/@thesaleswhisperer
Instagram -- http://instagram.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Facebook -- https://www.facebook.com/wes.sandiegocrm
Facebook Page -- https://www.facebook.com/thesaleswhisperer
Vimeo -- https://vimeo.com/thesaleswhisperer
Podcast -- https://feeds.libsyn.com/44487/rss
Sales Book -- https://www.thesaleswhisperer.com/c/way-book
 
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CopyByWes.com
https://CRMQuiz.com
https://TheBestSalesSecrets.com
https://MakeEverySale.com
https://www.TheSalesWhisperer.com/

In this conversation, Wes and Michael Hudlow discuss the use of AI in CRM systems. 
https://blog.thesaleswhisperer.com/p/michael-hudlow-2
They talk about Michael's experience writing a book on AI and how he used AI tools in the process. 
They also discuss the importance of human interaction in business and the potential risks and benefits of AI. 
Michael explains how AI can be used in CRM systems for the automation of emails, live account insights, lead conversion, lead scoring, and customer retention. 
He also emphasizes the need for companies to have a policy on the proper use of AI. 
The conversation explores the role of AI in business and the importance of asking the right questions when implementing AI tools. 
It emphasizes the value of human intelligence, ethics, and proper problem-solving processes in conjunction with AI. 
The discussion also touches on the misuse of AI in spamming and the need for responsible AI practices. 
The guest shares insights from his books on AI and offers practical advice for companies and individuals navigating the AI landscape.
Takeaways
AI can be used in CRM systems for automation of emails, live account insights, lead conversion, lead scoring, and customer retention.
Companies should have a policy on the proper use of AI to avoid potential risks and ensure responsible use.
Human interaction and personalization are still important in business, and AI should be used to enhance these aspects rather than replace them.
AI tools can help clean and standardize data in CRM systems, improving data quality and accuracy. 
AI is a powerful tool, but it should be used in conjunction with human intelligence, ethics, and proper problem-solving processes.
The value of AI lies in asking the right questions and understanding the actual problems that need to be solved.
Misuse of AI, such as spamming, can have negative consequences and should be avoided.
Companies and individuals should approach AI implementation with caution and ensure proper policies and protections are in place.
Human oversight is crucial in reviewing AI-generated outputs and ensuring responsible practices.
Market like you mean it.
Now go sell something.
Name your price for the Make Every Sale Program here: https://saleswhisperer.gumroad.com/l/OiXZk
 
SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
TikTok -- https://www.tiktok.com/@thesaleswhisperer
Instagram -- http://instagram.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Facebook -- https://www.facebook.com/wes.sandiegocrm
Facebook Page -- https://www.facebook.com/thesaleswhisperer
Vimeo -- https://vimeo.com/thesaleswhisperer
Podcast -- https://feeds.libsyn.com/44487/rss
YouTube — https://www.youtube.com/@TheSalesWhispererWes
Sales Book -- https://www.thesaleswhisperer.com/c/way-book
 
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CopyByWes.com
https://CRMQuiz.com
https://TheBestSalesSecrets.com
https://MakeEverySale.com
https://www.TheSalesWhisperer.com/
https://www.thesaleswhisperer.com/c/ipa

Overcoming Imposter Syndrome: Pushing Through the Hard Days
https://blog.thesaleswhisperer.com/p/eli-rubel
00:00 Introduction and Background
02:00 Starting and Selling Companies
07:03 Discovering the Boring Side of Software
09:09 Acquiring and Turning Around an E-commerce Company
20:00 Overcoming Imposter Syndrome
24:25 From Zero to Six: The Value of Incremental Progress
28:23 Getting into the Nitty-Gritty: The Importance of Doing the Boring Tasks
33:48 Building a Million-Dollar Business: Taking the Audience Along for the Ride 
36:29 The Power of a Virtual Assistant: Outsourcing to Maximize Efficiency
43:48 Headsets and Mountain Biking: A Lighthearted Conclusion
Takeaways
Success in entrepreneurship requires discipline, perseverance, and the ability to learn from failures.
Pivoting and adapting to market needs is crucial for the growth and success of a business.
Transparency and open communication are essential in building trust with customers and employees.
Imposter syndrome is common among entrepreneurs, but pushing through the hard days is what separates successful entrepreneurs from others. Focus on small, incremental steps to build a business from scratch
Provide just enough help to overcome obstacles
Be willing to do the boring tasks that are necessary for success
Hire a virtual assistant to free up time for strategic work
Outsource tasks to maximize efficiency
Enjoy the journey and celebrate milestones along the way
 
Market like you mean it.
Now go sell something.
 
Name your price for the Make Every Sale Program here: https://saleswhisperer.gumroad.com/l/OiXZk
 
SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
TikTok -- https://www.tiktok.com/@thesaleswhisperer
Instagram -- http://instagram.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Facebook -- https://www.facebook.com/wes.sandiegocrm
Facebook Page -- https://www.facebook.com/thesaleswhisperer
Vimeo -- https://vimeo.com/thesaleswhisperer
Podcast -- https://feeds.libsyn.com/44487/rss
YouTube — https://www.youtube.com/@TheSalesWhispererWes
Sales Book -- https://www.thesaleswhisperer.com/c/way-book
 
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CopyByWes.com
https://CRMQuiz.com
https://TheBestSalesSecrets.com
https://MakeEverySale.com
https://www.TheSalesWhisperer.com/
https://www.thesaleswhisperer.com/c/ipa

Professional Sales Tips you'll learn today on The Sales Podcast... Is sales dead? Is closing dead? For higher ticket sales, you need great salespeople MDR, SDR, Account Executives SDRs are reaching out cold (Sales Development Reps) MDRs reach out after you opt-in for something (Marketing Development Reps) AEs are the closers Seven beliefs the prospect must have to buy Pain Pain—move away from Unfulfilled desire—move towards Business is about solving problems People exchange money when you show them value But we must start with pain Doubt They must doubt they can do it themselves Why not DIY? Cost It's more costly to stay where they are Tony Robbins and the Dickens process, imagine years from now if nothing changes, and bring it to the present cost/value You must set up these questions It must sound natural Desire The payoff if they fix the problem The compelling future Support Your partners/team will support you in the decision Money They must have the money/budget to invest They must have the willingness to invest the funds Trust Trust in you and the company They must trust your methodology So you must sell them simultaneously on why their current world won't change and it too painful and that your system will work Break down their limiting beliefs Prospects will close themselves when you do this right There are a lot of soft salespeople today Related episodes and posts
Close More Sales With the Hardcore Closer Open Relationships Instead of Close Sales With Jeffrey Gitomer There are times to hold people accountable to be in alignment with their words You must learn sales management to really scale your business Ad costs are rising, etc. so you need internal sales teams The business owner must be the leader Salespeople can't perform if they are not inspired Your culture matters Cold calling works great in a targeted industry and you have to reach high up the food chain He goes after founders of $1-$4 million companies He usually gets emails rather easily He gets decent answer rates on calls Data is the biggest thing You need good lists He manually builds his own lists Uses Seamless.ai He can't use their search function He needs a launch point Use BuiltWith to find software they use Find a Facebook Group It's hard to find these people who self-identify Realtors self-identify but use Zillow to see who is advertising so you're not just calling all Realtors Use Seamless to get all of their info Research team customizes the first line to complete the list Then clean the list to have good deliverability If you want to get into sales, reach out If you're not making great money in sales, reach out If you have a service or course or online delivered service, reach out You need to have a way to generate leads You can't just hire a salesperson and cut them loose and tell them to make it work  

Feras Alhlou shares his journey from being laid off in a dry market to launching his own successful business. 
He emphasizes the importance of adaptability and readiness to pivot in the face of unexpected challenges. 
Feras also discusses the role of personal responsibility and the need to take proactive action to achieve success. 
He highlights the significance of surrounding oneself with the right people and constantly learning and improving. 
Feras shares his experiences in the early days of web design and online marketing, and how he navigated the evolving landscape of technology and AI. 
Feras shares his journey of starting and growing a successful analytics business, emphasizing the importance of specialization and finding the right business partners. 
He discusses the challenges of selling to Fortune 500 companies and the importance of continuous learning and improvement. 
Feras also advises young entrepreneurs and emphasizes the need for hard work and building a strong network. 
He cautions against following shady gurus and encourages authenticity and listening to the customer. Feras shares his resources, including his YouTube channel and newsletter, Startup with Ferris.
https://blog.thesaleswhisperer.com/p/feras-alhlou
Chapters
00:00 Introduction and Background
02:57 Adaptability and Pivoting in Entrepreneurship
05:40 Surrounding Yourself with the Right People and Constant Learning
10:15 Personal Responsibility and Proactive Action
26:44 Challenges and Lessons in Selling to Fortune 500 Companies
28:28 The Importance of Continuous Learning and Improvement
36:59 Hard Work and Building a Strong Network for Career Advancement
48:07 Beware of Shady Gurus and Seek Advice from Successful Individuals
53:14 Authenticity and Listening to the Customer in Business
 
Market like you mean it.
Now go sell something.
 
SUBSCRIBE to sell more, faster, at higher margins, with less stress, and more fun!
https://www.youtube.com/@TheSalesWhispererWes
-----
Connect with me:
Twitter -- https://twitter.com/saleswhisperer
TikTok -- https://www.tiktok.com/@thesaleswhisperer
Instagram -- http://instagram.com/saleswhisperer
LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/
Facebook -- https://www.facebook.com/wes.sandiegocrm
Facebook Page -- https://www.facebook.com/thesaleswhisperer
Vimeo -- https://vimeo.com/thesaleswhisperer
Podcast -- https://feeds.libsyn.com/44487/rss
Sales Book -- https://www.thesaleswhisperer.com/c/way-book
 
BUSINESS GROWTH TOOLS
https://12WeeksToPeak.com
https://CopyByWes.com
https://CRMQuiz.com
https://TheBestSalesSecrets.com
https://MakeEverySale.com
https://www.TheSalesWhisperer.com/