377 episódios

The VO BOSS podcast blends solid, actionable business advice with a dose of inspiration for today’s voiceover talent. Each week, host Anne Ganguzza focuses on a specific topic to help you grow your #VO Business. Featuring guest interviews with industry movers & shakers, VO BOSS covers every facet of the voice landscape, from creating your business plan to choosing the best marketing tactics & tools. So tune in, listen up, and learn how to further your VO career!

VO BOSS Anne Ganguzza

    • Negócios

The VO BOSS podcast blends solid, actionable business advice with a dose of inspiration for today’s voiceover talent. Each week, host Anne Ganguzza focuses on a specific topic to help you grow your #VO Business. Featuring guest interviews with industry movers & shakers, VO BOSS covers every facet of the voice landscape, from creating your business plan to choosing the best marketing tactics & tools. So tune in, listen up, and learn how to further your VO career!

    The Many Faces of Home Studios - with Tom Dheere

    The Many Faces of Home Studios - with Tom Dheere

    Wondering how to convert your cluttered space into a voiceover success story? Let Anne Ganguzza and the ever-resourceful Tom Dheere, be your personal guides in the transformative journey of setting up a home studio that screams professionalism but whispers in costs. Starting with the bare bones of our make-do booths fashioned from closets and basements, we'll share how to shield your sound from the noisy world outside, using everyday materials to master the art of sound absorption. Our candid conversation is a treasure trove of relatable anecdotes and practical wisdom, perfect for any voice actor eager to refine their recording environment and captivate their audience with crystal-clear audio.

    00:01 - Intro (Host)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss, a VO BOSS. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne Ganguzza (Host)
    Hey everyone, welcome to the V-O Boss podcast in the Real Bosses series. I'm your host, Anne Ganguzza, and I am so excited to be back again with Real Boss guest co-host Tom Dheere. Hey, tom. 
    00:33 - Tom Dheere (Host)
    Hey Anne, I'm feeling very bossy today, but not in a mean to tell people what to do today. I'm just feeling bossy, but in a good way. 
    00:38 - Anne Ganguzza (Host)
    You got good boss colors on. 
    00:40 - Tom Dheere (Host)
    Yeah, and I got some good boss vibes going today too. Yeah, and you sound good, Tom. I do sound good today. It's funny, so do you, as always Well thank you. 
    00:49 - Anne Ganguzza (Host)
    I'm going to be speaking next week at a conference to podcasters who are interested in becoming voice of artists. Part of my conversation is going to include the equipment they need, the skills they need and, of course, what's so important to us as voice actors our environment, our studios. 
    01:08
    And you know it's so funny because we are on opposite coasts and I feel like we also have opposite type studios, but yet they both work amazingly well for our businesses. So I wanted to talk to you about your studio and our differences so that this could be a good reference for those bosses. Just starting out that you don't necessarily need a $20,000 recording studio, because when I first started I certainly didn't have one, and I know that Tom has the same story. As a matter of fact, when I first started, I was in my basement in New Jersey, because basements are a good place where you don't have to deal with, let's say, external noises as much because you're half underground. 
    01:50
    It was a closet for me that I started off with, and, tom, I mean talk to me about when you first started. What was your first studio like? 
    01:58 - Tom Dheere (Host)
    Okay, my first studio was also in New Jersey, parcipany, new Jersey. I'm sorry, where were you in New Jersey? 
    02:04 - Anne Ganguzza (Host)
    I don't remember Northern Jersey. I was in North Haldon, oh, right, by Wayne. Okay, I know exactly where that is. 
    02:10 - Tom Dheere (Host)
    I was in the 20, 25 minute drive west of North Haldon, so I lived in a garden apartment. For those of you who don't know New Jersey, garden apartments are these sets of apartment buildings. 
    02:21
    They're almost always red brick, they could be white or other colors, and there's usually there's anywhere from like three to 50 of them. And I lived on a second floor and my first home recording studio was the front closet which was over the steps that would lean to the door that would let you go outside. So what I did was I went to Home Depot and I got carpet remnants on the cheap. I had a quilt that I think my mother-in-laws aunt made. It's a lovely quilt but like oh, this is a good use for it, I wove it into, you know, like the bar that you'd hang your coats on. Sure. 
    02:56
    I would weave it through there. 
    02:57 - Anne Ganguzza (Host)
    So it's like a little te

    • 26 min
    Special Guest - Emma O'Neill - Mind and Body Health in Voiceover

    Special Guest - Emma O'Neill - Mind and Body Health in Voiceover

    Anne Ganguzza and special guest BOSS Emma O'Neill talk about enhancing your voiceover performances through a fusion of fitness and wellness. Emma is an award-winning voice actor who's also a seasoned yoga instructor. the BOSSES discuss how the disciplines of health and performance are deeply connected. Emma shares her inspiring transition from a gym enthusiast to a holistic voice professional and illustrates that a strong body fosters a strong voice. Anne also discusses her current health journey, shedding light on the profound influence of nutrition and exercise on the art of voice acting. Navigating the world of mindful eating is no small feat, especially with the demanding schedules of voiceover artists. The BOSSES talk about instinctual eating and its benefits for those who rely on their vocal cords for a living. Plus, we delve into strategies for managing mental health and how a strong support system can be your ally in maintaining peak performance for both mind and body.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss, a VO Boss. Now let's welcome your host, Anne Ganguzzaa. 
    00:20 - Anne Ganguzza (Host)
    Hey everyone, welcome to the VO Boss Podcast. I'm your host, Anne Ganguzza, and today I am absolutely thrilled to have a very special guest, Emma, O'neill, with me today. Hello, yay, Emma is a multi-award-winning voice actor and gosh, don't I know what. I've seen her receive multiple awards at these ceremonies in the last few years. She specializes in radio, tv commercials, tv narration, promo and corporate training videos and, of course, outside of her major success in the booth outside of the booth, she is a fitness and wellness enthusiast and I'm so excited to talk to her, and she's been a certified yoga instructor for more than 25 years. 
    00:59
    So, emma, thank you so much for joining me and I'm so, so excited to talk to you today. Thank you so much for having me. I'm really excited to be here, absolutely so. I'm excited because you've combined now two of the things that are becoming my favorite thing, and what I've proven to myself over this health journey is that fitness and wellness has really helped me in the booth so much, and I'd love to talk to you about it and your experience, because, I mean, you've known this for forever, I'm sure, and, however, for me it's just kind of like wow, I can't believe how amazing I feel and how it's really helped me in my voiceover and my voiceover business. So tell the boss listeners a little bit about your journey, how you got started and how you got in voiceover as well. 
    01:43 - Emma O'Niell (Guest)
    My mother was a dance teacher, so I was in dance as a kid, in gymnastics, and then we moved to Canada and I continued with gymnastics but discovered the gym and discovered step classes at the age of like 16 or something and it was just really fun Step classes. 
    01:57 - Anne Ganguzza (Host)
    I have to interject and say that my husband, when I met my husband, he was teaching step at a gym in addition to spin, and I would watch him on the step. I just have to say this because I'm not coordinated and he'd be like doing great vines up around the step and all sorts of dance moves and I would be like in the back because I liked him back then and I would just be kind of like trying to follow along, you're cute, but I'm not going to kill myself on the step. 
    02:19 - Emma O'Niell (Guest)
    Yeah, I'm just going to stay in the back. 
    02:21 - Anne Ganguzza (Host)
    I'm going to beat him so I didn't want to hurt. Well, maybe hurting myself. God is attacking right? Didn't ever know. 
    02:28 - Emma O'Niell (Guest)
    Yeah, so I did step. I was a gym kid for a really long time and I got into yoga because I was at the gym all the time and I had hit a plateau. I was into fitness competitions an

    • 35 min
    Accents, Dialects and Speech Impediments

    Accents, Dialects and Speech Impediments

    Ever find yourself wondering how a thick Boston accent might play out in the voiceover world? This week is about speech impediments and regional accents in the voiceover industry. It's not just the hurdles; the BOSSES cover strategies and encouragement for those voice talents looking to make their mark while staying true to their sound. From the importance of clear articulation to embracing the quirks that make your voice distinctive, they cover the gamut of what it means to stay authentic. It's not about mimicking a character; it's about bringing them to life with your unique vocal fingerprint. And for those thinking about their own twang or drawl, we discuss whether it's a hindrance or a hot commodity. This episode isn't just a discussion; it's a roadmap for voice actors striving to find their niche and shine in the competitive voiceover landscape.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO boss. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne (Host)
    Hey everyone, welcome to the VO Boss podcast and the Boss super power series. I'm your host, Anne Ganguzza, and I'm here with my very special, wonderful friend, special best boss guest co-host. Well, that was a big old mouthful. 
    00:35 - Lau (Guest)
    Well, I'll see you next time. Thank you, Anneie. It's awesome to be here. What a great introduction, oh. 
    00:40 - Anne (Host)
    Lord, you know how I was like. That was such a mouthful to say and literally I try to talk for a living, and it's a great segue into the topic that I'd like to chat about today, and I know we've discussed this briefly before, but you and I have both had either people on your roster or people that submit to you, and I have students that ask me. They come to me, they have a heavy accent or they might have a little bit of a list or a speech impediment and they will say to me so is this going to affect my voiceover career? Will I still be able to do this Lau? I'm going to ask you, how do you approach that? 
    01:21 - Lau (Guest)
    It's a lot, Anneie. Well, truth to tell, the agency does get quite a few submissions. We just got a couple today that clearly, if anyone has a pretty decent ear can pick up some sort of speech issue going on, whether it's an impediment, a slur, a sibilant sound, whatever it is, and it's common. It's actually quite common and I'm careful not to tell people oh, forget it, count yourself out, can't be in this game, forget it, forget it. I always like to say let me offer some. 
    01:52
    If I'm going to do it, let me offer some strategies based on what I'm hearing and what you could be doing as the talent to see is it accurate what I'm hearing. 
    02:02
    So the first thing I would suggest with talent is cross check it and pull it with six or eight of your closest peeps connected to the industry, if you can, whether it's an audio engineer or a coach, a couple of VO talent, and say, hey, listen to my recording. Do you hear any kind of an articulation issue? Do you hear a slurring issue? Do you hear anything? And be honest with me and get kind of like an informal poll on that first, because I never just take one person's opinion on it. So that's the first thing I would do. If they are hearing issues, if they are hearing problems, I would actually say, okay, let me see who is around that I can be getting on a consultation with, who is maybe a therapist, a speech therapist in figuring out how do I diagnose where I'm at right now with my speech and who can help me get to a cleaner, clearer sound. That's really the first thing you have to figure out. 
    02:57 - Anne (Host)
    Yes, my prerequisite is that I need to be able to understand you. So I like to say there's a lot more acceptance for, let's say, minor speech impediments and dialects and regionalisms. I mean. It's more ac

    • 24 min
    Booking Blueprint

    Booking Blueprint

    Today's voiceover landscape is brimming with untapped potential, and we're here to map it out for you. From acing live Zoom auditions to nailing in-person meetings, we've got you covered with all the preparation and adaptability tips you'll need. Join us as we delve into diversifying your voiceover skillset and why leaning into a variety of genres, like e-learning and corporate narration, could be your ticket to consistent work. Plus, don't miss our candid discussion on the art of evolution in the voice acting world, emphasizing the importance of ongoing training and a measured approach to carving out your niche. Whether you're a newbie to the mic or a vocal veteran, this dialogue is tuned to resonate with your voiceover aspirations.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss a VO Boss. Now let's welcome your host, Anne Ganguzza. 
    00:20 - Anne (Host)
    Hello everyone, welcome to the VO Boss podcast and the Boss Superpower series. I'm your host, Anne Ganguzza, and I'm here with my super special boss guest co-host Lau Lapitas. 
    00:33 - Lau (Guest)
    And it's great to be back, as always, yay awesome, all right Lau. 
    00:39 - Anne (Host)
    We've got a topic that I know is probably pretty common that you hear. I've been hearing it quite a bit lately and it's all about and I have been at this for a year now and I just am not booking. What can I do? I don't know what to do at this point. I don't know if I should just give up voiceover, or how do I get more bookings? So there's a good question, Lau. 
    01:09 - Lau (Guest)
    It's a great question and it's a common question. I know you and I have fielded that one for years and continue to do so, and I just had a client in a coaching session who the entire session was about that. Right, she was angry, frustrated, she was frustrated, she was hitting a wall, depressed, yeah, but just kind of like at a loss. Really like what am I doing wrong? Or at a loss. And I'll say one of the first things on our hit list that I'd like to talk about is redirecting the energy. So the first thing I did was and I know her very well for many years I wanted to redirect the energy towards her, not in the sense that she's doing anything wrong. 
    01:48
    It's not about right or wrong here. It's about how am I moving forward in my marketing plan? Do I have a marketing plan? Is this something that is a real part of my day? And going into a time management, looking at a time management organizational tool of some kind and really, really making it real. Because she kept saying to me Lau, you know me, I'm a realist, I'm a realist. I said I'm a realist and I'll tell you for real you got to have a calendar in front of you For real. 
    02:16
    Every day, every day. What am I doing in this day to put myself into the universe? That's really on me, that's on you, that's on me. 
    02:26 - Anne (Host)
    Right? Well, first of all, amen, applause, applause, applause. And so I want to just say the word that I think is so important, that so many people miss, and that is marketing, marketing, marketing, marketing. When you are not getting work right, you can have the best voice in the world. How many times do I say this Lau? 
    02:44
    And it doesn't go good if nobody knows about it, okay, and so nobody can hire you. Like, nobody can hire you if they don't know you exist. And so if you're not booking, the first thing I say to look at is marketing. And I again will say to you companies hire departments full of people who are marketers, and those marketers, their only job is to go out and get leads, send emails, create marketing campaigns, do social media, do all of that stuff just to get a lead. And I can just tell you, like my husband who works in event management, right, they go to conferences, they sponsor booths, they talk, the

    • 27 min
    Embracing Change - The Power of Business Transformation

    Embracing Change - The Power of Business Transformation

    In this episode Anne Ganguzza and Lau Lapides discuss health and business transformations, sharing personal journeys and business changes. Together, The BOSSES dissect the essence of finding a compelling 'why' to fuel profound changes and prevent old habits from creeping back. They navigate the intricate process of embracing a new identity after such shifts. The conversation takes you through the peaks and valleys of goal setting and the importance of evolving these goals to sidestep complacency and promote growth. Whether you're toasting to recent victories or charting the course for your next big achievement in voiceover or other business ventures, this talk is peppered with inspiration. Tune in and let the shared experiences and guiding wisdom propel you toward seizing new opportunities and savoring the ascent to success and fulfillment.


    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss, a V-O boss. Now let's welcome your host, Anne Ganguzza. 
    00:19 - Anne (Host)
    Hey everyone, welcome to the V-O Boss podcast and the Boss Superpower series. I'm your host, Anne Ganguzza. I'm here with the lovely Lau Lapides, my very special boss co-host. How are you, annie? I'm doing amazing, Lau, I'm doing amazing. How about yourself? 
    00:39
    Wonderful, amazing as well Good, you know Lau. I've been thinking about this a lot. I mean, for me, I have gone through a little bit of a transformation over the past few months Actually, I would say year and a half. Physical transformation, because I've been trying to get healthy. I lost a little bit of weight and I was thinking about in terms of wanting to transform my habits or what I do on a day-to-day basis and transform and evolve into something that can really move me forward and progress. 
    01:12
    I thought that we can also apply the same kind of transformation thoughts, mentality, rules maybe not rules, but strategies for our own businesses. I thought it would be a good time to talk about transformation and transforming our VO businesses, because I think it's something that it's the beginning of the year. I think it's always a good time to think about. Everybody talks about New Year's resolutions, but I don't want to talk about resolutions. I want to talk about transformation and how you can assess if your business needs to transform, if you need to evolve, and what it would look like for you to set a course or a strategy on how to transform your business, because I think our markets have shifted Lau and we need to really evaluate that and transform our businesses to evolve along with them. 
    02:02 - Lau (Guest)
    Well, that's amazing stuff. I love talking about transformation and I can't help but bringing up the fabulous frog, because the frog in Eastern culture is a representative as symbolic of transformation when you think about leaping forward. And, by the way fun fact, I'm sure everyone kind of knows this, but this is leap year, which means in the leap year calendar, you have an extra day in this year for your leaping, for your transformation, for the new calendar and thinking about wow, what am I going to do in that extra 24 hours? Right, but I mean what you have done in terms of your physical, your mental, your spiritual transformation is nothing short of like miraculous, amazing. 
    02:50 - Anne (Host)
    Now here's the question. 
    02:52 - Lau (Guest)
    Here's the question what do we do once we are transformed into something else? There's a great question. Right and how do we acclimate to that? How do we that's a wonderful question Assimilate with that, how do we, in essence, blend into the form that we want to be and, all of a sudden, are becoming Sure Now we're a new entity, right? 
    03:15 - Anne (Host)
    Yeah Well, first of all, I want to say thank you for that. I really appreciate th

    • 23 min
    Love Your Finances with Tom Dheere

    Love Your Finances with Tom Dheere

    The BOSSES discuss how to embrace the intricacies of your finances as owners of your voiceover business. As tax season approaches, they delve into self-employment, discussing how different business structures, such as S-Corps and DBAs, can significantly impact your taxation and payment schedule. They also examine the emotional factors that can influence your approach to money management, taking into account personal backgrounds and societal pressures.  Health insurance options are also discussed, from leveraging a spouse's plan to state programs. The BOSSES also explore the merits of keeping distinct business bank accounts and utilizing tools such as Health Savings Accounts and business credit cards. Whether you're a spreadsheet enthusiast or a QuickBooks aficionado, they provide insights on tracking transactions, automating invoicing, and the smart utilization of business credit cards for cashback rewards.

    00:01 - Intro (Announcement)
    It's time to take your business to the next level, the boss level. These are the premier business owner strategies and successes being utilized by the industry's top talent today. Rock your business like a boss, a V-O boss. Now let's welcome your host, Anne Ganguzza. 
    00:19 - Anne (Host)
    Hey everyone, welcome to the V-O Boss podcast and the Real Bosses series. I'm your host, Anne Ganguzza, Again back with the amazing Tom Dheere. Tom, I'm so excited to talk to you today. 
    00:33 - Tom Dheere (Guest)
    Yay, always glad to hang out with you. 
    00:36 - Anne (Host)
    Except I don't have such a fun topic to talk to you about today, tom, oh no. Well, my accountant. The other day she sent me an email saying well, anne, I'm going to be taking out thousands of dollars for your free payment, for your taxes, for your S-Corp. As April is coming along here, I thought we should probably talk about finances, and I know it's not everybody's favorite topic and I've talked about this before, but I think, getting closer to tax time, it's important for us to have an intelligent discussion right and talk about why it's so important, bosses, for you to have some financial intelligence surrounding your business, and I think, tom, you're going to be the best source of information for this. So let's talk about financial intelligence. What does that mean? 
    01:25 - Tom Dheere (Guest)
    Okay, I derive my understanding of financial intelligence versus emotional intelligence from Robert Kiyosaki rich dad poor dad books. If you've never read rich dad poor dad, it is a must read for people who are self-employed in general, and it's really great for voice actors in particular, because it talks about making decisions based on feelings versus making decisions based on facts, and part of my philosophy is that everybody has their own weird relationship with money. 
    01:55 - Anne (Host)
    A lot of people are afraid of it. That's a polite way of saying it. It's a weird relationship with money. 
    02:01 - Tom Dheere (Guest)
    Yeah, Well, yeah, because some people are terrified of it. Yeah, some people covet it, some people hate it, and a lot of that is influenced by you, but it's also influenced by what your parents taught you or didn't teach you about money, or your culture, or your home or your school or your friends kind of taught you what your relationship with money is, not necessarily what it should be. So, as the VO strategist, there's a lot of grown-up poopy stuff that I talk about. 
    02:28 - Anne (Host)
    You made me snort, sorry Sorry. 
    02:30 - Tom Dheere (Guest)
    Or maybe I should do them more over there. That was pretty funny. What I mean by that is that a lot of people try to get into the voiceover industry to get away from the grown-up poopy stuff, and what they find is that they have to do all that stuff too, yeah, but they don't know how to do it. No one has told them how to do it, or when to do it, or where to do it, or why to do it, nor being held accountable for it. And the financial literacy is a huge c

    • 25 min

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