44 min

048 - As-Seen-On-TV Products & Product Licensing, Bill McAlister of Top Dog Direct Product Startup

    • Entrepreneurship

What direct response television (DRTV) marketers look for in consumer inventions and how an at-home inventor can get a product to market without breaking the bank.

What direct response television (DRTV) marketers look for in consumer inventions and how an at-home inventor can get a product to market without breaking the bank.

44 min