20 episodes

The digital marketing landscape is changing faster than ever before, but, in today's competitive and connected marketplace, if you don’t adapt, you’re out. Join hosts, Tom Gallego, Author and CEO of award winning agency, L7 Creative, and Kate Houser, millennial social media guru, as they discuss (and debate) topics around how to survive as a modern marketer, with very special guests along the way. If you are on the hunt for trends in digital marketing, social media secrets and best practices to grow and connect brands with their audience, then this podcast is for you.

Adapt & Thrive: A Survival Guide for the Modern Marketer L7Creative

    • Business

The digital marketing landscape is changing faster than ever before, but, in today's competitive and connected marketplace, if you don’t adapt, you’re out. Join hosts, Tom Gallego, Author and CEO of award winning agency, L7 Creative, and Kate Houser, millennial social media guru, as they discuss (and debate) topics around how to survive as a modern marketer, with very special guests along the way. If you are on the hunt for trends in digital marketing, social media secrets and best practices to grow and connect brands with their audience, then this podcast is for you.

    Adapt & Thrive (Season 2 Ep. 6): The L7 Marketing Machine™ Part 3

    Adapt & Thrive (Season 2 Ep. 6): The L7 Marketing Machine™ Part 3

    In part 3 of our L7 Marketing Machine™ series, Tom and Theresa discuss the Build & Run Phase, where our team of experts develops the big ideas that generate leads, conversions, and lifetime customers.
    #digitalmarketing #digitalmarketingagency #SanDiegoMarketing #AudienceEngagement #MarketingROI #branding #brandstrategy #marketingtips #marketing #marketingpodcast

    • 17 min
    Adapt & Thrive (Season 2 Ep. 5): The L7 Marketing Machine™ Part 2

    Adapt & Thrive (Season 2 Ep. 5): The L7 Marketing Machine™ Part 2

    In part 2 of our L7 Marketing Machine™ series, Tom and Theresa discuss the Brand Blueprint phase - the process of positioning your brand through our proprietary Marketing Machine™ methodology.
    Hear their insights on conducting a comprehensive brand analysis to understand your unique strengths and opportunities in the market.
    #digitaltransformation #digitalmarketing #digitalmarketingagency  #SanDiegoMarketing #AudienceEngagement #MarketingROI #branding #brandstrategy

    • 21 min
    Adapt & Thrive (Season 2 Ep. 4): The L7 Marketing Machine™ - Part 1

    Adapt & Thrive (Season 2 Ep. 4): The L7 Marketing Machine™ - Part 1

    In the premiere episode of our L7 Marketing Machine™ series, uncover the secrets behind our transformative process for reinventing brands and driving explosive growth.
     
    Join L7 Creative's CEO, Tom Gallego, and Marketing Director, Theresa Boxberger, as they pull back the curtain on this strategic marketing framework. Discover the origin story of how the L7 Marketing Machine™ was meticulously engineered to solve marketers' biggest headaches.

    • 24 min
    Adapt & Thrive (Season 2 Ep. 3): 2023 Year Favorites

    Adapt & Thrive (Season 2 Ep. 3): 2023 Year Favorites

    On this episode of Adapt & Thrive, Tom and Theresa discuss their favorite topics and trends from 2023. Plus, we take a look ahead to what we can expect from the world of marketing in 2024.

    • 13 min
    Season 2, Episode 2: 2023 Marketing AI Trends

    Season 2, Episode 2: 2023 Marketing AI Trends

    Join us as we navigate the exciting advancements in artificial intelligence that are reshaping the digital marketing landscape. Gain insights into the benefits of AI-driven strategies while exploring the challenges and ethical considerations associated with this powerful technology.

    • 34 min
    Season 2, Episode 1: Everything you Wanted to Know About TikTok but Were Afraid to Ask

    Season 2, Episode 1: Everything you Wanted to Know About TikTok but Were Afraid to Ask

    Is your brand on TikTok? If you have been wondering whether it's the right platform for your audience or how to use it, you'll want to check out our latest podcast: Everything You Wanted to Know About TikTok but Were Afraid to Ask.

    • 23 min

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