In Episode 39 of Don't Call Me A Guru, host Linda Hoang chats Mike and Mitzi Payne of Alberta creative agency Arcade, about their work managing social media for the global brand Some Good News (SGN) starring actor John Krasinski. The duo share their approach and lessons learned working on SGN social media, plus advice for those doing social for organizations that may not be as obviously fun ;)
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About Some Good News
Some Good News is a popular web series created in 2020 and initially hosted by actor and filmmaker John Krasinski, that became a source for good news stories from around the world.
Arcade is a digital-forward creative agency specializing in strategy, content, and distribution, based in Calgary, Alberta.