Don't Call Me a Guru

Don't Call Me A Guru
  • 5.0 (20)
  • MARKETING

Don't Call Me a Guru is a podcast about social media strategy, from social media strategists.

  1. 2021-06-07

    Ep. 44 - Things we don't like on social media right now, plus why we love TikTok

    In Episode 44 of Don't Call Me A Guru, Linda is joined by former co-host (still co-host? occasional co-host?) Tyler Jack Butler for a Social Conversation on a range of topics, including features we don't like about Instagram and Facebook Ads, the role of social media strategists, and many reasons why we LOVE TikTok (plus some insights for organizations considering using the platform).

    50 min

  2. 2021-05-01

    Ep. 43 - Real Talk with Ryan Jespersen

    In Episode 43 of Don't Call Me A Guru, Linda has a Real Talk with Ryan Jespersen, host of Real Talk—one of Canada's most popular news, politics, and pop culture talk shows.  Ryan Jespersen is an Edmonton broadcaster, podcaster, and social media content creator. Real Talk is an independent, daily, online, livestreaming podcast and YouTube show that launched in November 2020, just a few months after Ryan was let go from his mainstream radio broadcasting gig. Ryan has worked in media, news and broadcasting for years and has seen significant success since going out on his own and in this episode, Ryan shares insights on the role social media has played in the success of his show, ways to manage online criticisms and negativity, building authentic personal online brands, podcast tips, and more!

    57 min

  3. 2021-03-30

    Ep. 42 - Influencer Disclosure Discussion with Ad Standards Canada

    In Episode 42 of Don't Call Me A Guru, Linda shares excerpts from her chat with Jani Yates, President of the Advertising Standards Canada, during the March 2021 iMEDIA Digital Marketing Conference. Jani shares influencer marketing trends, discusses unions for influencers and content creators, potential disclosure emojis, best practices, and more!  At the March 2021 iMEDIA Conference, the iMEDIA brand was retired and Takeaway was launched! Takeaway is an educational community that provides meaningful and actionable education for the doers in digital communications. Visit the Takeaway website to sign-up for updates and connect with them on social media @itsyourtakeaway to find your next Takeaway. itsyourtakeaway.com

    29 min

  4. 2021-01-18

    Ep. 41: 2021 Social Media Trends + The Return of Tyler Jack Butler

    In Episode 41 of Don't Call Me A Guru, former podcast co-host and co-founder Tyler Jack Butler makes his triumphant return! Plus: Tyler and Linda discuss some social media trends and strategies for 2021 as is usually the case for a January episode.  LEARN MORE ABOUT THIS EPISODE

    44 min

  5. 2020-12-18

    Ep. 40: Artist AJA Louden's Approach to Social Media

    In Episode 40 of Don't Call Me A Guru, host Linda Hoang chats with amiskwaciwâskahikan (Treaty 6, Edmonton, Alberta)-based artist AJA Louden who shares his approach to using social media as an artist—benefits, challenges, considerations around Instagram's effect on art, providing value online, an exciting local project called Paint the Rails and more! AJA's insights are a must for any established or up-and-coming artist, but broader social media lessons can also be gleaned for those working in social media outside of the arts industry.  LEARN MORE ABOUT THIS EPISODE About AJA Louden AJA is an artist based in amiskwaciwâskahikan (Treaty 6, Edmonton, Alberta). AJA Louden Studios creates inspiring, memorable interior and exterior artworks, boldly transforming everyday spaces into landmarks - the goal is making cities and spaces more inspiring, engaging, informed and thoughtful through strategic and compassionate use of creativity. Follow AJA Louden on Facebook | Instagram | Twitter

    40 min

  6. 2020-11-19

    Ep. 39: Behind the Scenes of Some Good News (SGN) Social Media with Alberta Agency Arcade

    In Episode 39 of Don't Call Me A Guru, host Linda Hoang chats Mike and Mitzi Payne of Alberta creative agency Arcade, about their work managing social media for the global brand Some Good News (SGN) starring actor John Krasinski. The duo share their approach and lessons learned working on SGN social media, plus advice for those doing social for organizations that may not be as obviously fun ;)  LEARN MORE ABOUT THE EPISODE About Some Good News Some Good News is a popular web series created in 2020 and initially hosted by actor and filmmaker John Krasinski, that became a source for good news stories from around the world. About Arcade  Arcade is a digital-forward creative agency specializing in strategy, content, and distribution, based in Calgary, Alberta.

    49 min

  7. 2020-10-21

    Ep 38: How Alberta Doctors are using social media

    In Episode 38 of Don't Call Me A Guru, host Linda Hoang chats with Leopold McGinnis and Stephanie Usher of the Alberta Medical Association (AMA) about the association's approach to social media, how it has used social media to communicate to the public and support its members during contract negotiations with the province, successes, challenges, lessons learned, how the AMA used TikTok, and advice to share for other social media managers.  LEARN MORE ABOUT THE EPISODE For over 100 years, the Alberta Medication Association has represented and advocated for Alberta physicians and their patients. The AMA advances patient-centered, quality care by advocating for and supporting physician leadership and wellness. Follow the Alberta Medical Association on Facebook | Twitter | Instagram

    44 min

  8. 2020-05-26

    Ep 37 - How Small Food Businesses Are Using Social Media During the Pandemic

    In Episode 37 of Don't Call Me A Guru, host Linda Hoang explores how social media has helped / is being used by local businesses during the pandemic, with guests Steve Brochu, owner/chef of Milk Crate Edmonton, Stephanie Ould, social media manager of the Edmonton Downtown Farmers' Market, and Ellie Huang, who has been helping Chinatown restaurants get up and active on social media.  Steve, Stephanie and Ellie share their approaches to social media before and during the pandemic, their social media successes and challenges, and advice for other business owners or entrepreneurs hoping to get the most out of their social media efforts.

    30 min
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5
out of 5
20 Ratings

About

Don't Call Me a Guru is a podcast about social media strategy, from social media strategists.

Information

  • Creator
    Don't Call Me A Guru
  • Years Active
    2016 - 2021
  • Episodes
    43
  • Rating
    Clean
  • Copyright
    © All rights reserved
  • Show Website
    Don't Call Me a Guru