Episode 320: You Don’t Have to Overhaul Your Whole Life in 2024 To Birth and Beyond

In today’s episode, Jessie and Anita talk fitness marketing near year’s end, what it gets wrong, and how you can choose to approach the new year, free of dubious expectations!



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Resources and References


Strong in 20 - Jessie’s free, on-demand workshop + workout



Show Notes

0:55 - Strong in 20 - Jessie’s free, on-demand workshop + workout

2:48 - What we are talking about, today!

3:53 - Does the end-of-year marketing impact us at all? (yes and no)

6:15 - The fitness industry messaging at this time of year, and reliance on motivation

11:01 - Anita walks us through her month-by-month review at the end of the year and her fresh look at goals

17:50 - We share our 2024 goals and things we are looking forward to

23:21 - Wrap up