FMCG Gurus FMCG Gurus

This podcast examines the issue of brain health and the implications and opportunities for the FMCG industry.

For more information contact: info@FMCGGurus.com or visit www.fmcggurus.com

This podcast examines consumer attitudes to advertising and marketing in the FMCG Industry

For more information email Info@FMGCGurus.com or visit www.fmcggurus.com

This podcast examines how consumers want grocery products that are natural and nutritious.

This Podcast examines the trend of clean label in the food and drink market.

"Environmentally friendly" is a popular product claim when it comes to grocery products. However, are consumers actually motivated by such claims - and what needs to be done to make environmentally friendly products more appealing. For more information contact: info@fmcggurus.com

Convenience is seen as a major trend within the FMCG industry. Yet, many perceptions associated with consumers suffering from time-scarcity are misleading. As such, grocery brands need to explore new opportunities when it comes to the issue of convenience. For more information contact info@fmcggurus.com