42 min
Jackie Aina on Building an Engaged Following and Longevity in Social Media Life with Marianna
-
- Fashion & Beauty
Do you want to build a long-term career on social media? Are you struggling with differentiating your content on each platform? With over a decade of experience, Jackie Aina, a digital creator and the founder of Forvr Mood has mastered her approach to social media and keeping engaged followers. Jackie shares tips for organically growing your following, how she repurposes content on each platform, and why chasing virality isn’t the best for longevity. She describes how she set boundaries with work and social media and how her business has changed over the years. It’s a great time to be a creator, and we both discuss how to make the most of the opportunities.
Summer Fridays NEW Retinol is available now at SummerFridays.com and Sephora
Follow Marianna: @marianna_hewitt
Follow Jackie Aina: @jackieaina
Jenni Kayne: 15% off with code MARIANNA at jennikayne.com/Marianna #jennikaynepartner
NEZ: code MARIANNA for 10% nezcare.com
Macy’s: macys.com/purpose
Topics:
05:46 Changing Strategies For Social Media Platforms
11:16 Editing Short Form Content
15:19 Advice For Aspiring Creators On Achieving Longevity
18:11 Monetizing Expertise
25:17 Brand Identity And Quality Of Fragrance
29:05 Working With Fragrance Houses
34:25 The Influence Of Social Media On Shopping Habits
37:11 Practicing The Art Of Saying No
Produced by Dear Media
This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.
Do you want to build a long-term career on social media? Are you struggling with differentiating your content on each platform? With over a decade of experience, Jackie Aina, a digital creator and the founder of Forvr Mood has mastered her approach to social media and keeping engaged followers. Jackie shares tips for organically growing your following, how she repurposes content on each platform, and why chasing virality isn’t the best for longevity. She describes how she set boundaries with work and social media and how her business has changed over the years. It’s a great time to be a creator, and we both discuss how to make the most of the opportunities.
Summer Fridays NEW Retinol is available now at SummerFridays.com and Sephora
Follow Marianna: @marianna_hewitt
Follow Jackie Aina: @jackieaina
Jenni Kayne: 15% off with code MARIANNA at jennikayne.com/Marianna #jennikaynepartner
NEZ: code MARIANNA for 10% nezcare.com
Macy’s: macys.com/purpose
Topics:
05:46 Changing Strategies For Social Media Platforms
11:16 Editing Short Form Content
15:19 Advice For Aspiring Creators On Achieving Longevity
18:11 Monetizing Expertise
25:17 Brand Identity And Quality Of Fragrance
29:05 Working With Fragrance Houses
34:25 The Influence Of Social Media On Shopping Habits
37:11 Practicing The Art Of Saying No
Produced by Dear Media
This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.
42 min