Skilled and Fulfilled: Marketing Strategy for Service Providers, Coaches, Freelancers | Online Business Growth | Work-Life Ba Felter Unfiltered

Some business owners think if they can get in front of a bigger audience – like as a podcast guest – they'll have clients flooding their inbox. But if you're not pitching yourself strategically, this won't move the needle for your business.Listen to this episode to find out:How I find and pitch myself to podcasts (and booked 20+ interviews in one year)How to prep for a podcast interview (both as a guest and a host) so you can both get the most out of itMy best tips on how to guest on podcasts...

If you're running your business mainly online, your presence has to speak for you. That means potential clients are taking quick glances at your Instagram, website, and content before they can truly see your value and expertise. If you're making any of these 5 common mistakes, you might be losing out the critical first impression.Listen to this episode to find out:How to fix the top mistakes you might be making with your online presenceWhy letting people vote on your branding can keep you fro...

Are you selling to ALL types of decision makers? If you've never thought about how to appeal to each of the 5 different types of decision makers, you might be leaving money on the table. Five service providers share how they make purchasing decisions, consume content, and shop offers for their business in this episode.Listen to this episode to find out: what the decision-making process is like for all 5 typeshow each decision maker consumes a sales pagethe email and social media consumpt...

Is no money is coming in to your business? Do you need a game plan for when you're in a dry spell of no bookings or sales?Listen to this episode to find out:how to use targeted marketing to sell something to a segment of your audiencewhy market research is essential to selling – and how you might be doing it wrongdifferent ways to cut expenses in your business and life you might not have considered Mentioned in this episode:💻 Picture Perfect Brand Presence - attract the right business wi...

Are you sick of taking clients who make your life more difficult? You need to watch out for red flags from potential clients, so you can decide on the front end how to handle working together (or not work together at all!).Listen to this episode to find out:signs that a client might be difficult to work with or might not be a good personality fitthe worst red flags potential clients can give that you should run, not walk, away fromhow to tell a client you no longer want to work with them&nbsp...

Are you tired of getting ghosted by referrals, with no clear reason why they didn't book? Are your inquiries suddenly drying up? You might be giving potential clients red flags without realizing it. Listen to this episode to find out:Red flags you're giving at every phase of the client life cycle – from discovery to booking – and how to fix themHow your online presence might be turning clients offMy best advice to set yourself up for success during sales or discovery calls and the post-i...