Smart entrepreneurs who want to use the web to attract leads and make sales must master the fields of psychology and human behavior. And Social Triggers Insider helps them do just that.
How Street Artist Marc Ecko Launched A Billion Dollar Clothing Company
Today I’m pumped to share the unusual story behind how Marc Ecko turned his love of street art into a billion dollar clothing company. You see, like most artists, he got the “itch” early on, but he abandoned his craft for a much more stable career move – pharmacy school. He didn’t last long though, […]
There are 2 types of passion: One is good. The other is very bad.
There are 2 types of passion: One is good. The other is very bad. I invited Adam Alter, NYT best-selling author, and professor at NYU, to explain the difference. I find myself walking the line between these “good” and “bad” passions. Especially when it comes to my business. You may notice the same thing. So, […]
The psychological reason why you should sell what you know
Before I got started packaging up my skills and expertise as online courses, I had a HUGE mental block standing between me and my success. I kept telling myself, “Why would anyone buy this? If they just buy these books, read these sites, and start testing things on their own, they’ll be able to figure […]
Tim Ferriss On Suicide, Fear of Failure, And The Secret to Success
Tim Ferriss thought about killing himself… …Now he’s a best-selling author, wildly successful investor, and entrepreneur. On this new podcast, for the first time ever, Tim Ferriss talks about his troubled beginnings — and how he became the Tim Ferriss we know today. And you can listen to the whole thing for free. We go […]
HA! You won’t BELIEVE what this guy did at dinner. And that’s why he’s successful.
I recently read Adam Braun’s new book, “The Promise of a Pencil(affiliate link)” And let me tell you – it was GREAT. I could spend this whole blog post raving about how great the book is… …But instead, I’m going to share just one story inside his book that SHOCKED me (and I’m not easily […]
There are three types of people – who are you?
According to Adam Grant, the New York Times best-selling author of “Give and Take,” there are three types of people in the world. Givers. Takers. And Matchers. Which one are you? And does it matter? As you’ll soon see, the answer is YES. The most successful people in the world are Givers. But some of […]
Customer ReviewsSee All
Discounting never works.
Thanks for reinforcing the psychology behind this truth. I look forward to more guidance.
Derek is so pumped you get pumped, impossible not to, seriously infectious. Right to the point usable info that even I can put to use. Thanx man your nuts and I love it. Cheers keep it up.
Like Marketing? You'll LOVE This Podcast
Derek does an excellent job of finding people conducting all kinds of high level research in the world of psychology and persuasion. But it's his ability to interpret this research for meaning in our everyday life (and business) that makes this podcast one of my favourites. Thanks Derek!