The AthleticDirectorU Podcast features interviews with college athletics executives on a variety of topics including leadership and organizational success.
Early Effectiveness As An Athletics Director With Florida A&M’s Kortne Gosha
Florida A&M Vice President and Director of Athletics Kortne Gosha sits down to discuss his vision and changes made early in his tenure leading the Rattlers. Gosha touches on bringing in new staff, “Purpose with a Pace,” moving from the MEAC to the SWAC, the new apparel deal with Nike and much more.
2:07 - What are your thoughts on being effective early in your tenure as a new Athletics Director?
5:28 - What are your thoughts on making challenging decisions as a new leader?
10:41 - Provide some insight on the promises made between you as the new Athletics Director and the leadership of the institution.
14:34 - What was your hiring philosophy when you began your tenure leading the department?
19:09 - How did you assess the people and positions necessary to build a successful department?
21:32 - Explain your philosophy of “Purpose with a Pace” and how it relates to your thoughts on external affairs.
24:38 - What was your approach to handling a pre-existing NCAA infractions case?
28:38 - What was the strategy behind moving to a new conference?
32:38 - Give us some insight on switching apparel companies.
36:05 - When you leave one apparel company for another, do you keep the relationship with the original company?
38:09 - How important was it to be direct in your negotiations with Nike?
40:56 - How do the comprehensive experiences of your life impact your current role and leadership philosophy?
Sports Creatives Podcast: Alabama State's Lynne Williams
Alabama State Director of Athletics Jennifer Lynne Williams joins Jay F. Hicks on the Sports Creatives Podcast. The duo discuss Lynne Williams’ use of social, her philosophy on telling the Alabama State and HBCU story, the impact of her communications background, lessons in leading digital and much more.
2:48 – As an Athletic Director, how do you go about using social media?
4:46 – How do you work to strike the balance between your personal brand, your personal life and the brand of Alabama State athletics?
8:50 – What is your philosophy on telling the HBCU and Alabama State story using digital and social?
11:42 – How do you lead your strategic communications team given your background in communications?
15:06 – What went into the recent redesign and rebrand of the Alabama State athletics website?
18:09 – How do you inspire your external team to be innovative and not be afraid to fail?
20:33 – Who are you inspirations to create the culture you have fostered at Alabama State?
23:36 – What is the biggest thing you’ve learned in terms of leading, guiding and directing the strategic and digital, from where you started to where you are right now?
RisingADs Book Review: Portland State's Cleary & Oakland's Stone on WOLFPACK
In this RisingADs book review, Portland State Director of Athletics Valerie Cleary and Oakland Associate Athletic Director for Student-Athlete Experience Ashley Stone discuss Abby Wambach’s new rules for leadership in WOLFPACK. The duo focuses on leading from the bench, making failure your fuel and finding your pack and how each of those rules applies to leading in college athletics.
2:17 – What first put this book on your radar?
5:48 – One of Wambach’s eight rules is “Lead from the Bench.” While it is easy to understand how a student-athlete could apply this rule, what does leading from the bench look like to you from an athletic director standpoint, in all the roles that you have and everything that you oversee?
9:34 – iI you see someone who is leading from the bench, what are those qualities that stand out to you, other than creating change and seeing that impact?
10:22 – In what ways have you utilized rule four “Make Failure Your Fuel” throughout your career and getting to the AD chair?
13:41 – Do you have any physical reminders, or go to quotes that are in your office or elsewhere to help reconnect you to your mission? Or to your WHY?
18:23 – Rule eight is “Find Your Pack.” How has your pack or your inner circle changed over the years, if at all, as you’ve moved into higher levels of administration?
23:29 – Who are some inspirational individuals who you’ve looked up to in college athletics?
26:40 – When it comes to changing the game, whether it’s throughout college athletics or your role at Portland State, what do you want your impact to be?
28:04 – Final thoughts.
Leadership During Transition: University of St Thomas' Esten & Caruso
University of St. Thomas Vice President and Director of Athletics Phil Esten and Head Football Coach Glenn Caruso sit down with AthleticDirectorU to discuss the Tommies’ historic transition from Division III to Division I. Esten and Caruso discuss the gravity of the move, its impact on the institution, dealing with the challenges and changes, how they have handled the move and much more.
Sports Creatives Podcast: Washington's Brian Bowsher
Brian Bowsher, Associate Athletic Director, Chief Marketing Officer for Washington, joins Jay F. Hicks on the Sports Creatives Podcast. The pair discuss the relationship between the core values of the institutions and the creative and marketing teams, Bowsher’s vision for leading both units and the synergies created through dual leadership, his creative leadership philosophy and “leading with context”, the Fun Dodger Creative rebrand of the internal creative unit and more.
2:54 – What does Washington’s core value of “Experimentation and Innovation” look like within the creative and marketing teams?
7:57 – How does the core value of “People Development” influence how you lead the marketing and creative teams?
13:11 – How does your leadership of creative and marketing allow your team to better tell the UW story?
20:17 – How does your title as Chief Marketing Officer impact your leadership philosophy?
26:07 – What was the creative transition between former Head Football Coach Chris Peterson and new Head Coach Jimmy Lake like?
29:59 – Who is the best either leader or creative leader you’ve been around? And why?
RisingADs Podcast: UNC Asheville’s Cone & UNC Wilmington’s Tucker on Dare to Lead
On this Book Review from the RisingADs podcast, UNC Asheville Athletic Director Janet Cone and UNC Wilmington Senior Associate Athletic Director/Senior Woman Administrator Tiffany Tucker discuss Dare to Lead: Brave Work. Tough Conversations. Whole Hearts. by Brené Brown. Cone and Tucker discuss being brave leaders, especially during the current times, being willing to rumble or have uncomfortable conversations to achieve progress, the value of the lessons of Dare to Lead for college athletics and much more.
3:27 – How would you define a brave leader and how have you worked to create a courageous culture?
11:15 – Brown emphasizes rumblings, or conversations where individuals show up vulnerable to serve the mission and each other and not their ego, and identifies it as the heart of daring leadership. For leaders who refuse to rumble with vulnerability, what is the impact on their culture and how can they even be successful?
17:19 – How have those rumblings or uncomfortable conversations helped you improve as a person and leader of your staff and student-athletes?
20:04 – How have you incorporated emotional intelligence into your leadership style?
22:50 – What are your methods in showing intent around being inclusive and supporting your student-athletes and staff around the areas of diversity, equity and inclusion?
31:59 – Brown writes that integrity is choosing courage over comfort. How has integrity influenced your passion as a leader?
34:29 – How has this book increased your value as a leader in college athletics?