240 episodes

Conversations with Leaders and Founders of Marketing Agencies, sharing wisdom on how they built their company, lessons they wish they knew when they started, and marketing and agency strategies for the months and years ahead.

The Marketing Agency Leadership Podcast Kevin Hourigan

    • Business

Conversations with Leaders and Founders of Marketing Agencies, sharing wisdom on how they built their company, lessons they wish they knew when they started, and marketing and agency strategies for the months and years ahead.

    Adapting Agencies for the Social-Centric Era With Jason Mitchell

    Adapting Agencies for the Social-Centric Era With Jason Mitchell

    Jason Mitchell is the CEO and Co-founder of Movement Strategy, a forward-thinking social media marketing agency that began in his college dorm room. With expertise in emerging technologies and social platform trends, Jason guides his agency in leading social-centric branding initiatives for high-profile clients such as Netflix, Amazon, and Warner Brothers. Standout projects include branding for Yellowjackets and The Boys for Amazon Studios and the innovative launch of Looney Tunes on TikTok. Jason’s thought leadership extends to writing for prestigious publications such as Adweek and Ad Age, and he has been recognized as a top Metaverse advertising agency leader by Business Insider.

    • 25 min
    Data-Driven Entrepreneurship: Insights From Luke Komiskey

    Data-Driven Entrepreneurship: Insights From Luke Komiskey

    Luke Komiskey is the Founder and CEO of DataDrive, a consulting firm specializing in managed analytic services. With over a decade of experience, Luke has played a pivotal role in making data analytics more accessible to various businesses.
    Under his leadership, DataDrive has evolved into a global team of professionals supporting over 150 organizations, including healthcare, public education, manufacturing, and software. Luke’s approach emphasizes transforming data into actionable insights, helping organizations make faster and more informed decisions. His passion for simplifying complex data challenges has been central to DataDrive’s mission of fostering a data-informed society.

    • 30 min
    Growing Relationships With Key Clients To Build Your Marketing Agency

    Growing Relationships With Key Clients To Build Your Marketing Agency

    Jon Tsourakis is the Co-owner, President, and Chief Revenue Officer at Oyova, an agency offering integrated digital solutions such as app development, web design, and marketing to create efficient processes for company growth. Jon is a serial entrepreneur and marketing strategist whose continual study of brand identity, business communications, buyer behavior, sales conversion, and various digital marketing techniques keeps him astute to industry standards. His resumé includes executive positions with digital agencies including Innersight dZine Studio, REVOLT, and the Digital Mastermind Group, and his sales and leadership expertise led him to roles as Marketing Director and President for Astrum and CentralComp, respectively.

    • 32 min
    Becoming Inspired to Build a Cybersecurity Business To Support Other BusinessesBecoming Inspired to Build a Cybersecurity Business To Support Other Businesses

    Becoming Inspired to Build a Cybersecurity Business To Support Other BusinessesBecoming Inspired to Build a Cybersecurity Business To Support Other Businesses

    Matthew Connor, Founder and CEO of CyberLynx, began his programming career at 12 years old while working as a coder for his father’s company. His passion led him to develop his own company, which focuses on offering premium IT services and protecting growing businesses from ransomware. CyberLynx, previously known as Your IT Department, continues to provide cybersecurity and professional IT and support services for expanding companies. 
    In February 2023, Matthew launched The Cyber Business Podcast, where he features founders and entrepreneurs sharing inspiring stories. Matthew is on a mission to assist business leaders in increasing their profitability using cutting-edge technology. He served in the US Army for 17 years as a human intelligence officer and received his bachelor’s in business administration and management from the University of Maryland Global Campus.

    • 33 min
    From Merger to Mastery: Transforming Into a Comprehensive Digital Partner

    From Merger to Mastery: Transforming Into a Comprehensive Digital Partner

    Kevin Hourigan is the President of Spinutech, a full-service website design and digital marketing agency dedicated to developing customized and data-driven digital marketing solutions. Before merging his business with his current business partner, Kevin founded Bayshore Solutions, which he operated for over two decades. He’s been an active YPO member for over 12 years and serves as its Digital Marketing and Media Network Forum Officer. 
    In 2023, Kevin launched The Growth Fire Podcast, a business growth-focused medium where top business leaders share their experiences and insights. When Kevin is not leading his digital agency, he spends his time boating, skiing, golfing, and enjoying other outdoor activities.

    • 46 min
    A Journey of Growth and Learning With Jon Morris

    A Journey of Growth and Learning With Jon Morris

    Jon Morris is the Founder and CEO of Ramsay Innovations, which helps businesses quickly scale through financial education and strategic funds allocations. In September, Jon founded Fiscal Advocate, which specializes in helping marketing communication firms manage their finances, gain business insights, and grow revenue. Before joining Ramsay Innovations, Jon founded Rise Interactive, a full-service internet marketing agency — growing it from a $10,000 bootstrap business to one of the largest independent digital agencies. Jon is also an Advisor for Fiscal Advocate and was previously an Advisory Board Member at Pixability.

    • 31 min

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