A podcast about outsourcing where I (Aderson Oliveira) interview outsourcing specialists on various different types of outsourcing services like web development, design, writing and many more. We will help you taking the pain away from outsourcing. We talk about the do's and don'ts when it comes to outsourcing work to 3rd party companies and freelancers as well as best practices. You will leave each episode knowing a bit more about outsourcing and that it doesn't have to be that hard.
Tracey D'Aviero / The VA Opportunity
I had the pleasure of talking to Tracey D’Aviero. She is the president of the Canadian Association of Virtual Assistants and we spoke about the VA Opportunity.
What does it take to become a VA? The fact that being a VA is not a job, it is a business. You have to take care of marketing and promoting yourself.
We spoke about the Canadian Association of Virtual Assistants (CAVA), what it provides to its members and the partners they have access to via the association.
Vinay Patankar / Process Documentation with Process Street
I had a great conversation with Vinay Patankar. He is the CEO of Process Street which is a SAAS Platform that allows business owners to document processes, procedures and checklists.
We have discussed about the importance of documenting processes to grow, scale and sell a business.
Do you know that your business will be more valuable if you have documented processes in place? That is a fact!
We use Process Street a lot on our business as well. I am a big fan!
Scott Gellatly / Virtual CTO
I have spoken with the Founder of ScaleMyEmpire.com, Scott Gellatly.
He said that as a Virtual CTO he brings the technical expertise to advise and implement systems for clients who may not be in a position to hire a full time professional CTO.
He mentioned that whenever you do projects for clients with an outsourced team, you need a local Project Manager or Account manager to be the link between the client and the outsourced team.
Rachel Severns / Inbox Zero
Rachel Severns talked about the email management and how Inbox Zero can help business owners become more productive.
Jen Shea / Outsourcing Branding
I have spoken with Jen Shea. She's the Owner of Bohemian Branding where she works with clients to create their Brand and Online presence.
We have discussed about what branding is and what process she uses to help her clients define the identity of their businesses.
Branding goes way beyond and above logos and colors. That is part but not the only one. Defining a niche and customer avatar is also an integral part.
She was also very open by sharing a client horror story with me.
Meryl Johnston / Outsourcing Bookkeeping
I have spoken with Meryl Johnston, the Founder of Bean Ninjas. She talked about the time saving benefits of having a bookkeeper working for your business. She went through the dynamics of working with a bookkeeper and what you should expect to get out of the engagement.
She also said that business owners should invest in getting to know more about accounting because it is a fundamental skill and it will drive the success for their business. Have a listen and sharpen your accounting skills!
Full show notes and links: https://aderson.com/post/interview-35-meryl-johnston-outsourcing-bookkeeping