Wendy Reeves on Wrench Turners Podcast - Owner of BDC Angels Wrench Turners Podcast

"Be true to you and let them talk." - Wendy



This week on Wrench Turners Podcast

BDC Specialist and Trainer

Serial Student in Automotive and people

Podcast Host of The Human Side of AI

BDC Angels LLC owner, 😇🚐☎️ Wendy Reeves



Wendy Reeves shares her journey in the automotive industry, starting as a title clerk and eventually running a successful BDC business that just hired 40 new agents to support the business growth.



Key Takeaways:

1️⃣ Building a supportive community is crucial for personal and professional growth.



2️⃣ Accountability and work ethic are important qualities for both sales and service professionals.



3️⃣ Open communication and feedback within the dealership are essential for improvement.



You can find Wendy on Linkedin:

https://www.linkedin.com/in/wendy-reeves/



Or check her BDC Angels Website directly

https://bdcangels.com/



Let’s get into it.



J.

—-

I’m Joshua Taylor and at Wrench Turners, we're developing Technicians into High-Value Leaders. Click my name + follow + 🔔 to get daily automotive service content.



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Summary

In this episode of the Wrench Turners podcast, Joshua Taylor interviews Wendy Reeves, the founder of BDC Angels, a company focused on improving communication between guests and dealerships. Wendy shares her journey in the automotive industry, starting as a title clerk and eventually running a successful business. She discusses the importance of building a supportive community and the impact of COVID-19 on personal interactions. Wendy also highlights the growth of the SDL (Service Drive Live) community and the positive changes in the automotive industry. The conversation with BDC Wendy focused on the challenges and differences between building BDCs in the past and present. One of the biggest challenges today is the gap between sales and BDC, as well as the presence of too many hands in the BDC. Communication between departments, such as sales, BDC, and service, is crucial for success. The conversation also touched on the importance of accountability, work ethic, and effective communication in both sales and service. BDC Wendy advised mechanics to be true to themselves and not compromise their values, while also emphasizing the need for open communication and feedback within the dealership.



Chapters

00:00 Introduction and Mama Shark

03:00 The Power of Community

04:55 Early Automotive Career

08:51 First Year as a Title Clerk

13:14 Transition to BDC Angels

20:01 Challenges of Building a Service BDC

20:55 Evolution of BDCs and Challenges

22:07 Communication Gap between Sales and BDC

22:52 Too Many Hands in the BDC

23:23 Broken Culture in BDCs

24:03 The Importance of Communication

25:23 The Role of Technicians in the BDC

26:19 Different Sales Approaches in BDC

27:16 The Importance of Empathy in BDC

27:39 Selling Appointments, Not Cars

28:23 The Impact of Communication on Customer Experience

29:19 The Need for Improved Communication

30:22 The Role of High-Value Leaders in Improving Communication

31:12 The Challenges of Communication in the Automotive Industry

32:16 The Importance of Accountability and Communication in the Shop

34:07 The Impact of Communication on Work Ethic

35:29 The Power of Conversation and Communication

36:36 The Importance of Sharing Information and Feedback

37:46 The Consequences of Dirty Data and Poor Communication

39:06 The Importance of Accountability and Coaching

41:21 Being True to Yourself and Letting Others Talk

44:18 Taking Care of Yourself and Minding Your Own Business