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How to infuse more compassion into your business, whether it's having more compassion for you as the CEO or for the journey your intended customers are going through. For owners of (very) small businesses who are struggling with the online marketing and back end processes of building a brand that supports the communities you care about. Formerly "The Self-Employed Nerd."

Compassionate Side Hustle Strategy Rochelle Sanchez

    • Wirtschaft

How to infuse more compassion into your business, whether it's having more compassion for you as the CEO or for the journey your intended customers are going through. For owners of (very) small businesses who are struggling with the online marketing and back end processes of building a brand that supports the communities you care about. Formerly "The Self-Employed Nerd."

    Unicorn VAs: Why They Leave and How to Retain Them

    Unicorn VAs: Why They Leave and How to Retain Them

    In this episode, Rochelle discusses the common reasons why talented virtual assistants, often dubbed "unicorns," decide to quit. She highlights issues such as misaligned career goals, insufficient pay, value differences, microaggressions, and life's unpredictability. Rochelle offers insights into maintaining respectful and effective working relationships with VAs to ensure long-term collaboration.
    Let's connect! Message me on Linkedin or Instagram
    Show notes for this episode: https://rochellesanchez.com/Why-Unicorn-VAs-Quit-Avoid-These-Mistakes
    Here's some help on how to Find Your Unicorn Virtual Assistant!

    • 24 Min.
    Finding the Perfect Virtual Assistant for Your Small Business

    Finding the Perfect Virtual Assistant for Your Small Business

    In this episode, Rochelle shares practical tips for finding a virtual assistant to help with your small business needs. Drawing from her experience as a former virtual assistant, she outlines various methods to locate the right fit, including using Google, getting referrals, and exploring gig websites like Upwork and Fiverr. Rochelle also highlights potential pitfalls to avoid and emphasizes the importance of setting realistic expectations and budgets.
    Show notes for this episode: https://rochellesanchez.com/Finding-a-virtual-assistant-for-your-small-business
    Grab the Find Your Unicorn Virtual Assistant Swipe File
    Let's connect! Message me on Linkedin or Instagram

    • 14 Min.
    3 Common Outsourcing Mistakes

    3 Common Outsourcing Mistakes

    Are you struggling to decide which tasks to outsource in your business? Have you set a budget for outsourcing, or do you find it challenging to determine a fixed amount?
    Outsourcing can be a game-changer for entrepreneurs, but it's essential to avoid common pitfalls to make it truly effective.
    In this episode, we discuss three frequent mistakes made during outsourcing, providing practical advice to help you get the most out of this business strategy.
    Let's tackle the common mistakes entrepreneurs make when outsourcing tasks, including the importance of defining roles beyond the generic "virtual assistant," setting a clear numeric budget, and knowing exactly what tasks to outsource. By addressing these misconceptions, entrepreneurs can better navigate the outsourcing process and make informed decisions that enhance their business operations.
    Sign up for a consult call with Rochelle: Pick My Brain - Rochelle Sanchez
    Let's connect! Message me on Linkedin or Instagram

    • 4 Min.
    12 Essential Steps for New Business Owners

    12 Essential Steps for New Business Owners

    Feeling overwhelmed with the steps to set up your new business?
    Maybe you're concerned about separating personal and business finances?
    In this episode, Rochelle discusses the crucial steps entrepreneurs should consider when setting up a new business. She shares practical advice on various foundational aspects, from securing a business name to managing finances, ensuring legal protections, and establishing a reliable system for reminders.
    Show notes for this episode: http://rochellesanchez.com/new-business-setup-guide
    Let's connect! Message me on Linkedin or Instagram

    • 17 Min.
    Simple B-Roll Techniques for Authentic Content Creation

    Simple B-Roll Techniques for Authentic Content Creation

    Trying to add more variety to your video content? How do you make sure your video content stays authentic and true to your style?
    This episode dives into simple, actionable B-roll techniques that anyone can use. We look at how everyday objects and moments, from clouds to coffee making, can spice up your social media videos. The focus is on creating authentic, personal footage easily without needing fancy equipment or stock videos.
     
    Show notes for this episode: https://rochellesanchez.com/simple-B-roll-techniques
    Let's connect! Message me on Linkedin or Instagram

    • 15 Min.
    Social Media Batching for Your Business

    Social Media Batching for Your Business

    How to plan and prepare social media content that keeps your business active and connects with your audience effectively.
    Let's connect! Message me on Linkedin or Instagram
    Show notes for this episode: https://rochellesanchez.com/social-media-batching-for-business
    KEYWORDS: social media, social media content creation batching, business, content creation, Instagram, TikTok, engagement, entrepreneur, marketing strategy, visual content, calls to action, audience engagement, content planning, productivity, digital marketing

    • 20 Min.

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