106 episodes

Entrepreneurs Alyssa Berry and Dakota Kidby engage in casual and insightful conversations on business and life.

Ladies Who Launch Alyssa Berry and Dakota Kidby

    • Business

Entrepreneurs Alyssa Berry and Dakota Kidby engage in casual and insightful conversations on business and life.

    105 - Being a hero isn’t beneficial to you or your clients

    105 - Being a hero isn’t beneficial to you or your clients

    We all have been in those situations of having to pull off a major event, campaign or project. Going over and above is a normal part of business life, but when it becomes a regular occurrence, it is exhausting and inefficient.

    • 37 min
    104 - Who is influencing whom?

    104 - Who is influencing whom?

    This week Alyssa and Dakota delve into the Jay Shetty mess, along with discussing how consumers can do better with determining who is behind many of these large influencer accounts while learning how to push through the layers of misinformation and even how to be a better influencer yourself.

    • 39 min
    103 - How to pitch for work that aligns with your values

    103 - How to pitch for work that aligns with your values

    Every person has values and views on the world and society. You don’t need to hide those values when running a business, you can lean into those values to attract clients and customers to benefit your business.

    Join Alyssa and Dakota as they talk about analysing when it’s time to walk away from some clients and how to pitch for work that best reflects your business values.

    • 26 min
    102 - Go with the flow: working with your menstrual cycle, rather than against it

    102 - Go with the flow: working with your menstrual cycle, rather than against it

    The one where we talk about our periods 😂
    But seriously, why not make your cycle work for you, rather than against you?

    • 40 min
    101 - The uncertain future of news in Canada

    101 - The uncertain future of news in Canada

    With the recent news of mass layoffs and radio station sell-offs at Bell Media, it is clear the traditional media landscape is cratering at a rapid pace. Without being able to pitch to media for interviews or campaign coverage, how do businesses attain that ever-elusive earned media?

    • 42 min
    100 Episodes of LWL. A look back and a look forward

    100 Episodes of LWL. A look back and a look forward

    Four years, 100 episodes, thousands of hours of conversations. Dakota and Alyssa look back at the evolution of Ladies Who Launch since its inception in 2020 and provide their insights on favourite episodes and guests.

    • 31 min

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