24 min

Arming Your Retargeting Playbook - Stephen Siegel (Scopely‪)‬ Apptivate: App Marketing Explained

    • Marketing

Today’s guest is a mobile games marketer whose focus is on retargeting. He shares his insights on important considerations for your retargeting playbook--from using promos and leveraging incrementality to potential solutions to retargeting on iOS14.5.

Today’s guest is a mobile games marketer whose focus is on retargeting. He shares his insights on important considerations for your retargeting playbook--from using promos and leveraging incrementality to potential solutions to retargeting on iOS14.5.

24 min