36 Min.
How to Nail User-Generated Content – Yoann Pavy (Diem) Apptivate: App Marketing Explained
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- Marketing
User-generated content, or UGC, is trending in mobile marketing. How do you create a streamlined process for making it? And what’s the difference between good and bad UGC? Today’s guest answers these questions based on his tremendous success taking to the streets of New York City with a camcorder to develop creatives.
User-generated content, or UGC, is trending in mobile marketing. How do you create a streamlined process for making it? And what’s the difference between good and bad UGC? Today’s guest answers these questions based on his tremendous success taking to the streets of New York City with a camcorder to develop creatives.
36 Min.