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Not every journey starts with a destination. This podcast is for those seeking an exciting ride to discover new horizons. This is “Changing Lanes,” the official podcast from BMW. Each new season provides a unique experience with innovative audio formats, trendsetting topics, and insightful guests. Tune in to discover more of the BMW universe, sustainable lifestyles, the newest luxury visions, and the most eco-friendly cars. Subscribe to the BMW podcast series to dive deeper into the world of BMW while experiencing a new audio storytelling style every season.

The BMW Podcast | Changing Lanes BMW

    • Freizeit
    • 4,8 • 21 Bewertungen

Not every journey starts with a destination. This podcast is for those seeking an exciting ride to discover new horizons. This is “Changing Lanes,” the official podcast from BMW. Each new season provides a unique experience with innovative audio formats, trendsetting topics, and insightful guests. Tune in to discover more of the BMW universe, sustainable lifestyles, the newest luxury visions, and the most eco-friendly cars. Subscribe to the BMW podcast series to dive deeper into the world of BMW while experiencing a new audio storytelling style every season.

    FORWARDISM #08 | Stefan Ponikva drives visionary ideas for the future of BMW | BMW Podcast

    FORWARDISM #08 | Stefan Ponikva drives visionary ideas for the future of BMW | BMW Podcast

    A new week means a new trip into the future for us. After seven episodes of THIS IS FORWARDISM and seven guests who have shared their definition of Forwardism with us, today Yomi finally talks to the very person who was instrumental in coining the term “Forwardism” for BMW. Stefan Ponikva is Vice President Brand Communication and Experience at the BMW Group. In this episode, he takes Yomi and us on a journey through the BMW cosmos and tells us what the term “Forwardism” means to BMW and to him personally. He is known for his visionary ideas and we certainly see him as a pioneer of digital marketing – but would he actually call himself that? Let’s find out together.

    02:00 THIS IS Stefan Ponikva

    05:00 The definition of Forwardism

    06:30 The meaning of brand experience

    07:45 Creating a love brand

    09:45 The power / the importance of digital storytelling

    12:30 Culture Marketing

    13:50 The pioneering role of BMWs metaverse JOYTOPIA

    16:25 The future vision of BMW

    20:55 The shift in the virtual worlds

    23:30 JOY FOREVER

    25:00 Welcome to Utopia

    You can find more information about our host Yomi Adegoke here and about our guest Stefan Ponikva here.

    Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

    • 27 Min.
    FORWARDISM #07 | Douglas McMaster creates a new way of thinking in gastronomy | BMW Podcast

    FORWARDISM #07 | Douglas McMaster creates a new way of thinking in gastronomy | BMW Podcast

    A kitchen without a bin – unimaginable? Not for Douglas McMaster. Douglas is a chef at the world’s first zero-waste restaurant, Silo, which opened in London a year ago. He is shaping the future of gastronomy with his innovative and sustainable concept. Douglas is a visionary who thinks several steps ahead to ensure our world is a good place to be in the future. He is a pioneer in the kitchen, the founder of a movement, and the creator of a food system for a sustainable future. And he has a vision. Using the motto “Keep Creative, Cook Carefully, Waste Nothing,” he shares his ideas and vision and shows the followers on his Instagram channel @zerowastecookingschool how they can cook creative dishes without creating waste. Have a listen and let yourself be inspired by a new way of thinking.

    01:30 THIS IS Douglas McMaster

    04:20 The meaning of Forwardism

    05:15 A unique combination of perspective and reaction

    06:30 The dark side of perfection

    09:25 The influence of Joost Bakker and his future food system

    11:05 Silo: The start of a movement

    13:30 Waste as an indicator for unsustainability

    16:50 The trifactor of zero-waste

    19:45 The idea of upcycling

    24:30 Jesus Water System

    27:15 Welcome to Utopia

    You can find more information about our host Yomi Adegoke here and about our guest Douglas McMaster here.

    Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

    • 30 Min.
    FORWARDISM #06 | Vanessa Kingori breaks new ground in modern leadership | BMW Podcast

    FORWARDISM #06 | Vanessa Kingori breaks new ground in modern leadership | BMW Podcast

    Are you ready for a new, refreshing, and innovative look into the future? Then you’re ready for a new episode of THIS IS FORWARDISM. Today, Yomi Adegoke speaks to Vanessa Kingori MBE, Chief Business Officer of Condé Nast Britain, British Vogue's Publishing Director, and Vogue European Business Advisor. Vanessa Kingori is an entrepreneur, role model, and pioneer, and she knows how modern leadership works. How does a change-maker experience change? What are the visions of a visionary? Which pioneers influence this pioneer? You can find out all that and more in an inspiring interview with Vanessa Kingori.

    02:00 GQ, Condé Nast, Vogue: The tasks of a pioneer woman

    03:30 THIS IS Vanessa Kingori

    05:30 The meaning of Forwardism

    09:00 From the sunny Caribbean to the big city of London

    12:00 Learning from children

    14:30 Embracing change and new opportunities

    19:00 Unlocking talent and supporting young people

    21:10 Becoming a visible publisher

    33:15 Vogue x BMW UK‘s scholarship „Forces for Change“

    39:00 Welcome to Utopia

    You can find more information about our host Yomi Adegoke here and about our guest Vanessa Kingori here.

    Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

    • 45 Min.
    FORWARDISM #05 | Scarlett Hooft Graafland unleashes the unknown in a globalized world | BMW Podcast

    FORWARDISM #05 | Scarlett Hooft Graafland unleashes the unknown in a globalized world | BMW Podcast

    We won’t let you start the weekend without a new episode this week either. Today, Scarlett Hooft Graafland is taking us on a journey through highly contrasting places around the world. As an internationally recognized artist and photographer, Scarlett travels the globe to create unique images. She is fascinated by the untouched corners of our world and tries to capture these in analog photographs. But how does she find these peaceful, untouched, and unknown places in an increasingly globalized world? Yomi Adegoke speaks to her about the magic of analog photography, an enthusiasm for spontaneity, and a very special symbiosis with nature.



    02:40 The world as a canvas

    03:50 The meaning of Forwardism 

    05:20 We are all connected in this huge world 

    06:00 The magic of nature photography

    08:25 Scarlett Hooft Graafland's Polar Bear 

    09:55 From sculptor to photographer 

    12:30 Solo Travel: Gamble and adventure 

    16:00 The enthusiasm for the unplanned 

    17:00 Places to travel: Stories of an artist

    18:00 Analogue photography 

    20:00 The future of photography



    You can find more information about our host Yomi Adegoke here and about our guest Scarlett Hooft Graafland here.

    Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

    • 29 Min.
    FORWARDISM #04 | Nono Konopka cycles around the world for a very good cause | BMW Podcast

    FORWARDISM #04 | Nono Konopka cycles around the world for a very good cause | BMW Podcast

    Welcome back to the thought-leaders podcast! Yomi Adegoke is again embarking on a journey toward the future this week. She is joined today by Nono Konopka. Nono is an author, entrepreneur, film producer, podcaster and speaker – there’s almost nothing Nono doesn’t love and will do. Well, except for one thing – biking! It is a great twist of fate, then, that this man and his friend traveled from Berlin to Beijing a few years ago – by bicycle. Out of his comfort zone, onto the saddle and straight into the big wide world – and all for a great cause. This journey inspired him to produce “Biking Borders,” one of the most-watched documentaries on Netflix. A crazy journey watched and supported by people from all over the world. He talks to us about his lessons for living a truly fulfilled life, his mission, and new ways of fundraising. One question Nono has asked himself over and over again in recent years is: What do I really want in life? Let’s find out together if he has found the answer.

    03:00 The meaning of Forwardism

    07:30 Cycling for the good cause

    08:30 The mission of Adam Braun and Pencils for Promise

    09:55 A journey from Berlin to Beijing

    13:20 The special motivation to continue going

    15:50 One friendship and one shared vision

    17:55 A cycling journey on social media

    22:00 The future of fundraising

    24:00 It is more about asking the question than giving an answer

    25:40 A really good life: Trying, trying, trying

    27:00 Stepping out of the comfort zone

    You can find more information about our host Yomi Adegoke here and about our guest Nono Konopka here.

    Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

    • 34 Min.
    FORWARDISM #03 | Marie Aigner pushes boundaries with sound-absorbing design | BMW Podcast

    FORWARDISM #03 | Marie Aigner pushes boundaries with sound-absorbing design | BMW Podcast

    Friday is here again, and that means a new view, a new vision, a new journey. In today’s episode, our host Yomi Adegoke creates a picture of the future together with architect and designer Marie Aigner. Marie is known for her urban and classic solutions in interior architecture, furniture design and product development. Not only is she a multitalented architect, she is also a true pioneer – producing smart and aesthetic solutions for sound-absorbing design. Wondering what that is all about? Marie Aigner and Yomi Adegoke will tell you. They also talk about the impact of sustainability on work and everyday life, and look at the job of the designer in the metaverse.

    02:45 Hidden talents of Marie Aigner

    03:40 The enthusiasm and interest for design

    06:00 The meaning of Forwardism

    07:25 The concept behind acoustic furniture

    09:00 A pioneering spirit

    10:40 Sound absorbing interior design

    15:00 Digital architecture and intelligent design

    16:00 The benefits of the metaverse

    20:00 Welcome to Utopia

    You can find more information about our host Yomi Adegoke here and about our guest Marie Aigner here.

    Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

    • 22 Min.

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21 Bewertungen

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