The BMW Podcast | Changing Lanes BMW

A new week means a new trip into the future for us. After seven episodes of THIS IS FORWARDISM and seven guests who have shared their definition of Forwardism with us, today Yomi finally talks to the very person who was instrumental in coining the term “Forwardism” for BMW. Stefan Ponikva is Vice President Brand Communication and Experience at the BMW Group. In this episode, he takes Yomi and us on a journey through the BMW cosmos and tells us what the term “Forwardism” means to BMW and to him personally. He is known for his visionary ideas and we certainly see him as a pioneer of digital marketing – but would he actually call himself that? Let’s find out together.

02:00 THIS IS Stefan Ponikva

05:00 The definition of Forwardism

06:30 The meaning of brand experience

07:45 Creating a love brand

09:45 The power / the importance of digital storytelling

12:30 Culture Marketing

13:50 The pioneering role of BMWs metaverse JOYTOPIA

16:25 The future vision of BMW

20:55 The shift in the virtual worlds

23:30 JOY FOREVER

25:00 Welcome to Utopia

You can find more information about our host Yomi Adegoke here and about our guest Stefan Ponikva here.

Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

A kitchen without a bin – unimaginable? Not for Douglas McMaster. Douglas is a chef at the world’s first zero-waste restaurant, Silo, which opened in London a year ago. He is shaping the future of gastronomy with his innovative and sustainable concept. Douglas is a visionary who thinks several steps ahead to ensure our world is a good place to be in the future. He is a pioneer in the kitchen, the founder of a movement, and the creator of a food system for a sustainable future. And he has a vision. Using the motto “Keep Creative, Cook Carefully, Waste Nothing,” he shares his ideas and vision and shows the followers on his Instagram channel @zerowastecookingschool how they can cook creative dishes without creating waste. Have a listen and let yourself be inspired by a new way of thinking.

01:30 THIS IS Douglas McMaster

04:20 The meaning of Forwardism

05:15 A unique combination of perspective and reaction

06:30 The dark side of perfection

09:25 The influence of Joost Bakker and his future food system

11:05 Silo: The start of a movement

13:30 Waste as an indicator for unsustainability

16:50 The trifactor of zero-waste

19:45 The idea of upcycling

24:30 Jesus Water System

27:15 Welcome to Utopia

You can find more information about our host Yomi Adegoke here and about our guest Douglas McMaster here.

Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

Are you ready for a new, refreshing, and innovative look into the future? Then you’re ready for a new episode of THIS IS FORWARDISM. Today, Yomi Adegoke speaks to Vanessa Kingori MBE, Chief Business Officer of Condé Nast Britain, British Vogue's Publishing Director, and Vogue European Business Advisor. Vanessa Kingori is an entrepreneur, role model, and pioneer, and she knows how modern leadership works. How does a change-maker experience change? What are the visions of a visionary? Which pioneers influence this pioneer? You can find out all that and more in an inspiring interview with Vanessa Kingori.

02:00 GQ, Condé Nast, Vogue: The tasks of a pioneer woman

03:30 THIS IS Vanessa Kingori

05:30 The meaning of Forwardism

09:00 From the sunny Caribbean to the big city of London

12:00 Learning from children

14:30 Embracing change and new opportunities

19:00 Unlocking talent and supporting young people

21:10 Becoming a visible publisher

33:15 Vogue x BMW UK‘s scholarship „Forces for Change“

39:00 Welcome to Utopia

You can find more information about our host Yomi Adegoke here and about our guest Vanessa Kingori here.

Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

We won’t let you start the weekend without a new episode this week either. Today, Scarlett Hooft Graafland is taking us on a journey through highly contrasting places around the world. As an internationally recognized artist and photographer, Scarlett travels the globe to create unique images. She is fascinated by the untouched corners of our world and tries to capture these in analog photographs. But how does she find these peaceful, untouched, and unknown places in an increasingly globalized world? Yomi Adegoke speaks to her about the magic of analog photography, an enthusiasm for spontaneity, and a very special symbiosis with nature.



02:40 The world as a canvas

03:50 The meaning of Forwardism 

05:20 We are all connected in this huge world 

06:00 The magic of nature photography

08:25 Scarlett Hooft Graafland's Polar Bear 

09:55 From sculptor to photographer 

12:30 Solo Travel: Gamble and adventure 

16:00 The enthusiasm for the unplanned 

17:00 Places to travel: Stories of an artist

18:00 Analogue photography 

20:00 The future of photography



You can find more information about our host Yomi Adegoke here and about our guest Scarlett Hooft Graafland here.

Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

Welcome back to the thought-leaders podcast! Yomi Adegoke is again embarking on a journey toward the future this week. She is joined today by Nono Konopka. Nono is an author, entrepreneur, film producer, podcaster and speaker – there’s almost nothing Nono doesn’t love and will do. Well, except for one thing – biking! It is a great twist of fate, then, that this man and his friend traveled from Berlin to Beijing a few years ago – by bicycle. Out of his comfort zone, onto the saddle and straight into the big wide world – and all for a great cause. This journey inspired him to produce “Biking Borders,” one of the most-watched documentaries on Netflix. A crazy journey watched and supported by people from all over the world. He talks to us about his lessons for living a truly fulfilled life, his mission, and new ways of fundraising. One question Nono has asked himself over and over again in recent years is: What do I really want in life? Let’s find out together if he has found the answer.

03:00 The meaning of Forwardism

07:30 Cycling for the good cause

08:30 The mission of Adam Braun and Pencils for Promise

09:55 A journey from Berlin to Beijing

13:20 The special motivation to continue going

15:50 One friendship and one shared vision

17:55 A cycling journey on social media

22:00 The future of fundraising

24:00 It is more about asking the question than giving an answer

25:40 A really good life: Trying, trying, trying

27:00 Stepping out of the comfort zone

You can find more information about our host Yomi Adegoke here and about our guest Nono Konopka here.

Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.

Friday is here again, and that means a new view, a new vision, a new journey. In today’s episode, our host Yomi Adegoke creates a picture of the future together with architect and designer Marie Aigner. Marie is known for her urban and classic solutions in interior architecture, furniture design and product development. Not only is she a multitalented architect, she is also a true pioneer – producing smart and aesthetic solutions for sound-absorbing design. Wondering what that is all about? Marie Aigner and Yomi Adegoke will tell you. They also talk about the impact of sustainability on work and everyday life, and look at the job of the designer in the metaverse.

02:45 Hidden talents of Marie Aigner

03:40 The enthusiasm and interest for design

06:00 The meaning of Forwardism

07:25 The concept behind acoustic furniture

09:00 A pioneering spirit

10:40 Sound absorbing interior design

15:00 Digital architecture and intelligent design

16:00 The benefits of the metaverse

20:00 Welcome to Utopia

You can find more information about our host Yomi Adegoke here and about our guest Marie Aigner here.

Tune in to find out what Forwardism sounds like. Want to know what Forwardism looks like? Click here and experience a new dimension of luxury with the BMW i7.