#50 - Diving into Composable CDPs Real Talk about Real Marketing
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- Technology
Zach Van Doren of ActionIQ joins the podcast for a deep dive into Composable CDPs and how to converge data, identity, consent and addressability to deliver relevancy at scale. The team dives into ways to navigate complexity, minimize hops, and prioritize governance structure to engage consumers.LinkedIn profile: linkedin.com/in/zacharyvandorenCompany website: thetradedesk.comThanks for listening! Follow us on Twitter and Instagram or find us on Facebook.
Zach Van Doren of ActionIQ joins the podcast for a deep dive into Composable CDPs and how to converge data, identity, consent and addressability to deliver relevancy at scale. The team dives into ways to navigate complexity, minimize hops, and prioritize governance structure to engage consumers.LinkedIn profile: linkedin.com/in/zacharyvandorenCompany website: thetradedesk.comThanks for listening! Follow us on Twitter and Instagram or find us on Facebook.
32 min