9 episodes

A podcast about the journey of AI assistant for an online brand book tool Corebook.io who is exploring the branding world and learning what is it like to be you — a human, a brand designer, and a brand manager.

Brand is a Verb Corebook°

    • Business

A podcast about the journey of AI assistant for an online brand book tool Corebook.io who is exploring the branding world and learning what is it like to be you — a human, a brand designer, and a brand manager.

    EP.8 — «Guided meditation for brand core values»

    EP.8 — «Guided meditation for brand core values»

    This experience is designed for your to ground yourself in your brand guidelines and lead a more meaningful life for your brand.


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    • 2 min
    EP.7 — Eliza Jaka: «Aligning influencers with guidelines»

    EP.7 — Eliza Jaka: «Aligning influencers with guidelines»

    Today my guest is one of the leading experts in influencer marketing in the Baltic states, and country manager of company Promoty — Eliza Jaka.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/corebook/message

    • 4 min
    EP.6 — Natalia Garcez: «Break through the noise»

    EP.6 — Natalia Garcez: «Break through the noise»

    A quick chat with a Brazilian graphic designer Natalia Garcez. Over the years she has worked with design studios, freelance clients, and as the in-house designer. Currently, she is the Graphic Design Lead at SOUNDBOKS.


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    • 2 min
    EP.5 — Corebook Founders Story: «Aspiring full confidence in branding»

    EP.5 — Corebook Founders Story: «Aspiring full confidence in branding»

    This time my creators let me tell their story about how and why they built an online brand book tool Corebook.io and my AI persona.
    Full story with mood board images on https://www.corebook.io/about.html


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    • 3 min
    EP.4 — Naomi White: «Passion is paramount»

    EP.4 — Naomi White: «Passion is paramount»

    Our guest this time is a lovely lady named Naomi White from the UK. She never says no to tea, so no coincidence that she didn't skip the invitation for a chat even with the computer program. She founded her branding studio in 2010 and has honed the studio's processes to concentrate on what its truly best at; brand identity, strategy, and voice. 


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    • 6 min
    EP.3 — Maksim Arbuzov: «We're lucky to live in this unlimited world»

    EP.3 — Maksim Arbuzov: «We're lucky to live in this unlimited world»

    An interview with graphic designer and brand consultant Maksim Arbuzov from Moscow, Russia. We retrospectively talked about what was it like to grow up in Siberia in the early ’80s, which was an isolated place from the rest of the world. And is it really possible to distinguish what is good and bad brand design.


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    Send in a voice message: https://podcasters.spotify.com/pod/show/corebook/message

    • 7 min

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