Creator Debates Justin Moore
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- Business
Stupid arguments to help creators make smart decisions.
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Should you sell to beginners? (ft. Jay Clouse)
My BFF Jay Clouse joins me to work through an internal debate he's having over whether or not to create a new offer.
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Follow our guests 👇Jay ClouseYouTube - https://www.youtube.com/@CreatorScienceYTWebsite - https://creatorscience.comPodcast - https://podcast.creatorscience.comTwitter - https://x.com/jayclouseInstagram - https://www.instagram.com/jayclouse/
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Should Creators Focus on Quality or Quantity? ft. Marcelo Russo vs. David Elikwu
How can creators strike the right quantity vs quality balance with their content for sustainable growth? Marcelo Russo debates David Elikwu!
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Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/branddealwizard By the end of this episode, you’ll know: 1. How quality vs quantity can affect audience engagement and growth2. What metrics you can use to measure success with both3. Who is a better Creator Debater: Marcelo or David?
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Follow our guests 👇Marcelo RussoLinkedIn - https://www.linkedin.com/in/themarcerusso/Website - https://www.fri3nds.com
David ElikwuWebsite - https://theknowledge.ioNewsletter - https://newsletter.theknowledge.ioPodcast - https://podcasts.apple.com/us/podcast/the-knowledge-with-david-elikwu/id1465693609YouTube - https://www.youtube.com/davidelikwuX - https://twitter.com/delikwuTikTok - https://www.tiktok.com/@delikwu
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Should Creators Ever Sell Their Business?
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Follow our guest 👇 Rox CodesWebsite - https://roxcodes.comX - https://twitter.com/RoxCodesYouTube - https://www.youtube.com/@RoxCodesInstagram - https://www.instagram.com/roxcodesTikTok - https://www.tiktok.com/@roxcodes
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Should you Create Trending or Evergreen Content? ft. Avi Gandhi & Phil Ranta
Is chasing trends cringe? Doesn't it make more sense to create evergreen content? Time for a debate!
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I naturally gravitate toward Evergreen content because as a sponsorship coach, I’m constantly getting asked questions about how much to charge for a brand deal or how to negotiate better - so I make videos and write articles that have a long-tail searchability.
The idea of building an ever-growing body of work that creators can tap into forever feels like a compounding exercise.
But every time I open up social media, I see creators absolutely blowing up, gaining sometimes hundreds of thousands or even millions of followers by tapping into the cultural zeitgeist in a clever or unique way.
I get these occasional pangs of FOMO and try to film some videos to ride the coattails of a hot topic or news article but I dunno, maybe my heart just isn’t there.
Plus I have this fear that I’ll start spending too much time on social media “researching” so I can have my finger on the pulse of what’s trending that I’ll imperceptibly shift from a producer of content to a consumer of it. Nu-uh.
Honestly, I just don’t know what to do, which is why I asked two experts to settle this debate, once and for all. Introducing Avi Gandhi, aka the "Brand Whisperer," with over 15 years of experience in the Creator Economy at companies like Patreon. Avi's deep understanding of creators and extensive partnerships experience, make him a powerhouse in the industry. As a former talent representative turned creator, Avi brings a unique perspective to this debate. He can also eat more Korean BBQ in one sitting than anyone in recent memory. Phil Ranta, on the other hand, is a true pioneer of the digital media revolution. From his early days as a pre-YouTube web video producer to influential roles at Facebook and Mobcrush, Phil has been at the forefront of innovation in content creation. While his Korean BBQ consumption is less impressive than Avi’s, his impromptu stand-up routines level the playing field.
Perhaps the most important fact about my two esteemed guests is that they’re both LinkedInfluencers (yes, that’s one word). By the end of this episode, you’ll know: 1. The biggest benefits and drawbacks of creating evergreen vs. trending content2. How the type of content you create might affect your audience engagement3. Who is a better Creator Debater: Avi or Phil?
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Follow our guests 👇 Avi GandhiInstagram - https://www.instagram.com/avigandhiNewsletter - https://creatorlogic.com/subscribeWebsite - https://creatorlogic.comYouTube - https://www.youtube.com/@thecreatorlogicTikTok - https://www.tiktok.com/@thecreatorlogicTwitter - https://twitter.com/AviGandhiLinkedIn - https://www.linkedin.com/in/avigandhi/
Phil RantaTwitter - https://twitter.com/philrantaTiktok - https://www.tiktok.com/@philrantaInstagram - https://www.instagram.com/philrantaLinkedIn - https://www.linkedin.com/in/philranta/
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Solving Arvid Kahl's Sponsorship Dilemma
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Should Arvid keep his rates the same with his current sponsors or raise them? After all, what if the brand thinks you're greedy and cancels the partnership? Let's dissect Arvid's sponsorship strategy and solve his dilemma.
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👇 Follow our Guest 👇Arvid KahlWebsite - https://thebootstrappedfounder.comYouTube - https://www.youtube.com/@TheBootstrappedFounderTwitter - https://twitter.com/arvidkahl
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What's Creator Wizard all about? Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.
Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032. -
Meet the King of YouTube Brand Deals (Jay Clouse x Justin Moore interview)
In this bonus episode with my buddy Jay Clouse of Creator Science, you'll learn:- The right way to pitch yourself to brands- How to negotiate without leaving money on the table- How to handle contracts- And that you're probably wrong about some things
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Business inquiries: inquiries@creatorwizard.com
What's Creator Wizard all about? Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.
Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.