Health Coach Radio Primal Health Coach Institute

Brad is the co-author of many of Mark Sisson's books, including Primal Endurance, the host of the B.rad Podcast, former professional triathlete and world champion endurance athlete, and a guy who seems to be defying the usual laws of aging by remaining incredibly competitive in sports and fitness to this day. He joins us to explore the need for a renaissance in the fitness industry, emphasizing the alignment of fitness with overall health. 
In this episode, Brad, Laura and Erin highlight the importance of understanding clients deeply and promoting a holistic fitness strategy to prevent injuries and promote longevity. I share personal struggles with balancing enthusiasm and competitiveness in workouts, underlining the significance of mobility, flexibility, and rest for injury prevention. 
 
Brad is the lead author of the Primal Fitness Coach Certification course, and as you'll hear in this episode, he is the perfect guy for the job! Please enjoy this episode with the always entertaining and thought-provoking Brad Kearns.
 
Connect with Brad on:
Instagram: https://www.instagram.com/bradkearns1/?hl=en 
Podcast: https://bradkearns.com/podcast-index/ 
Website: https://www.bradkearns.com/ 
 
Episode Overview:
0:00 Introducing Brad Kearns
1:46 Special Announcement: Primal Fitness Coach Certification
3:24 The Misconceptions of Mainstream Fitness Programs
4:38 The Risks of Overly Stressful Fitness Programming
9:00 Embracing the Importance of the Parasympathetic Nervous System
9:49 Fitness as Support for Health and Longevity
13:23 The Importance of Being Honest and Vulnerable in Fitness
16:53 Reimagining the Role of Fitness Coaches
23:28 The Obligation to Increase Everyday Movement
26:12 The Power of Walking as Foundational Exercise
31:50 Proper Human Posture and Spinal Integrity
38:51 Breathing Techniques and Benefits
42:11 Recovery and Overexertion Awareness
44:59 Movement Fundamentals and Stretching
49:51 Importance of Recovery in Training
53:19 Understanding High-Intensity Exercise
55:24 Mindset, Performance, and Burnout Prevention
1:00:01 Symptoms of Overreaching and Overtraining
1:02:08 Comprehensive Approach to Fitness Coaching
1:05:21 The Emergence of the Fitness Coach

 
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Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice.
 
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.

Dr. Anna Cabeca is one of our go-to resources for women's hormone health and we had a lot of fun diving into women's hormones in this conversation. Dr. Anna just released a new book, MenuPause, that is part cookbook and part rotating nutritional protocol to help women support their ever-changing female hormones with a revolving roster of foods.
 
During this episode we talk about removing the labels around food, Dr. Anna's view on intermittent fasting, why it is important to change things up nutritionally, and much more.
 
Connect with Dr. Anna at:
Website: https://drannacabeca.com
Instagram: https://www.instagram.com/thegirlfrienddoctor/
Book: https://drannacabeca.com/products/menupause
 
Episode Overview:
0:00 Introduction to Dr. Anna Kabeca
2:49 Removing the Weight of Labels
5:22 Empowering Labels and Self-Perception
7:10 Shifting from Labels to Root Causes
10:12 Impact of Hormonal Changes
12:39 Reevaluating Women's Roles and Aging
15:06 Redefining Menopause Empowerment
19:25 Investigating Lower Abdominal Symptoms
24:31 Hormonal Changes in Perimenopause
30:20 Increasing Oxytocin and Community Bonds
31:45 Supporting Natural Body Changes
39:01 Healing the Gut
40:55 Menu Pause Quizy
52:04 Finding Balance in Perimenopause
55:49 Debunking Myths about Keto and Fasting
58:19 Self-Assessment in Lifestyle Change
1:00:04 Mastering Oxytocin
1:01:54 Learning to Eat Before Fasting
1:03:14 Menopause Menu and Recipes
 
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Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice.
 
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.

Dr. John Berardi is best known as one of the founders of Precision Nutrition. His most recent endeavor, Change Maker Academy, is a resource pool for practicing coaches from all walks of life. Additionally, his book Change Maker is a must-read for all health coaches.

Dr. Berardi joined Erin and Laura to talk about starting and subsequently selling Precision Nutrition, the benefits of coaching clients who don't live near you, how to identify and leverage your client's needs, and getting curious about human nature, and the future of health and wellness, and more.

Dr. Berardi was super generous with his time; we talked for nearly 90 minutes. So, be prepared to learn a lot!

Episode Overview:
0:00 Intro
1:44 Dr. Berardi's Teenage Inspiration
8:02 Evolution from Online Coaching to Education Company
11:08 Impact of High-Speed Internet on Coaching Business
13:15 Overcoming Hesitancy in Online Interactions
16:44 The Power of Teaching and Coaching
19:31 Importance of Crafting Compelling Stories
24:50 The Essence of Human Curiosity
31:11 Gratitude and Skepticism in Client Research
35:19 Unveiling Unconscious Motivations
40:24 Decoding Human Nature through Patterns
42:26 Understanding Customer Categories and Behaviors
45:31 Importance of Business Success for Health Coaches
46:06 Avoiding Mistakes When Starting Out
46:10 Personal Exploration for Health Professionals
49:52 The Ever-Changing Fitness Industry
52:05 Discovering Your Unique Abilities
55:05 Embracing Change in Career Paths

Connect with John on:
Website: https://www.changemakeracademy.com/
Book: https://www.changemakeracademy.com/book/
Instagram: https://www.instagram.com/changemakeracademy/?hl=en
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Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice.
 
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.

Dr. Gabrielle Lyon is the founder of Muscle-Centric Medicine, a branch of preventative medicine which puts muscle quantity and quality on the front burner. Muscle is a vastly underrated resource that burns fat, influences metabolism, protects against disease, and so much more, and Dr. Lyon is helping her clients to understand and prioritize their skeletal muscle. 
 
In this episode, Dr. Lyon talks about the fact that we are focusing too much on adiposity and too little on muscle, how to change the conversation around gaining muscle mass, training versus activity, how and why to prioritize your protein, and so much more. Dr. Lyon also leaves us with the soundbite that it is never too late to increase your quality of life, and we couldn’t agree more! 
 
Episode Overview:
0:00 Intro
0:17 The Power of Muscle
11:45 Skeletal Muscle Mass
16:01 The Impact of Longevity
17:50 Challenging Diet Culture
25:49 Factors Affecting Muscle Gain
29:26 Prioritizing Protein Intake
31:24 Importance of First Meal
32:38 Excitement for Nutrition Simplicity
35:28 Protein First Feedback
36:40 Debunking mTOR Myths
37:44 Understanding mTOR Stimulation
1:03:40 Seeking Mission-Aligned Health Coaches
1:06:02 Identifying Patient Archetypes
1:07:42 Dr. Gabrielle Lyon's Mission and Projects
 
Connect with Dr. Gabrielle at:
Website: https://drgabriellelyon.com 
Instagram: https://www.instagram.com/drgabriellelyon/ 
YouTube: https://www.youtube.com/channel/UCWPQJeWz4pvccA3lIoZ7j1Q 
 
 
Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice.
 
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.

Dr. Shanté Cofield, AKA the Movement Maestro, started her career as a physical therapist but realized early on that they didn’t really enjoy it. She knew in her gut that they weren’t in a career where they could truly express themselves, and as a result, she left this field to coach other movement specialists through the process of building personal brands online. 
 
Shanté’s approach to business coaching is to help her clients live their absolute best lives. This is the guiding light in their business, and in this episode they offer up incredible wisdom to help you begin to uncover what is important in your coaching practice, your business, and your life. 
 
In today’s episode, we talk about how to show up confidently and authentically as yourself on social media, what kinds of things we should be posting to social media, the idea that the time will pass anyway, and so much more.
 
Episode Overview:
0:00 Introduction to Dr. Shanté Cofield
1:23 Health Coach Radio Introduction
2:00 Conversation with Dr. Shanté Cofield Begins
2:31 Shante's Journey to Becoming a Business Coach
5:29 Unveiling the "More You" Philosophy
9:38 Building Confidence by Taking Action
17:34 Choosing Instagram as a Platform
21:20 The Evolution of Instagram and Posting Strategies
28:26 Addressing the Hate for Social Media
33:58 Importance of Solving Problems on Instagram
1:02:30 The Power of Social Media Engagement
1:08:08 Connecting with Your Ideal Client
1:10:07 Breaking Barriers: Women's Work Ethic
1:12:13 Wisdom Bombs and Authenticity in Coaching
 
Connect with Shanté on:
themovementmaestro.com
Instagram: @themovementmaestro

 
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Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice.
 
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.

Jill Coleman (AKA Jill Fit) a fitness industry leader and business coach, shares valuable insights on staying connected with clients, niche health coaching, prioritizing client outcomes over deliverables, and differentiating services. Jill is a fitness industry veteran and also an in-demand business coach for health, fitness, and nutrition professionals looking to take their business online and scale it.

What is really unique about Jill as a business coach is that she is still working in the health and fitness space as a coach herself, creating and selling programs to her clients. This means that she still has her finger on the pulse of what health consumers are looking for, how they behave, and how they make buying decisions.

In this episode we chat about Jill’s journey to success in the coaching industry, getting in the trenches with your clients, the difference between a good marketer and a good coach, the idea of proving your method and so much more. It should come as no surprise that with Jill’s expertise in both fitness coaching and business coaching, this episode is packed with tons of important insights. Grab your pen and paper and let’s dive in with Jill Coleman!

Episode Overview:
0:00 Introducing Jill Coleman
2:12 Jill Coleman's Fitness Industry Journey
4:58 Importance of Staying Consumer-Facing in Coaching
9:56 Market Saturation and Specificity in Online Coaching
29:18 Programming and Problem-Solving
37:53 Crafting Compelling Sales Copy
46:44 The Value of High-Ticket Offerings
49:32 Understanding Consumer Behavior
52:42 Establishing a Signature Offer
54:56 Finding Your First Clients
57:36 Building Your Body of Work
1:05:23 Embracing Confidence and Hubris
1:11:02 Transitioning to Certification
1:15:50 Creating a Program
1:22:23 The Journey of Scaling a Business

Connect with Jill at:
Website: jillfit.com
Instagram: https://instagram.com/jillfit
YouTube: http://www.youtube.com/user/linmull
 
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Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your hosts, Erin and Laura, both proud graduates of Primal Health Coach Institute, as they share inspiring stories and expert insights on elevating your coaching practice.
 
If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.