300 episodes

Truth in Mortgage Marketing

Mortgage Marketing Radio Mortgage Marketing Radio

    • Business

Truth in Mortgage Marketing

    How to Level Up Your Value to Real Estate Agents

    How to Level Up Your Value to Real Estate Agents

    It's been one year since having the #1 Loan Originator the Nation on the podcast. Matt and his team have helped over 25,000 families achieve their dreams of homeownership. Today, Matt Weaver is back and he's got a message for you.
    It's time to get serious or get out of the business.
    Listen and take notes as Matt shares his Four Pillars of Value and the importance of events in building relationships with real estate agents and driving conversations post-event.

    This is a must listen and repeat episode if you're ready to level up your mindset, skillset and your actions. Be sure to like and review this episode today!

    Prefer to watch on YouTube? Click Here.

    Episode Resources:

    Floor 13 Consulting with Matt Weaver

    Follow Matt on Instagram

    Learn More About myAgent Classes

    Join Our Private Facebook Group

    • 1 hr 3 min
    Mastermind Summit Top Producer Panel

    Mastermind Summit Top Producer Panel

    In this episode of Mortgage Marketing Radio our guests are Sue Woodard, Cindy Ertman and Shant Banosian. We delve into innovative strategies for mortgage professionals looking to drive referrals and enhance customer relationships in today’s market.
    Cindy Ertman, a seasoned keynote speaker at the Mastermind Summit, shares three bold strategies designed to secure affirmative responses from referral partners.
    Shant Banosian the #1 Mortgage Banker in the country focuses on the crucial elements of mindset, basic activities, and value propositions, highlighting the importance of maintaining a positive approach and readiness for unpredictable market circumstances.
    Sue Woodard brings to the table a discussion on Generation CX, addressing the evolving needs of consumers and emphasizing the critical role of a high-quality customer journey in the mortgage process.
    Episode Resources:
    Mastermind Summit
    myAgent Classes

    • 58 min
    Mastering the Inner Game in Mortgage Sales

    Mastering the Inner Game in Mortgage Sales

    In this episode, we'll explore the power of partnerships and how loan originators can be indispensable allies to real estate agents, especially in today's challenging market.
    Tim Braheem was recognized as one of the top fifty producing loan originators in the United States, reaching a peak in personal production of 676 loans for a total of $236,000,000 in loan volume.
    Tim speaks on the art of collaboration, offering scripts and strategies for strengthening relationships with agent partners. He'll also touch on the softer side of sales, sharing his unique approach to client consultations.
    Tim delves into the 'inner game' of success, explaining how energy management and daily routines can set you up for peak performance. We'll wrap up with Tim’s take on how to nurture client loyalty, maintain a competitive edge, and keep your buyers from exploring alternatives.
    Strap in for an enlightening conversation that might just change the way you approach your business and life! Share this episode with your colleagues, and don’t forget to leave us a review.
    Episode Resources:
    Tim's Podcast The 360 Experience
    Tim's Coaching Leadership 360
    Check out The Loan Atlas
    Want to unlock endless REALTOR referrals?

    Book Your 1:1 Call with Geoff Zimpfer Here

    • 57 min
    Daily Habits for Closing 250 Loans

    Daily Habits for Closing 250 Loans

    In this episode of Mortgage Marketing Radio, we welcome John Cornish back for a third time on the podcast! Listen to John's focus on the fundamentals of daily activities and time blocking that thrives on personalized client engagement and consistency.
    Mondays involve sales meetings and agent outreach, while Tuesdays are for pipeline updates and buyer consultations. His Wednesdays prioritize personal check-ins with pre-approval clients amidst challenging housing markets.
    So tune in, take notes, and get ready to be motivated by John Cornish's relentless pursuit of excellence and his heartfelt approach to mortgage marketing. Don't forget to leave us a review, share this episode, and follow John for more valuable insights. Let's get started!

    Episode Resources:
    Follow John on Facebook
    Connect with John on Instagram
    Check out John's 300+ Google Reviews

    Do you want to unlock the secret to endless REALTOR referrals without cold-calling, chasing or paying for leads?
    Want to learn more about attracting vs chasing agents?
    Book Your 1:1 Call with Geoff Zimpfer Here

    • 1 hr 1 min
    Attracting the NextGen Homebuyer

    Attracting the NextGen Homebuyer

    In today's episode, we dive deep into the complexities of the real estate industry, the essence of financial literacy amongst millennials and Gen Z through the First Home IQ initiative, and the strategic use of social media to foster trust and community leadership with first time home buyers.
    Don't Miss: Kristin's views on why empowering customers to make knowledgeable decisions is more crucial than ever in today's climate of "distrust in corporate entities".
    We tackle the role of video in connecting with consumers and why leading with value on social platforms is a game-changer for professionals. Stay informed, stay ahead, and let's transform the industry together. Thanks for tuning in, and keep leading with education!
    Episode Resources:
    First Home IQ
    Kristin's Website
    Book Your Call With Geoff

    • 42 min
    Scaling to $100 Million

    Scaling to $100 Million

    Today we have an insightful conversation lined up that promises to deepen your understanding of the mortgage industry and bolster your business strategies. Joining us is the mortgage maven himself, Brian McCauley, with a staggering 20 years of experience and a track record that includes weathering the tumultuous 2008 financial crisis.
    In this episode, Brian dives into the art of knowing your business partner's ideal profile, the importance of asking what impresses them, and tailoring your approach based on your unique skill set and goals.
    Learn how Brian's self-generated referral business model, primarily driven by REALTORS, past clients, and strategic social marketing efforts, sets him apart in today's competitive landscape.
    You'll glean insights into his choice of YouTube and Instagram as vital platforms for establishing social connections and delivering educational content.
    We'll also explore how the "Dallas Mortgage News" became a keystone of Brian's brand and get an insider's scoop on hosting value-driven events like the ones with Rick Ruby.
    So, grab your headphones, sharpen your notepads, and get ready to transform your mortgage marketing approach with the invaluable lessons and strategies shared by Brian McCauley in today's episode. Let's get started!
    Episode Resources:
    Connect with Brian On Instagram
    Check Out Brian's Website
    Do you want to unlock the secret to endless REALTOR referrals? Learn more about myAgent Classes here.

    • 57 min

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