885 episodes

Welcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers.

You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world!

Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!)

Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who help top professionals launch online courses, memberships & coaching programs.

Just sign up to be notified at onlinemarketingpodcast.com

Online Marketing Podcast Paul Pruitt

    • Business

Welcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers.

You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world!

Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!)

Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who help top professionals launch online courses, memberships & coaching programs.

Just sign up to be notified at onlinemarketingpodcast.com

    Mastermind Series: How to Transition From Free to Paid Offers

    Mastermind Series: How to Transition From Free to Paid Offers

    Sometimes, all we want to do is give, give , give.
    But this can easily leave us trapped with our free offers and an audience that only expects freebies from us.

    In this episode, we are discussing ways to transition from free offers to a more sustainable way of serving that pays us for our time and efforts.

    Resources:
    
    Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.

    Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

    For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

    Connect with us on social!
    Instagram: @realpaulpruitt & @realmelissapruitt
    Facebook: @realpaulpruitt & @realmelissapruitt 

    • 12 min
    Nugget: Give Your Audience Small Wins

    Nugget: Give Your Audience Small Wins

    As entrepreneurs and leaders, it's our job to show our audience
    what's truly possible - to paint a vision of the life they could be
    living and help them overcome their limiting beliefs.
    And the only way to make your people really believe in themselves and their abilities is through progress and small wins. 

    When they achieve little victories along the journey, their mindset starts to shift. 

    They realize "I CAN do this!" and become open to new opportunities that will transform their life.

    So give your audience small wins and celebrate them.

    This will make them more open-minded when you’re presenting your paid offer.

    Resources:
    
    Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.

    Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

    For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

    Connect with us on social!
    Instagram: @realpaulpruitt & @realmelissapruitt
    Facebook: @realpaulpruitt & @realmelissapruitt 

    • 1 min
    Nugget: Stop Riding the Brake

    Nugget: Stop Riding the Brake

    Stop sabotaging your own success.
    Take your foot off the brake, put it on the gas and start pushing forward. 
    Say
    yes more.  Do things that push you outside your comfort zone, even if
    just by a couple inches. Growth and opportunity happen there.

    While others hesitate, keep making progress.

    Double down on what's working. Do more of what separates you.

    Just start taking action and make incremental progress along the way.

    Resources:
    
    Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.

    Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

    For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

    Connect with us on social!
    Instagram: @realpaulpruitt & @realmelissapruitt
    Facebook: @realpaulpruitt & @realmelissapruitt 

    • 1 min
    Nugget: Teach Less & Convert More

    Nugget: Teach Less & Convert More

    As online business owners, it's easy to get caught up in sharing ALL the details and value with our audience. 
    But when launching a challenge or promotion, less teaching is more.

    Because if you overteach during the challenge, they won't need your offer anymore. They'll feel satisfied and move on.

    In your launch, give your audience small wins to open their eyes to what's possible and why they need it. 

    But don't share all the steps and details. Save that for your offer. This is where the full transformation will happen. 

    Teach less, convert more. 

    Resources:
    
    Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.

    Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

    For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

    Connect with us on social!
    Instagram: @realpaulpruitt & @realmelissapruitt
    Facebook: @realpaulpruitt & @realmelissapruitt 

    • 2 min
    The Secret to Our Highest Converting Challenge Launch

    The Secret to Our Highest Converting Challenge Launch

    In this episode, we pull back the curtain on our highest-converting challenge launch.
    We took a chance and launched our first public challenge with just a week of planning. Despite the short runway, it was a success.
    By learning from our mistakes and feedback, we were able to improve the challenge and generate over six figures just six months later.
    The key is to not strive for perfection, but instead get started and improve over time based on experience and feedback.
    And when you have everything really tuned in, you don't have to reinvent the wheel.
    Rinse and repeat your launches, reusing your assets and making small tweaks to improve, providing value to new audiences and generating predictable, sustainable revenue.

    Find the full show notes here: https://onlinemarketingpodcast.com/the-secret-to-our-highest-converting-challenge-launch-3/

    Resources:
    Challenge Launch Challenge - We’ll pull back the curtain and show you exactly what we've been doing the past couple of years with Challenges & Launches and led us to make a million dollars this year! 

    Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.

    Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

    For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

    Connect with us on social!
    Instagram: @realpaulpruitt & @realmelissapruitt
    Facebook: @realpaulpruitt & @realmelissapruitt 

    • 10 min
    Nugget: Give Value, But Don't Give Everything Away

    Nugget: Give Value, But Don't Give Everything Away

    The common mistake that people go through when launching is to over-deliver.
    They get really excited and want to give value.

    So they give their audience everything that they got.

    They overwhelm their audience with so much information that they are probably not ready to make that buying decision.

    They’ll say: “You gave me so much to think about. I'm gonna work on this first before they go into your paid offer.”

    So, deliver value to your audience and focus on what things they need to be aware of that's gonna help them with solving their problem.

    But save the “How” to solve that problem for the paid offer.

    Give your audience a great launch experience, but not give away everything.

    Resources:
    
    Adaptive Inner Circle - The Adaptive Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.

    Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

    For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/

    Connect with us on social!
    Instagram: @realpaulpruitt & @realmelissapruitt
    Facebook: @realpaulpruitt & @realmelissapruitt 

    • 2 min

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