674 episodes

Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

Ray Edwards Show Ray Edwards

    • Business
    • 4.0 • 1 Rating

Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.

    He Makes $1,500 per Hour Using A.I.

    He Makes $1,500 per Hour Using A.I.

    Many technological advances come with a healthy dose of fear, and that has definitely been the case with AI - especially with writers and artists.

    "Why would someone pay me when they can just ask an AI to generate something for them at virtually no cost?"

    This week, I have an answer...one that gives me the right to gloat a bit.

    Since the beginning of the A.I. craze, I have maintained that A.I. is a tool...An extremely powerful tool that works best when wielded by a skilled artist.

    On this episode, you'll hear about an "A.I. Artist" who is making $1,500 an hour using this tool - and he's completely upfront about who (or what) is doing the heavy lifting.
    Key Insights
    ​​A.I. will help us, not hurt us (IF we use it correctly) ​My earlier email from the Daily Ray (details below) ​Use A.I. as your "Unfair Advantage" ​The article about the titular artist (linked below) ​Why didn't the company just use the same tools the artist used? ​"We don't care how he makes it. We only care that the end user enjoys our game." (let that soak in)​ ​Sign up for our upcoming free workshop about building your writing business  Transcript and Video
    https://www.rayedwards.com/660
    Links
    ​Yahoo News Article: On which this episode was based

    ​Writing Business Roadmap: This FREE Online Class is hosted by Ray Edwards, who writes and creates marketing campaigns for top leaders like Michael Hyatt, Amy Porterfield, Stu McLaren, Donald Miller, Jeff Walker, Tony Robbins, and many more. Ray will “pull back the curtain” and reveal how to run your own writing business, based on the proven systems and tools that he uses himself.

    Register now and get a free BONUS report: 10 Copywriting Packages You Can Sell to Clients (and pricing strategy & suggestions)

    ​The Daily Ray: Every day, my goal is to send you something that you're glad you took the time to read. Subscribe at the bottom of this page (No spam...unsubscribe anytime if you're not a fan) How You Can Help
    Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show.

    Questions or comments?

    Connect with Ray on Facebook, Twitter, and Instagram

    Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

    • 6 min
    7 Moves to Make Now

    7 Moves to Make Now

    Economic "Tough Times" are here, but not yet fully here. What can you do to protect yourself and your business? I've got some wisdom to share from someone who's been through tough economic times before...Me.

    This week, I'll give you the 7 moves you should make right now to not just survive, but thrive in this economy.

    I make no claims to be a financial expert, and I'm not handing out any investment advice or the like. What I'm sharing today are 7 things that I'm doing to prepare for a tougher economy which seems to be looming ahead.
    Some of these are so simple that you may be tempted to skip them...don't. I'm doing everything I can to make sure that my business continues to thrive while weathering any storms that lie ahead, including each and every one of these steps:

    Recognize the season - For the world, for you, and for your business Check the Basics of your business - Know the state of your List, Traffic, Conversion, and Retention Gather Your Assets - Get an accurate read of what your assets really are​ Go Premium - Shift to premium offers for premium clients ​Be Essential - Put yourself in your client's shoes...could you live without you, or would you get cut? ​See the Opportunity in Adversity - Sounds bad, but it's not. People struggling need help. Provide them the help that you are able to render. ​Guard Your Mind - Disconnect from the news, the social sewers, and as much negativity as possible. Be conscious of what you're feeding your brain. Worry solves nothing.
    Click Here For The Video and Transcript
    Links
    The One Person, $1-Millon Virtual Workshop: Registration closes soon for this unique, three-day virtual workshop meticulously designed for coaches and consultants, online educators, membership owners, or budding entrepreneurs like you. We're here to guide you in scaling your business to a One-Person $1-Million per year operation, without the need for additional employees or stress.​

    How You Can Help
    Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show.

    Questions or comments?

    Connect with Ray on Facebook, Twitter, and Instagram

    Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

    • 12 min
    Writing as Sacred Work

    Writing as Sacred Work

    I want to talk to you about the incredible power of writing.

    The power of storytelling.

    And how it can help you connect with your divine purpose. Yes, even if the writing you do is marketing or sales copy.

    That’s the subject of this week’s podcast episode.

    In the podcast, I propose the idea that we writers are, in a sense, prophets. And as prophets, we are tasked with spreading a message of love, hope, and purpose to the world … through our work.

    I know it’s a little “out there” - but it’s short.

    Books that inspired me to become a writer (a storyteller)
    Writers create Worlds We should transport our readers, viewers, and listeners to somewhere good I literally copied people's work...but not to steal - to learn Regardless of the business you're in, you're telling a story Writing is not a job...it's a noble calling Whatever you're writing, do it as an act of devotion Your words have power Transcript and Video
    https://www.rayedwards.com/658
    How You Can Help
    Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show.

    Questions or comments?

    Connect with Ray on Facebook, Twitter, and Instagram

    Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

    • 5 min
    14 Days Unplugged

    14 Days Unplugged

    Let me preface this by acknowledging that most people (myself included) cannot instantly, and completely "disconnect" for two weeks. In my case, I had a full two years of notice, and it still wasn't easy.

    ​Back in 2022, my wife and I decided to actually take the trip we'd been talking about taking for decades: A trip to the Netherlands. We purchased a non-refundable, non-transferable, two-week package for the two of us. I was committed. No turning back. 

    ​Like any driven entrepreneur, I had concerns about how well my business would run without me. 14 days of being off-the-radar...How could I possibly plan for every scenario? How could I deal with all of the "what if's" that were consuming my thoughts? Short answer...I couldn't. I had to trust that my business, my team, and my normal life, would all be waiting for me when I returned. And, guess what...I'm back, everything is intact, and I am much improved.

    ​I (and probably you, to some degree) have an addiction to staying connected. For the first week of our trip, I had to stifle my little bouts of anxiety until I could completely let go, and be fully present with my wife, her family, the amazing people I met, and my unusual surroundings. My memories of this adventure are clear – unclouded by "doom scrolling", work check-ins, and phone calls. 

    This internet-free clarity allowed me to jot down a few observations that I thought were worthy of sharing. That's what I have for you on this week's episode.
    5 Things I Learned After Being Unplugged For 14 Days
    ​Endless striving does not produce more freedom - It produces more bondage ​The best, intentional marketing campaign is simply to help people ​The best way to get a bigger vision of the world is to "get out in it" ​Recreation re-creates us ​Writers will save the world Transcript of this Episode
    rayedwards.com/657
    Listen to get the complete breakdown of each of these observations. I'll be back next week with another fresh episode.
    How You Can Help
    Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show.

    Questions or comments?

    Connect with Ray on Facebook, Twitter, and Instagram

    Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

    • 14 min
    Writer's Rewind: 5 Common Copywriting Mistakes That Kill Sales Conversions

    Writer's Rewind: 5 Common Copywriting Mistakes That Kill Sales Conversions

    This week's episode is Part 3 of my Writer's Rewind Series, and it's all about why your copy isn't performing the way you think it should.

    There's a reason it isn't converting, and most likely, it's one (or more) of the 5 reasons I'm about to give you.

    Listen to learn what they are, and how to fix them.
    5 Reasons Your Copy Is Failing
    Failure to understand the "P" in the P.A.S.T.O.R. Framework Not doing enough research Not dealing with competing solutions Your not getting the offer right Not enough editing, revising and rewriting your copy
    Transcript of This Episode:
    https://www.rayedwards.com/656
    How You Can Help
    Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on Stitcher.com, so if you prefer Stitcher, please subscribe there.

    Connect with Ray on Facebook, Twitter, and Instagram

    Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

    • 6 min
    The Most Important Skill For Any Business

    The Most Important Skill For Any Business

    This is part 2 of the "Writer's Rewind" series. I'm devoting this month to covering some of the fundamentals of great copy, and in the case of this week's episode, why copy itself is so fundamentally important to the success of your business, regardless of what that business is.

    ​This episode was originally released almost a decade ago (the day I celebrated my 50th birthday). I must admit, I was pleased that none of this content is "outdated". All the reasons I gave  to support my claim are no less true today than they were then. 
    Five Reasons Why Copywriting is the Most Important Skill For Any Business
    ​ It costs nothing, but returns can be huge ​It can generate instant cash infusions ​Copy builds stabilized income streams ​Write once, profit indefinitely ​Copy provides strategic positioning Links
    ​The Membership Experience - Part 2 of Stu McLaren's once-a-year training workshop is happening later today (4/8/24). If you're seeing this on that day, count yourself lucky and grab your free seat. This is must-see training for anyone who is interested in creating recurring revenue for their business. It's live at 3 p.m. Eastern, and I highly recommend watching the live stream if possible. Stu typically has  "bonus content" that doesn't make the replay, but if the replay is all you can get, take it! Get the transcript for this episode How You Can Help
    Subscribe to the show in Apple Podcasts or on Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show.

    Questions or comments?

    Connect with Ray on Facebook, Twitter, and Instagram

    Visit Ray's community on Facebook – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.

    • 10 min

Customer Reviews

4.0 out of 5
1 Rating

1 Rating

Thomas Stege Bojer ,

Online entrepreneur

Ray Edwards is dropping copywriting knowledge bombs here! Awesome stuff!
But, I would like it even more if I didn't have to listening to Ray going on about Jesus for 10 minutes in each podcast. If I wanted to know about Jesus (and I don't), I'd go to church. Apart from that, I'm loving this!

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