52 min
S4, E2: GSK's Ryan Billings, AstraZeneca's Angela Horstmann, and Ipsen's Paul Murasko discuss HCP engagement with social and multimedia AMM Conversation
-
- Non-Profit
Season 4 of the podcast is exploring “Effective Strategies for Engaging Healthcare Professionals Via Social and Multimedia.” Today we have a star-studded group of Pharmaceutical marketers knee deep in social and multimedia. Today's panelists are Ryan Billings, Head of US Oncology Digital Marketing and Customer Experience at Glaxo Smith Kline; Angela Horstmann, US Brand Launch Lead for a Lupus candidate within Immunology Biologics at AstraZeneca, and Paul Murasko, Head of Digital Customer Interaction for North America at Ipsen.
Season 4 of the podcast is exploring “Effective Strategies for Engaging Healthcare Professionals Via Social and Multimedia.” Today we have a star-studded group of Pharmaceutical marketers knee deep in social and multimedia. Today's panelists are Ryan Billings, Head of US Oncology Digital Marketing and Customer Experience at Glaxo Smith Kline; Angela Horstmann, US Brand Launch Lead for a Lupus candidate within Immunology Biologics at AstraZeneca, and Paul Murasko, Head of Digital Customer Interaction for North America at Ipsen.
52 min