32 min

EP123 With Nick Cramp: Mastering Business Freedom: Thriving Without Overwhelm Powerful Marketing Tips podcast

    • Marketing

Most people start a business with the hope to gain more freedom, yet often find themselves drowning in a sea of responsibilities. In this podcast episode, Mari-Liis Vaher from Powerful Marketers interviews Nick Cramp, a seasoned professional with three decades of entrepreneurial experience. As a coach, Nick primarily works with adolescent leaders, who are leaders of businesses that have been successful but need to transition to maintain that success and become less dependent on the owner-founder. Tune in to the episode to find out how to stop being the biggest bottleneck of your business.
Quotes:
"My book is also my philosophy, which is better before bigger." (00:02:27)
“And I think that's what keep businesses small is that desire or the need in the owner to control too much.” (00:04:47)
“I think the structure needs to evolve where their role becomes smaller and they grow these other roles around them so that they can dip in and out of those areas, but the accountability for that area sits with somebody else.” (00:07:09)
“Yeah, the second thing is that we haven't actually laid down an organizational playbook. We haven't articulated well enough what we want to happen at each stage in the business, because it's in our head and we do it naturally. And we expect other people bizarrely to understand what we understand without telling them.” (00:12:28)
“We half-delegate which is like being partially pregnant. It just isn't a thing. It's either their responsibility or my responsibility and it's far easier if it sits with a single person rather than it being a joint situation.” (00:18:37)
“The best leaders are the ones that have objectivity from a detached viewpoint." (00:24:32)
“I think the four steps are important because you owe it to yourself. I think you owe it to yourself, but you also owe it to your future self.” (00:29:05)
Timestamps:
[00:07:09] Organizational structure needs clarity and flexibility.
[00:07:09] Playbook with clear guidelines.
[00:18:20] Delegate accountability for effective leadership.
[00:23:46] Objective detachment in business.
Links:
Connect with Nick Cramp:
Website: https://www.nickcramp.com/
LinkedIn: https://www.linkedin.com/in/nickcramp/ 
YouTube: https://www.youtube.com/@nickcramp/ 
Join the Powerful Marketers Community: https://community.powerful-marketers.com/
Please give us feedback on this episode: https://forms.gle/i83qkduH6dpRLytk8 

Most people start a business with the hope to gain more freedom, yet often find themselves drowning in a sea of responsibilities. In this podcast episode, Mari-Liis Vaher from Powerful Marketers interviews Nick Cramp, a seasoned professional with three decades of entrepreneurial experience. As a coach, Nick primarily works with adolescent leaders, who are leaders of businesses that have been successful but need to transition to maintain that success and become less dependent on the owner-founder. Tune in to the episode to find out how to stop being the biggest bottleneck of your business.
Quotes:
"My book is also my philosophy, which is better before bigger." (00:02:27)
“And I think that's what keep businesses small is that desire or the need in the owner to control too much.” (00:04:47)
“I think the structure needs to evolve where their role becomes smaller and they grow these other roles around them so that they can dip in and out of those areas, but the accountability for that area sits with somebody else.” (00:07:09)
“Yeah, the second thing is that we haven't actually laid down an organizational playbook. We haven't articulated well enough what we want to happen at each stage in the business, because it's in our head and we do it naturally. And we expect other people bizarrely to understand what we understand without telling them.” (00:12:28)
“We half-delegate which is like being partially pregnant. It just isn't a thing. It's either their responsibility or my responsibility and it's far easier if it sits with a single person rather than it being a joint situation.” (00:18:37)
“The best leaders are the ones that have objectivity from a detached viewpoint." (00:24:32)
“I think the four steps are important because you owe it to yourself. I think you owe it to yourself, but you also owe it to your future self.” (00:29:05)
Timestamps:
[00:07:09] Organizational structure needs clarity and flexibility.
[00:07:09] Playbook with clear guidelines.
[00:18:20] Delegate accountability for effective leadership.
[00:23:46] Objective detachment in business.
Links:
Connect with Nick Cramp:
Website: https://www.nickcramp.com/
LinkedIn: https://www.linkedin.com/in/nickcramp/ 
YouTube: https://www.youtube.com/@nickcramp/ 
Join the Powerful Marketers Community: https://community.powerful-marketers.com/
Please give us feedback on this episode: https://forms.gle/i83qkduH6dpRLytk8 

32 min