Raise Nation OneCause

Exploring the changing landscape of event fundraising through a consulting lens.


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Events are back, thriving, and remain a crucial revenue source for many organizations. But does today’s event look like yesterday’s? Most event fundraisers agree that event fundraising is evolving and presenting new opportunities to grow impact.In this episode of Raise Nation Radio, we explore how event fundraisers are reimagining every aspect of event giving.Why the change?The event landscape has transformed, with innovation booming in the event space. Supporters have new expectations, valuing their time, and being more discerning about their experiences, giving, and cause alignment. Put simply, the era of the rubber chicken dinner is dead.Nonprofits also recognize that they are leaving money on the table by not analyzing every event component to maximize its revenue potential.Technology plays a significant role in the event fundraising space, affecting everything from the save-the-date to early bidding, ticketing, check-in/check-out, giving experiences, post-event evaluation, and much more. With options available, navigating the tech landscape can be daunting for nonprofits. That’s where the team at OneCause comes in. Meet Stefanie Zachery, Senior Enablement, Training & Development Lead, Eryn Murphy, Senior Consultant, and Cynthia Blair, Consultant & Event Manager, dedicated to supporting event fundraisers and ensuring every event reaches its potential, from seamless operations to revenue and creating memorable experiences.Join us as they share insights on garnering more donations, event revenue enhancers, creative experiences, and why they are so passionate about their customers’ event success.


In this episode:
Creative strategies to garner more donations during or before eventsPreparing and empowering volunteers for event successImplementing gamification, from heads or tails to wine, bourbon, and tequila pullsInnovative golf fundraiser ideas to boost revenueEnhancing check-in and checkout experiences for attendees

Navigating the complex world of social, influencer, and paid media to drive impactful results.
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Welcome to the complex digital and influencer marketing world, where the space is crowded, technology is ever-evolving, budgets are unpredictable, and a competitive strategy is challenging yet essential for nonprofits.In today’s digital age, mastering the latest digital marketing opportunities is crucial for nonprofits to stay modern, reach supporters, and accelerate their impact. Developing powerful, creative, and scalable growth strategies, and targeted communications that connect with individuals, can feel like navigating an obstacle course. Layer in the explosion of the digital space and the urgency to get it right, and the effort can be overwhelming.Keeping up is a challenge, let alone standing out.Don’t navigate the digital marketing maze alone—meet Tiffany Rivers, Senior Director of Social + Influencer Marketing, and Nate Mize-Pressler, Associate Media Director, at Media Cause. Tiffany and Nate explain organic, influencer, and paid media, sharing winning examples and outcomes. They discuss effective storytelling techniques and offer tips to empower influencers. Tune in to learn the basics and kickstart your effective digital marketing plan!
In this episode:
Explore successful nonprofit influencer marketing campaigns
Identify key metrics for evaluating influencer partnerships
Navigate ethical considerations: authenticity, transparency, and credibility
Discover strategies for building a cohesive brand narrative

Families are created in many ways; sometimes it takes an angel.

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The journey for foster children and their families is fraught with challenges that leave a lasting impact. Foster children endure the heartache of separation from their biological families, moving from one foster home to another, each transition deepening their emotional wounds. Feelings of abandonment, identity crisis, and a longing for stability tear at their young hearts. Meanwhile, foster families bravely navigate a labyrinth of bureaucratic hurdles, striving to meet the emotional needs of their vulnerable children while often facing financial strain.Amid this turmoil, Angels Foster Family Network is a beacon of hope and love. Dedicated to providing safe, stable, and loving homes for infants and toddlers in foster care throughout San Diego County, Angels passionately and collaboratively care for foster children. They work with diverse and exceptional families who dedicate themselves to each child’s well-being.In this episode of Raise Nation Radio, we welcome Carla Dobbs and Danielle Tolbert from Angels Foster Family Network. They share how the organization ensures that infants and toddlers in foster care receive the best start in life. Inspired by their founder, Cathy Richman, a former Court Appointed Special Advocate volunteer with the San Diego County foster system, Angels Foster Family Network is driven by a deep desire to improve the lives of young children in foster care. Cathy believed that children were best served when they remained with one family until permanency was determined, allowing them to form deep and meaningful connections. She also believed that infants and toddlers in foster care deserved focused attention. Thus, she established the expectation that each Angels family would care for only one child, or sibling, at a time.Angels Foster Family Network provides foster children and their families hope for a brighter tomorrow.Joining us as a co-host for this episode is Nate Cox, Angel’s Customer Success Manager at OneCause, who applauds the organization’s mission and fundraising efforts and highlights that it truly takes a village.In this episode:

Fostering 101

Foster Parent Leadership

Foster Care Awareness Month Celebration

Importance of OneCause Customer Success at Angels Foster Family Network

Transition from Manual Bid Sheets to Fundraising Software

Impact of Innovation on Event Fundraising

Revitalizing volunteer opportunity and capacity.
SHOW NOTES:
As nonprofits, we understand the importance of activating groups aligned with our organization. While it may seem straightforward since they are part of our community, engagement often eludes us, especially concerning volunteer groups. However, volunteers are a crucial affinity group to prioritize, given that volunteering is the #1 signal for affinity or the likelihood of donating. Reports also indicate that between 76% and 79% of donors volunteer at the same organizations to which they donate.Despite these clear benefits, effectively engaging volunteers can be challenging. Personalized communication is essential, but it’s also difficult to consistently engage with volunteers. Gathering and centralizing data can be challenging, and volunteers often face issues with logging hours and connecting with each other. Moreover, resources or growth opportunities for volunteers are often lacking.Given these challenges, how can nonprofits create meaningful and rewarding volunteer programs that benefit both the organization and its volunteers?Geng Wang, CEO of Civic Champs, joins Raise Nation Radio to discuss how nonprofits can enhance their volunteer programs and impact. He explains how innovations like the Civic Champs platform automate volunteer management, streamline service & event coordination, and convert volunteers into donors, making it easier for organizations to build capacity and create meaningful opportunities for volunteers.
In this episode:
Volunteering resurgence
Benefits of automated volunteer management
Consumerized volunteer experiences
Volunteer recruiting reimagined
Habitat for Humanity of Bowling Green success story