SaaS Business Secrets Stacia Kennedy

In today's episode, Stacia walks through her journey of turning life's challenges into a six-figure business and shares the key strategies that defied the odds, proving that it's never too late to achieve your entrepreneurial dreams.


15 Years of Expertise: With over 15 years of experience in real estate and online marketing, Stacia has been a guiding force, helping individuals transform their expertise into profitable online ventures. From aiding someone in progressing from nothing to five figures or beyond, her journey reflects a commitment to supporting others in their entrepreneurial pursuits.




Navigating Challenges and Shifting Mindsets: The pandemic hit when Stacia turned 40, thrusting her into a role as a go-to tech guru for friends and colleagues. Stacia shares insights into adapting to technological shifts, learning from a millionaire mentor, and embracing a mindset focused on constant learning and resourcefulness.




The Power of Focus: Avoiding the shiny object syndrome, Stacia discusses the importance of laser focus in building a successful business, emphasizing the significance of staying in one lane to reach the highest points in your entrepreneurial journey.




SaaSpreneurship with GoHighLevel: Stacia explores her shift to SaaSpreneurship with GoHighLevel, showcasing not only her ability to support clients with launches but also providing white-label solutions to their software and tech needs, not only providing comprehensive support but also saving her clients thousands of dollars.




Generating Income from SaaS: By replacing numerous software tools with GoHighLevel, Stacia has created an additional stream of income, making six figures solely from software support. This segment underscores the power of adapting to technology and offering holistic solutions.




Starting a SAAS Business: Stacia concludes by sharing how she initiated her own SAAS business within a weekend, generating six figures within weeks. It serves as a testament to the idea that it's never too late to start, and one doesn't need years of pounding and hustling to achieve success.



Interested in learning more about SAASpreneurship and how you can kickstart your own journey? Visit https://www.StaciaKennedy.com for access to free training, office hours, and a private Zoom community.

Much love and Aloha—thanks for tuning in!


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In this episode of SaaS Business Secrets, Stacia explores the significance of effective advertising for agencies with an expert in the field, Sam Carlson. A trailblazer in the industry, Sam Carlson co-founded UpHex to empower agencies like yours.


Unveiling UpHex: Sam Carlson shares his journey and experiences as a Facebook ads specialist and the inception of UpHex. He discusses the initial focus on Facebook ads and the demand that led to the integration of Google ads into UpHex.


Overcoming Challenges: Sam reveals the challenges faced while incorporating Google ads, emphasizing the complexities of setup, tracking, and attribution. The importance of simplifying the process for newer agencies and those lacking technical skills is highlighted.


Revolutionizing Google Ads: Sam shares the breakthrough idea that made launching Google ads as simple as Facebook ads through UpHex. Introduces the concept of "easy pages" for Google ads, enabling users to launch a campaign with tracking and attribution in just 30 seconds.


Patenting a Game-Changer: Sam discussES a revolutionary feature in UpHex for launching Google ads effortlessly, expressing enthusiasm about the innovation and its potential impact on agency scalability.


Inside UpHex - A Demonstration: Sam gives an overview of the UpHex interface.


Enhancing User Experience: The conversation delves into making the user experience seamless, especially for those in unique niches. The importance of simplicity and ease-of-use is emphasized, empowering both experienced agencies and those just starting.


Replicating Success: Sam discusses the agency's 2024 theme of replicating success, emphasizing the importance of replicating successful strategies for sustained growth.


Adapting to Compliance: The question of compliance in certain niches, such as real estate and mortgage, is addressed, with recommendations to review AI-generated content for compliance.


Final Thoughts: Stacia and Sam wrap up the episode by encouraging agencies to replicate success, leverage UpHex, and embrace the opportunity for sustained growth.



Explore the possibilities of digital advertising with UpHex and discover how it can revolutionize your agency's approach to marketing. Want to get started and try out Uphex? Get your free trial here: http://staciakennedy.com/uphex

Ready to gain insights that will transform your agency? Join here on Tuesday at 10:15am PST right here or head over to my YouTube Channel http://stacia.io/yt


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In this episode of SaaS Business Secrets, Stacia explores into the world of metrics mastery and the impact it can have on your business with Carolyn O'Brien, a metrics strategist extraordinaire.


Why Metrics Matter: Stacia and Carolyn discuss the crucial role of numbers in making informed business decisions. Carolyn emphasizes how metrics take the guesswork out of decisions and help remove emotions, making business strategies more effective.


Identifying Key Metrics: Carolyn shares practical advice on tracking essential metrics for your business, focusing on the customer journey and key revenue-generating steps. Stacia and Carolyn discuss the significance of tracking email metrics, opt-ins, and purchases, especially in the context of challenge launches.


Common Mistakes and Overcoming Overwhelm: Carolyn highlights common mistakes, including getting overwhelmed or trying to track everything at once. She shares practical tips on overcoming overwhelm and the importance of tracking changes over time rather than making quick decisions based on daily fluctuations.


Choosing Effective Tools: Carolyn recommends Google Sheets as an effective and free tool for tracking numbers, emphasizing its user-friendly nature and collaborative features. Introduces Looker Studio for dashboards, connecting seamlessly with Google Sheets and Google Analytics.


Metrics Mastery Course: Stacia introduces Carolyn's Metrics Mastery course, designed to simplify the process of tracking metrics with dashboard templates and training videos. They highlight the course's goal of empowering individuals to understand and utilize numbers effectively.


Future Trends in Data and Metrics: Carolyn discusses upcoming changes in email platforms and the increasing importance of tracking performance in funnels, and encourages businesses to use metrics to plan and strategize for the future, especially in the ever-evolving landscape.


Carolyn's final advice: Start somewhere comfortable, don't get overwhelmed, and it's never too late to begin tracking metrics. Stacia emphasizes that the goal of dashboards is to make data less overwhelming and more understandable for everyone.



Your journey to data-driven success starts now. Remember, it's never too late to embrace the power of numbers and make informed decisions for your business. If you found value in today's discussion, don't hesitate to share your thoughts in the comments. We're here to support you on your path to business growth and prosperity. 



Carolyn’s Metrics Mastery Training: https://stacia--carolynobrien.thrivecart.com/metrics-masteryGet Stacia’s free training: http://staciakennedy.com


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In this episode of SaaS Business Secrets, Stacia dives into the pivotal decision of whether to become a SaaSpreneur with GoHighLevel or opt for the affiliate route. Drawing from experience and recent conversations with interested users, Stacia sheds light on the considerations one must make when choosing between these two paths in the realm of SaaS.


Introduction to the Dilemma: Stacia poses the fundamental question - to become a SaaSpreneur or not - with GoHighLevel at the center of the decision-making process, acknowledging the rising popularity of being an affiliate and sharing insights into the potential financial gains.


Comparing SaaS Levels: Stacia provides an overview of GoHighLevel's pricing structure, emphasizing the distinction between the regular and SaaS Pro levels, making recommendations according to entrepreneurship journey, as well as diving into the benefits of the $497/month SaaS Pro level for those aspiring to become SaaSpreneurs.


Understanding SaaSpreneurship: Stacia makes the case of white-labeling GoHighLevel's software as the most efficient way to start a Software as a Service (SaaS) business.


Affiliate vs. SaaSpreneur Decision-Making: Explore the pros and cons of becoming an affiliate, with an emphasis on the 40% commission structure. Stacia also highlights the responsibilities and challenges faced by SaaSpreneurs, including support, client onboarding, and tech support.


Considerations for Aspiring Affiliates: No matter what, time and effor is required to see results, especially for those without an existing audience. Stacia stresses the importance of understanding the time gaps between sign-ups, trial periods, and commission payouts.


Thoughts on Lifestyle and Decision-Making: Listeners are encouraged to consider their desired lifestyle and goals before choosing between affiliate marketing and SaaSpreneurship.



Whether you're a solo entrepreneur, a business coach, or someone contemplating SaaSpreneurship, this episode offers valuable insights to guide your decision-making process in the world of SaaS and affiliate marketing.



Become a SaaS Pro: http://stacia.io/gohighlevelGet the free training: http://staciakennedy.com



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In this episode, Stacia Kennedy welcomes her mentor Jason Wardrop and discusses his journey into becoming an 8-figure "SaaSpreneur" (software as a service entrepreneur). Jason shares insights into his background, transitioning from real estate to the tech industry, and the challenges he faced in building his first software company.


Transition to SaaS: Stacia highlights her shift from traditional online marketing to the world of SaaS, inspired by Jason's journey.
Jason's Background: Jason talks about his entrepreneurial upbringing and early exposure to real estate, leading to his interest in the tech side of business.
SaaS Business Beginnings: Jason shares the story of his first SaaS venture, collaborating with a developer, and the challenges faced in the initial stages.
HighLevel Affiliation: Jason discusses his involvement with HighLevel and the advantages of white-labeling their software, emphasizing the benefits of a ready-made solution.
Growth Strategies: Stacia explores Jason's strategies for growing a SaaS business, emphasizing patience, determination, and consistent effort over time.
Mindset Shift: The discussion touches on the mindset shift required when transitioning from a service-based model to selling software. Jason emphasizes the importance of building a team and positioning the business as more significant than any individual.
Books Recommendations: Jason recommends "The E Myth Revisited" by Michael Gerber for understanding the difference between working in and on your business, and "Buy Back Your Time" by Dan Martell for insights on time management and outsourcing.
Changing Mindset: Stacia and Jason discuss the shift from the traditional "done for you" model to selling software as a service, freeing entrepreneurs from the constraints of personal involvement in every aspect.
Advice for New Entrepreneurs: Jason advises new entrepreneurs to focus on consistent output over time, emphasizing the value of patience and determination.
Time Management: Stacia and Jason share insights on training oneself to manage time effectively, emphasizing the importance of not being constantly available and setting boundaries.

In this episode, Jason provides valuable insights for aspiring entrepreneurs looking to venture into the world of SaaS, covering mindset shifts, growth strategies, and practical advice from his entrepreneurship experiences.


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In this episode, Stacia introduces Shaun Clark, one of the co-founders of GoHighLevel. They explore how High Level can be a game-changer for businesses, especially for agency owners looking to create a SaaS business model through white-labeling.


Shaun's SaaS Journey: Shaun shares his journey in the SaaS industry, which began with an answering service venture. He talks about the profound impact of software on small businesses and how it ignited his passion for helping them.
Transition to SaaS and Small Business Impact: Shaun's transition into the SaaS world, where he created software for small businesses to tackle unpaid invoices. He emphasizes the significance of ensuring timely payments for small businesses and his experience building a successful SaaS company from scratch. Shaun also talks about the inception of High Level with a mission to empower small businesses through white-labeling.
Subscription Models: Shaun and Stacia talk about the shift from traditional software sales to subscription-based models. Shaun talks about the advantages of recurring revenue streams for businesses and automatic software updates and explores the concept of extending SaaS revenue models to individuals working with small businesses.
Diversify and Level Up with AI: The conversation goes into the role of AI in SaaS and the upcoming AI features in High Level. The expansion of High Level's capabilities, including text creation, image manipulation, conversational bots, and voice AI, is covered.
Busting GoHighLevel Myths: Misconceptions about High Level not being a true SaaS platform are addressed. Real-world examples are shared, demonstrating how businesses are using white-labeling to benefit from SaaS revenue models.
Spreading the Business Love: The versatility of High Level is highlighted, as it caters to various niches and business types. The introduction of E-commerce functionality to serve a broader range of clients is discussed. The ease of empowering local businesses to engage in E-commerce without complexity is emphasized.
Automation and the Cool Factor: The role of automation in High Level and its impact on customer engagement and user experience is explored. The importance of quick responses in customer interactions is emphasized, along with the convenience of managing various business aspects within a single platform.
Agencies, Get in the SaaS Game: Shaun and Stacia discuss the positive impact of High Level on agencies and service businesses, highlighting the shift from bespoke work to scalable and patterned business models. Agencies are encouraged to embrace SaaS models to scale their services.


This episode offers a comprehensive view of High Level's potential and its transformative impact on business operations.
Listeners are highly encouraged to leverage software and embrace SaaS models for business growth.


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