57 episodios
Darwin's Medicine Professor Brian D Smith
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- Economía y empresa
The Darwin’s Medicine podcast is for strategists in the biomedical industry but will interest anyone who works in medtech, pharma and related sectors.
The biomedical industry is a complex adaptive system. Try to explain it by simple models or extrapolation and you soon find that nothing in this, the world’s most important industry, makes sense.
Darwinian evolution explains such systems. In this podcast, Professor Brian D Smith complements his critically acclaimed book of the same name to give insights into how we can shape the evolution of the industry and its business models.
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The Killer Question
This is the first in a series of four seminars, based on a series of PME articles, about the most difficult questions you can be asked at a strategy review and how to answer it. In this seminar, the question is "What do you know that our competitors don't?"
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Dragonfly Strategy: What the dragonfly teaches us about commercial excellence.
What's your metaphor for commercial excellence? A hunting predator perhaps? Try the dragonfly, which is much more effective and efficient than a lion, tiger or other hunter we might imagine. In this seminar, I'll tell why that is and why it matters in practice.
If you would like the PDF of the article on whiich this seminar is based , or you would like to know more about my research into strategy in the life sciences industry, please contact me on brian.smith@pragmedic.com -
Anthropological Advantages: Understanding the hidden meaning of the strategy review.
The strategy review, whether at brand, business unit or board level is a salient feature of business life. Setting aside its importance to the business, the time and effort it consumes and the reputational and political impact it can have make it an annual focus for many managers and executives. Like any other business activity, there are those who excel during this ritual and those that don’t. Cultural evolution provides a valuable, practical insight into how to be the former and not the latter. Spare me 6' 36" and I’ll let you into the secret.
If you would like the article that accompanies this seminar, or you would like to talk about how to impress at your strategic review, visit www.pragmedic.com or mail me at brian.smith@pragmedic.com -
Corporate Cancers
Cancers survive because they have their own, specialised mechanisms for sustaining themselves.This is true in both biology and for the corporate cancers of "rogue" teams and self-serving executives. In this seminar, I discuss the parallels between biological and business cancers and what they teach us about putting rogue teams into remission.
If you would like the article that accompanies this seminar, visit www.pragmedic.com or mail me at brian.smith@pragmedic.com -
T is for Trouble
Transformation has become a buzzword used to sell almost any project or initiative. Yet most "transformations" fail or fizzle out. Succesful change can be fast and can be radical but it is almost always evolutionary, not revolutionary. In this seminar, I explain why that is and how you can learn to evolve faster.
If you would like the article that accompanies this seminar, visit www.pragmedic.com or mail me at brian.smith@pragmedic.com -
Continuously Capable: How firms sustain their superior capabilities
In this fourth seminar in the series, I describe my research into how pharma and medtech firms, having built superior capabilities, sustain that lead in the face of changing markets and imitative competitors. If you've not seen the preceding three seminars in this series, please check out the others in this playlist.
If you would like the set of 4 articles on which this series is based, please mail me on brian.smith@pragmedic.comAnd if you would like to know more about my research into strategy and business model evolution in the life sciences industry, please see www.pragmedic.com