Episode 4 - Alexandra Willis (Head of Communications, Content & Digital at AELTC and Wimbledon) Calling the Shots
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- Economía y empresa
In this episode, we speak with Alexandra Willis, the multi-award-winning Head of Communications, Content and Digital at the AELTC, better known as Wimbledon.
Alexandra gives some fascinating insights into the innovative technologies used to improve the fan experience around the world, what Wimbledon's commercial partners stand to gain, and the brands digital transformation in recent years.
In this episode, we speak with Alexandra Willis, the multi-award-winning Head of Communications, Content and Digital at the AELTC, better known as Wimbledon.
Alexandra gives some fascinating insights into the innovative technologies used to improve the fan experience around the world, what Wimbledon's commercial partners stand to gain, and the brands digital transformation in recent years.
23 min