Marketing Inbound NY Kate Rabe / Ed Weeks

Sure you're hearing the phrase "personal branding" all over these days but what does it really mean? More importantly, what does it LOOK like for you and your business? Hear some great tips to take a look at how you show up.
Hint! When is the last time you Googled yourself??

Like what you hear? Hate what you hear? Want to hear about something specific in the world of marketing, business and being an entreprenuer? Leave us a comment or shoot us an email: kate@marketinginboundny.com or ed@marketinginboundny.com

So much talk around this time of the year about what you are going to do in the last quarter of the year to finish it off strong. Listen to two pieces of advice (which of course are very different!) and our thoughts on how to make sure you're coming towards the finish line of 2018 at the top of your game.
BONUS! Send an email to Ed for an audit on your social media spend: ed@marketinginboundny.com

Is it important to have a marketing plan in place? If you do have one, does it help to look at it more than once a year? Uh... yes!!!!! Listen as we talk about the general concept of the plan and then what you should actually be doing with it. Some real examples of what we are seeing with our clients as well as some truth of how we have fallen behind on our own "map" and what we're doing to get back on track.
**Bonus** When's the last time you did a SWOT Analysis for you and your biz? Such an important tool to use regularly. Want the template? Shoot us an email at kate@marketinginboundny.com
PLUS send an email to ed@marketinginboundny.com for your complimentary digital audit. #majorvalue

There are so many options for Mastermind Groups out there. Are they worth the investment? And how do you know they are the right fit?

Listen as we are traveling home from our in-person mastermind session and hear our take on it all.

**Warning! After 48 hours of reflection for your business, your partnership and yourself along with a whole bunch of motivation from the awesome people we were fortunate enough to spend our time with- we are all kinds of pumped up and ready to hit the ground running with so many amazing things we learned about strategies, tools and ourselves. Enjoy!!

It's the newest feature on the Instas... and we love it! Well, that is when it is being used as it was intended to be used. Hear our take on what the most effective way is to utilize this platform to stand out from all of the repetitiveness we are seeing out there.

**Photo by Jakob Owens on Unsplash

Sometimes as marketers we become reliant on what we read and forget to do some of our own market research on our targeted audience. If college students, young women or Millennials/Gen Z are your avatars- this episode if a must to hear their insight on what is attractive and effective to engage them on social media. Spoiler alert! They are still very much living on Facebook!