Next Wave Podcast Luke Skaggs

The impact of COVID19 has left many Associations struggling to make up the financial gap that was created from their conferences being cancelled or rescheduled. So, when you start talking about maximizing potential and adding a digital platform for audience engagement benefit, the first answer is, “no way, we can’t afford that.” Or perhaps you already have a digital engagement solution and you are wondering how you can keep it afloat by proving return-on-investment (ROI). Sound familiar?

In this episode President and CEO, Calli Dretke answers the pressing questions - How Do We Create Posts That Get More People Engaged?

Have you ever heard of the field of dreams concept? You know, “build it and they will come.” If that is your answer to building a robust online engagement platform, you are in the wrong business.

The Board Chairman of our company shared some valuable insights with me when we first launched Next Wave Connect and started talking about the buzz word of “engagement.” It’s something that I have to ask myself daily and now, I’m passing it on to you in hopes that it can help create a firm foundation as you are making your digital mark.

How Can You Make The Platform A Have To Have Instead Of A Nice To Have?

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Our inbox is being flooded with questions. Association leaders are trying to maximize value, impact and ensure their investments are worthwhile. In this series, President and CEO Calli Dretke unpacks all the answers!

Digital transformation, digital maturity or digitization? No matter what term is used, digital is revolutionizing the way businesses operate and succeed. In such a competitive market, the need to create and cultivate a digital culture is an integral part of the transformation process. This change requires a work environment that not only embeds digital from the top-down but also ensures that employees are informed, engaged and most importantly empowered to help cultivate a digital mindset in-house.

Even as the coronavirus outbreak hits the US, there was a way for your Association to host an event that required less on-site planning, does not burden staff bandwidth, saves your association money, and can bring in members all at the same time-a VIRTUAL CONFERENCE.