The Medical Sales Podcast Samuel

A Mother's Day special!
 
Join us as we sit down with Sydney Selby, the innovative Vice President of Sales, Marketing, and Medical Education at Renata Medical, during a week when we honor mothers and the gifts they bring into our lives.
 
Sydney illuminates the often-invisible struggles within pediatric congenital heart disease treatment, revealing how Renata Medical's Minima Renata stent system is revolutionizing care for the tiniest hearts.
 
With a blend of technical savvy and personal anecdotes, she underscores the critical need for devices that adapt to growing children, the hurdles faced by clinicians, and the passion that fuels progress in medical sales.
 
Sydney and I peel back the layers of our career journeys, sharing how personal challenges and family experiences not only shape our aspirations but also drive our pursuit of passion in the medical sales field.
 
From my own start as a surgical sales representative to Sydney's leadership in a startup environment, we exchange stories of resilience and adaptability that are essential for anyone aiming to leave their mark in this industry.
 
We stress that the key to success lies in starting somewhere, building upon each opportunity, and relentlessly following your career dreams.
 
As we wrap up our conversation, the spotlight turns to Sydney's personal joys and professional accomplishments. In a rapid-fire Q&A, we discover the simple pleasures that bring her fulfillment outside work, as well as the strategic mindset that has fueled her rise to the top.
 
We close by encouraging you to forge your own path in medical sales, offering a glimpse into Evolveyoursuccess.com and how it might support your journey from entry-level aspirations to executive leadership.
 
Be inspired by Sydney's story and take that first step toward shaping your future in the thriving field of medical sales.
 
Meet the guest:
 
Sydney Selby, a dynamic leader with a passion for impactful innovation in healthcare, brings a wealth of experience and insight to her role as Vice President of Sales, Marketing, and Medical Education at Renata Medical. With a career trajectory marked by excellence and adaptability, Sydney's journey from her early days in cardiac surgery sales to her pivotal leadership positions at Medtronic, Abbott, and now Renata Medical reflects her unwavering commitment to patient-centric care and transformative medical technology. Sydney's leadership style, rooted in a fact-based approach and a dedication to collaborative problem-solving, has propelled her through various challenges, from pioneering pivotal trials for transcatheter aortic valve implantation to navigating the complexities of global sales strategies. Her leadership philosophy emphasizes the importance of uniting teams around a common mission, fostering open communication, and continuously learning from both successes and setbacks. With Sydney at the helm, Renata Medical stands poised to revolutionize pediatric congenital heart disease treatment and improve outcomes for countless young patients worldwide.
 
This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/wup7as
 
Connect with her: https://www.linkedin.com/in/sydneyselby
Learn more about Renata Medical: https://www.renatamedical.com/

The world of medical sales is undergoing a seismic shift, and at the heart of this transformation is Paul Hoffschmidt, the brains behind Alpha Sophia.
 
Pull up a chair as we chat with this trailblazing entrepreneur about how his commercial intelligence software is equipping sales reps with the kind of data-driven insights that are nothing short of revolutionary.
 
Picture a tool that does more than just scratch the surface; we're talking about a deep dive into healthcare practitioners' activities, from the operating room to prescription trends. And it's not just about the numbers—Paul and I tackle the ethical considerations and privacy implications that come with wielding such a powerful platform in the medical field.
 
Shifting gears, Paul takes us on a journey through his entrepreneurial ventures in healthcare tech, drawing a vivid parallel between the grit demanded by an Ironman race and the tenacity it takes to excel in medical sales.
 
This episode isn't just a behind-the-scenes look at innovative technology; it's about the human story of ambition, the strategy behind success, and the unique satisfaction derived from bringing state-of-the-art medical products to the marketplace.
 
We'll debunk myths about transatlantic business relations and celebrate the thrill of turning a fledgling idea into a game-changing resource.
 
Join us for a conversation that's as rich in personal anecdotes as it is in industry insights.
 
Meet the guest:
 
Paul-Lukas Hoffschmidt is the Founder and CEO of Alpha Sophia, the leading healthcare intelligence platform for MedTech startups and SMBs. The defining line in Paul's path has been his passion for bringing a data-driven approach to various industries. Over the past decade, he has been a regular angel investor and company builder, typically focusing on data-driven topics. As a long-time consultant at Oliver Wyman, he worked with manufacturers and retailers to improve processes and unlock efficiencies in the consumer goods industry. Alpha Sophia serves as a similar enabler for the MedTech sector, making it affordable and easy for innovative companies to strategize and execute their go-to-market activities.
 
Connect with Paul on LinkedIn https://www.linkedin.com/in/hoffschmidt/
Learn more about Alpha Sophia at www.alphasophia.com
Best Book Read - The Sun Also Rises by Ernest Hemingway; Also titled 'Fiesta' when published in London.
 
Here’s the CMEFy verbatim 
This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/1q4fa4

Unlock the secrets of thriving in the cutthroat realm of vaccine sales with Jerome Pinson
from CSL Seqirus as he shares potent strategies for standing out among industry
behemoths.
 
With his seasoned expertise, he paints a vivid picture of a day in the life of a medical
sales pro, from the meticulous crafting of pre-call plans to the artful communication
required to resonate with diverse healthcare audiences.
 
This episode promises to distill the essence of Jerome's wisdom, offering you the keys
to catapult your own sales prowess to new heights. Navigating the intricate challenges
of the medical sales industry requires more than just knowledge—it demands passion
and a knack for strategy.
 
Jerome reveals how the competitive landscape of influenza vaccine sales is constantly
reshaped by both established players and emerging market dynamics. Listen closely as
we dissect the impact of COVID-19 on the industry, probe into the importance of understanding customer needs, and explore the fine balance between professional
ambition and personal well-being, all through the lens of Jerome's prolific career.
 
Concluding with a treasure trove of personal anecdotes, Jerome offers a glimpse into
his life beyond the boardroom. From his favorite reads that sharpen his sales acumen to
leisurely pastimes that recharge his batteries, he exemplifies how to maintain
equilibrium amidst a demanding career.
 
And for those itching to leap into the medical sales arena, we provide actionable steps
to fast-track your journey, a sneak peek into the supportive programs on offer, and a
promise of more inspiring conversations to fuel your ascent in the high-stakes world of
medical technology sales.
 

Meet the guest:
 
Jerome Pinson is a Sr Vaccine Account Consultant at CSL Seqirus. He is an award
winner with experience in pharmaceutical and biologic sales. He has a proven
successful track record involving multiple new product launches in a variety of different
therapeutic divisions.
 
Jerome has a proven ability to identify and capitalize on market opportunities to drive
revenue while capturing market share. He is a strong closer with a challenger mindset
who consistently exceeds targets in a consultative sales environment with the ability to
build long lasting relationships.
 
This is a "late" special episode for the World Immunization Week!
 
This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/m1oL3t

Amazing episode to celebrate the National Nurses Week!
 
Unlock the secrets to a thrilling career leap from the frontlines of nursing to the cutting edge of medical sales with our guest, Aaron Kravitz, who brings firsthand insights on making this bold transition. This episode is a treasure trove of advice for nurses seeking to leverage their clinical expertise beyond bedside care, as Aaron outlines how he parlayed his background into a successful role as an Account Executive with 3M. His story illustrates the power of understanding patient needs and product intricacies, proving invaluable for those aiming to consult and influence healthcare decisions on a larger scale.
 
Navigate the intricate world of medical sales through Aaron's journey from direct patient care to strategic account management. Discover the wide array of opportunities that await those ready to step out of the hospital ward and into a role that balances the rush of sales with the satisfaction of impacting patient outcomes. Aaron's candid sharing of his experience offers a blueprint for healthcare professionals to harness their clinical knowledge, demonstrating its importance in advising on product choices that resonate across the healthcare spectrum.
 
Prepare to be inspired by the possibilities that beckon to nurses in the terrain of medical sales, where the pursuit of improved patient care meets the thrill of business success. Whether you're enticed by the dynamic nature of OR-based roles or the consultative approach of longer sales cycles, this conversation with Aaron provides a glimpse into a world where clinical skills and sales acumen intersect. So, tune in and set your sights on a profession where your influence extends from individual patient interactions to shaping the broader healthcare landscape.
 
About the guest:
 
Results-driven Clinical-Sales Professional with over 15 years of experience in driving new business development, building relationships, business analytics and strategic planning. Proactive and insightful, with a proven ability to prioritize, identify customer needs, and implement effective solutions to deliver consistent results.
 
Clinically working as a Registered Nurse in Intensive Care Units, Emergency Departments, Organ Procurement, and Cardiac Cath Labs for many years, has made the transition to Medical Sales through Healthcare Value Analysis.
 
Now a successful Medical Device Healthcare Account Executive.
 
Connect with him on LinkedIn
 
This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/3czu1h

Unlock the secrets to thriving in the intricate dance of medical sales with insights from
Dr. Abhineet Chowdhary a distinguished neurosurgeon with a wealth of knowledge on
the clinician-sales rep dynamic. Prepare to have your perspective transformed as we
dissect the crucial elements of trust, preparedness, and communication that define
successful collaborations. Dr. Chowdhary pulls from his vault of experience to guide
medical sales professionals in making a genuine impact, discussing the fine balance
between presenting product value and respecting competitors, as well as the nuances
of interaction within the bustling environment of the OR.
Embark on a thought-provoking exploration of the future that awaits medical sales
representatives, delving into the changing roles, the rise of specialized knowledge, and
the anticipation of industry certifications. The conversation with Dr. Chowdhary
illuminates the complexities of product implementation, navigating the maze of hospital
bureaucracy, and the shifting paradigm toward Ambulatory Surgery Centers. This
episode is your compass to understanding the evolving healthcare landscape and
establishing enduring relationships with medical professionals.
Experience a candid reflection on the personal and professional journeys of surgeons,
from the evolving culture of orthopedics to the introspective world of neurosurgery.This
episode is not just a learning opportunity—it's an invitation to peer through the lens of a
seasoned surgeon and grasp the profound connections between individual growth,
patient care, and the art of medical sales.
 

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/hlsH16

When Bryan Lorden's life was touched by tragedy, it sparked a mission: to prevent others from experiencing the same heartache. That's what led Bryan, a military veteran, to create Vesta Sleep, a life-saving app we dive into in our latest episode.
This innovative tool, designed for wearable tech, doesn't just track sleep—it also has the potential to alert users and their emergency contacts during critical medical situations, a feature born from the devastating loss of Bryan's friend. Listen in as we discuss the journey from concept to reality, the app's wide appeal from young to old, and the exciting prospects of future enhancements, including a direct 911 calling function.
In the world of medical tech, patient empowerment is key, and we're showcasing an app that's a game-changer for those with sleep apnea.
By integrating with wearable devices, it simplifies monitoring and encourages proactive health management with a sleep score system, prompting users to seek medical advice when necessary.
Drawing from my own transition from sales to the med-tech industry, we explore how personal experiences can fuel a dedication to innovation and significantly improve health outcomes.
Tune in as we also preview what's on the horizon for our podcast, with a nod to next week's episode that promises to be just as enlightening for anyone interested in the nexus of sales and medical technology.
 
This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/OONaEA