The Zee Learning Podcast Zev Gotkin

Neco Turkienicz is the president and CEO of Leib Productions, a video marketing agency that specializes in shooting testimonial videos remotely. He is an experienced videographer and marketer who has shot documentaries and commercials for big brands and offers his remote testimonial video packages at refreshingly affordable, reasonable rates. In this interview, Neco walks us through how he shoots these remote videos, his process for getting your clients/customers to open up on camera about their experience with your company, and how these video testimonials can be utilized on your website, social media, email, and more to grow your brand. 
Learn more about Neco Turkienicz:
https://www.linkedin.com/in/necoturkienicz/
https://www.leibproductions.com/ 
Neco Turkienicz has been directing and editing for over 30 years, and he sees every new project with the same excitement and curiosity as his first one. Being able to put yourself in your client’s shoes, and embracing their goals as your own, is a self-requirement that guides Neco to create video content that is emotionally engaging, truthful to who the client is, and, above all, effective.
Neco is a storyteller who studied Film and Television at the University of Tel-Aviv, Israel and started his career as an editor and later as a director in Cable Television in Israel. He directed eight documentaries for TV and worked as a TV director and editor on the Israeli Sports Channel for 14 years. He moved to the US in 2004, where he was a creative director in two NY-based animation companies, working with the largest ad agencies in the world. He founded his own company in 2009 and has been working since then creating video content for businesses. In the last few years, Neco became a specialist in Remote Video Production, which is creating high-quality, professional videos without the need for a video crew on location. His company, Leib Productions, is dedicated to creating this kind of content for businesses and non-profit organizations in the US and around the world.
 

Josef Katz is a senior-level marketer and CMO known for his expertise in helping startups grow. Nicknamed the “Direct Maestro” and the “Startup Marketing Guy”, Josef Katz is specialized in building strategic and growth marketing programs for startups. Josef Katz is the Director of Marketing and Communications at the Jewish Learning Initiative on Campus (JLIC).
Connect with Josef Katz here: https://www.linkedin.com/in/josefkatz/ 

Sydney Campos believes social media can be better and live up to its potential. Join us for a lively conversation about social media, community, and human connection!
Sydney Campos is an accomplished author, serial entrepreneur, and the founder of Ascend as well as the Chief of Staff of Mattermore. She is passionate about mental health, human connection, well-being, and the future of work. A strategic consultant and performance coach, Sydney Campos leads countless workshops, courses, and retreats where she helps guide people through powerful transformation and healing so they can live their purpose, own their power, and live a fulfilling, joyful life. 
Over the past decade, she has guided leaders and conscious companies worldwide in realizing their full potential. Sydney Campos is also the author of two best-selling books, “The Empath Experience” and her new book, “I’m Ascending, Now What?” Both of her books are in-depth resources for human potential and embodiment enjoyed by over 65,000 readers globally and are often recommended by clinicians, coaches, therapists, and parents.
Learn more about Sydney Campos: https://www.linkedin.com/in/sydneycampos/ 
“I’m Ascending, Now What?” (2023) https://www.amazon.com/Im-Ascending-Now-What-Authentic/dp/B0BKKC32DR/?_encoding=UTF8&pd_rd_w=aMFGI&content-id=amzn1.sym.cf86ec3a-68a6-43e9-8115-04171136930a&pf_rd_p=cf86ec3a-68a6-43e9-8115-04171136930a&pf_rd_r=134-0995366-6082259&pd_rd_wg=YLCJb&pd_rd_r=d8909c2b-c2ef-4e08-aaac-a3e09535de39&ref_=aufs_ap_sc_dsk
“The Empath Experience: What to Do When You Feel Everything” (2018) https://www.amazon.com/Empath-Experience-What-When-Everything/dp/1507207166 
Watch this interview here: https://youtu.be/KCytfJbeBYo?si=r8SHiT8rUWShdB6A
 

In this episode, we're joined by Tina Liu, a seasoned financial professional based out of San Diego, California, and President of TSL Partner, a consultancy that provides fractional accounting and financial advisory services to guide entrepreneurs through every phase of their company's growth and journey.
They say you should start with the end in mind. 
Having an exit strategy or a plan for profitability is not only essential to the long-term success of your business, but it will transform how you approach your business in the present. Having a solid financial plan for your business is about more than just “knowing your numbers,” as you’ll soon find out. It’s also a mindset. Having a strategic, big-picture plan not only for revenue growth but also for profitability, will ensure your startup evolves into a scalable organization that ultimately becomes a valuable asset you can sell at a high value at a later date.
With her sharp financial acumen and unwavering commitment to client success, Tina is revolutionizing how small businesses navigate the complexities of company building. I think her passion and enthusiasm for empowering entrepreneurs to create financially profitable businesses is infectious and inspiring as I’m sure you’ll agree.
Learn more about Tina Liu: https://www.linkedin.com/in/tina-liu-b146698/
TSL Partner: https://tslpartner.com/ 
Watch here: https://youtu.be/phAFltRxVDs?si=vTBwepiB6lxIfws8

Recorded June 8th, 2023
Zev Gotkin in conversation with Adam Karofsky. Two content writers continue their conversation about AI and its impact on the written word. 
Adam Karofsky is a professional content writer and editor, and the owner of the business, ASK Writes. Adam specializes in creating content, such as articles, blogs, and books that are true to everyone’s unique voice. 
Learn more about Adam Karofsky: https://www.linkedin.com/in/askwrites/
https://www.askwrites.com/

In his new book titled Get Over Yourself: How to Lead and Delegate Effectively for More Time, More Freedom, and More Success, Dave Kerpen teaches effective strategies for leadership and delegation. Written in a quick and readable style for the modern-day entrepreneur, manager, or leader operating in our new world of hybrid and remote work, this user-friendly step-by-step guide provides you with the tools and time-tested strategies you need to grow a successful business and lead a team without sacrificing your personal life. 
Order your copy of Get Over Yourself here: https://rb.gy/0t3zm2
Watch on YouTube: https://youtu.be/NMEpo42Pkms?si=RPlrBWELvTSw_cPS
Dave Kerpen is a serial entrepreneur, New York Times bestselling author, global keynote speaker, and return guest to the Zee Learning Podcast. He is the cofounder and CEO of Apprentice, a platform connecting entrepreneurs with top college student talent, the cofounder of Likeable Media, a successful social media marketing agency he sold to 10Perals Studio in 2021, and the author of several bestselling books, including The Art of People, Likeable Social Media, and Likeable Business. 
Dave Kerpen is a popular contributor to Inc.com, a LinkedIn influencer, and he has been regularly featured in numerous media outlets, including the New York Times, TODAY, CBS's The Early Show, BBC, Financial Times, and more. Additionally, Kerpen is the executive chairman of The Nursing Beat and the cofounder of Kip.ai.