WHAT'S YOUR BIG WHY? (Episode 42) Reliance Real Estate Radio
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- Economía y empresa
Your Big Why is the driving reason you do what you do.
Simon Sinek’s book “Start with Why”.
In it he looks at how great businesses like Apple inspire action and loyalty in both their employees and customers through first and foremost communicating the reason “Why” they are in business rather than the “What” or the “How”. Because before they ‘buy’ the thing that you do or the way that you do it your customers buy into the Reason Why you do it in the first place.
What is the difference you want to make in the world?
What legacy would you like to leave for future generations?
Your Big Why is the driving reason you do what you do.
Simon Sinek’s book “Start with Why”.
In it he looks at how great businesses like Apple inspire action and loyalty in both their employees and customers through first and foremost communicating the reason “Why” they are in business rather than the “What” or the “How”. Because before they ‘buy’ the thing that you do or the way that you do it your customers buy into the Reason Why you do it in the first place.
What is the difference you want to make in the world?
What legacy would you like to leave for future generations?
12 min