12 min

The Simple Marketing Equation. EP #334 - Den Lennie How to Scale a Video Business with Den Lennie

    • Marketing

In this episode, Den addresses a pressing concern echoing through the video business community in March 2024: the challenge of articulation. This episode is a deep dive into why so many videographers are finding it difficult to communicate the unique value they bring to their target markets, directly impacting their ability to attract and secure work. Den unpacks the essence of marketing as not just a tool but a necessity for survival in the competitive videography landscape. By breaking...

In this episode, Den addresses a pressing concern echoing through the video business community in March 2024: the challenge of articulation. This episode is a deep dive into why so many videographers are finding it difficult to communicate the unique value they bring to their target markets, directly impacting their ability to attract and secure work. Den unpacks the essence of marketing as not just a tool but a necessity for survival in the competitive videography landscape. By breaking...

12 min